Going

Boston, United States Founded: 2005 • Age: 21 yrs Acquired By AOL
Flight deals and price alerts are provided by Going.
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About Going

Going is a company based in Boston (United States) founded in 2005 was acquired by AOL in June 2009. It operates as a Subscription Services, and Freemium. Going has raised $8.5 million across 2 funding rounds from investors including AOL, Highland Capital Partners and General Catalyst. Going offers products and services including Flight Alerts and Cheap Tickets. Going operates in a competitive market with competitors including Voe Livre, Great Escape, Hopper.ai, Hitlist and Zivoya, among others.

  • Headquarter Boston, United States
  • Sectors
    Travel & Hospitality
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Scott's Cheap Flights, Inc.
Operational Areas
Travel & Hospitality → Hospitality & Travel Technology
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $8.5 M (USD)

    in 2 rounds

  • Latest Funding Round
    $5 M (USD), Series B

    Jul 01, 2007

  • Investors
    AOL

    & 2 more

  • Employee Count
    Employee Count
  • Acquired by
    AOL

    (Jun 11, 2009)

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Products & Services of Going

Going offers a comprehensive portfolio of products and services, including Flight Alerts and Cheap Tickets. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Flight price drops are tracked and notified to users.

Cheap flight deals are provided for direct booking.

People of Going
Headcount 50-200
Employee Profiles 33
Employee Profiles
People
Brian Kidwell
Co-Founder & CEO
People
Lori Dennis
Sr. Manager, Customer Marketing
People
Rob Medina
Director, Member Success
People
Forrest S.
Director, Growth Marketing

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Funding Insights of Going

Going has successfully raised a total of $8.5M across 2 strategic funding rounds. The most recent funding activity was a Series B round of $5 million completed in July 2007. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 2
  • Last Round Series B — $5.0M
  • First Round

    (10 Jan 2007)

  • Investors Count 2
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2007 Amount Series B - Going Valuation

investors

Jan, 2007 Amount Series A - Going Valuation

investors

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Going

Going has secured backing from 3 investors, including venture fund and institutional investors. Prominent investors backing the company include AOL, Highland Capital Partners and General Catalyst. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
Venture capital investment and entrepreneur support services.
Founded Year Domain Location
Investment and transformation services for entrepreneurs in technology and finance sectors.
Founded Year Domain Location
Online news, entertainment, and financial content is delivered.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Going

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Going

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Going Comparisons

Employees
+
Add Comparison
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Competitors of Going

Going operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Voe Livre, Great Escape, Hopper.ai, Hitlist and Zivoya, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
An app-based platform for searching airline fare deals using cash or miles.
domain founded_year HQ Location
Provides an app-based platform for exclusive flight booking deals.
domain founded_year HQ Location
Artificial intelligence solutions for social media content analysis are developed.
domain founded_year HQ Location
Airline booking deals are discovered via an app-based platform.
domain founded_year HQ Location
Offers an app-based platform for deals on flight bookings.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Going

Frequently Asked Questions about Going

When was Going founded?

Going was founded in 2005 and raised its 1st funding round 2 years after it was founded.

Where is Going located?

Going is headquartered in Boston, United States. It is registered at Boston, Massachusetts, United States.

Is Going a funded company?

Going is a funded company, having raised a total of $8.5M across 2 funding rounds to date. The company's 1st funding round was a Series A of $3.5M, raised on Jan 10, 2007.

What does Going do?

Flight price tracking and alerts are offered by Going to help users save on travel. Mistake fares and significant price drops are identified in the travel sector, enabling users to book directly with airlines. Solutions include free membership for basic access and premium options for enhanced features, catering to a wide range of travelers seeking affordable international and domestic flights.

Who are the top competitors of Going?

Going's top competitors include Hitlist, Hopper.ai and Voe Livre.

What products or services does Going offer?

Going offers Flight Alerts and Cheap Tickets.

Who are Going's investors?

Going has 3 investors. Key investors include AOL, Highland Capital Partners, and General Catalyst.

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