GOODEE

Montreal, Canada Founded: 2018 • Age: 8 yrs
Multi-category home improvement products are offered via online marketplace.

About GOODEE

GOODEE is a company based in Montreal (Canada) founded in 2018 by Byron Peart.. GOODEE has raised $1.51 million across 2 funding rounds from investors including BDC, BKR Capital and Good & Well. GOODEE offers products and services including Watering Cans, Pots and Planters, and Brooms and Cleaning Tools. GOODEE operates in a competitive market with competitors including Etsy, Zulily, Amazon, Wish Shopping and Goop, among others.

  • Headquarter Montreal, Canada
  • Founders Byron Peart
  • Sectors
    Retail
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
    *********
Operational Areas
Retail → E-Commerce Platforms & Marketplaces
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $1.51 M (USD)

    in 2 rounds

  • Latest Funding Round
  • Investors
    BDC

    & 5 more

  • Employee Count
    Employee Count
Upgrade to premium

Unlock complete access to The Company Check

Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.

Upgrade to Premium No viewing limits. Your plan controls exports and screening usage.
Included in your Premium account
  • Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
  • Full access to every database India & global coverage, advanced filters and rich profile details
  • Always-on access from your team account Single premium plan for everything you see on the portal

Products & Services of GOODEE

GOODEE offers a comprehensive portfolio of products and services, including Watering Cans, Pots and Planters, and Brooms and Cleaning Tools. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Devices for efficient plant watering in home gardens.

Containers for planting and displaying indoor or outdoor plants.

Items for effective home cleaning and maintenance.

People of GOODEE
Headcount 1-10
Employee Profiles 5
Employee Profiles
People
Divya Viswanathan
Marketing Director
People
Georgia Antginas
VP of Operations
People
Dexter Peart
Co-Founder & Co-CEO
People
Justine Miller
Impact Manager

Unlock access to complete

Funding Insights of GOODEE

GOODEE has successfully raised a total of $1.51M across 2 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 2
  • Last Round
  • First Round

    (29 Oct 2020)

  • Investors Count 6
Date Amount Transaction Name Valuation Lead Investors Investors
Feb, 2022 Amount Seed - GOODEE Valuation

investors

Oct, 2020 Amount Seed - GOODEE Valuation BDC , Good & Well
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in GOODEE

GOODEE has secured backing from 6 investors, including venture fund, institutional, and angel investors. Prominent investors backing the company include BDC, BKR Capital and Good & Well. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Institutional
Angel
Investor Description Founded Year Domain Location
-
Founded Year Domain Location
Good & Well is engaged in impact investment for sustainable economies.
Founded Year Domain Location
Venture capital firm investing in impact sectors
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by GOODEE

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - GOODEE

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Goodee Comparisons

Employees
+
Add Comparison
Available on Premium

Competitors of GOODEE

GOODEE operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Etsy, Zulily, Amazon, Wish Shopping and Goop, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Online marketplace offering multi-category products from independent designers
domain founded_year HQ Location
Online shopping platform is operated via flash sales by Zulily.
domain founded_year HQ Location
Multi-category products are offered through an online marketplace.
domain founded_year HQ Location
Online marketplace platform offering multi-category consumer products
domain founded_year HQ Location
Multi-category products are retailed online by Goop.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Goodee

Frequently Asked Questions about GOODEE

When was GOODEE founded?

GOODEE was founded in 2018 and raised its 1st funding round 2 years after it was founded.

Where is GOODEE located?

GOODEE is headquartered in Montreal, Canada. It is registered at Montreal, Quebec, Canada.

Is GOODEE a funded company?

GOODEE is a funded company, having raised a total of $1.51M across 2 funding rounds to date. The company's 1st funding round was a Seed of $1.51M, raised on Oct 29, 2020.

What does GOODEE do?

GOODEE was founded in 2018 in Montreal, Canada, as an online marketplace focused on home improvement products. A diverse catalog is maintained, encompassing tableware, furniture, lighting, decor, kitchen items, and accessories. Handcrafted products developed in-house are also provided. Operations center on e-commerce distribution, serving customers primarily in North America through the domain goodeeworld.com. Co-founder Byron Peart leads the initiative.

Who are the top competitors of GOODEE?

GOODEE's top competitors include Amazon, Zulily and Etsy.

What products or services does GOODEE offer?

GOODEE offers Watering Cans, Pots and Planters, and Brooms and Cleaning Tools.

Who are GOODEE's investors?

GOODEE has 6 investors. Key investors include BDC, BKR Capital, Good & Well, Marigold Capital, and Joe Mimran.

Explore millions of companies — effortlessly

Access structured, verified intelligence on 7M+ companies across industries, sectors, and global markets. From early-stage startups to large enterprises, discover ownership, leadership, funding, financials, acquisitions, and market signals — all in one powerful platform.

Free account with essential features Instant access to company reports Enterprise solutions available