Goodles

Santa Cruz, United States Founded: 2020 • Age: 6 yrs
Subscription-based organic pasta in various flavors is offered online.
Annual revenue - Latest available
Total funding $19.4M 2 rounds
Employees - Tracked headcount
Investors 9 Known backers
Products 5 Services tracked
Competitors 7 Brand Intelligence

About Goodles

Goodles is a company based in Santa Cruz (United States) founded in 2020. Goodles has raised $19.4 million across 2 funding rounds from investors including Endeavor, L Catterton and GingerBread Capital. Goodles offers products and services including Cheddy Mac, Variety Pack, Shella Good, Twist My Parm, and Vegan is Believin'. Goodles operates in a competitive market with competitors including Brami, Bentilia, Plant Camp, Explore Cuisine and Kinjabang Noodles, among others.

  • Headquarter Santa Cruz, United States
  • Sectors
    Consumer
    Retail
  • Email
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  • Phone
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  • Website
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  • Social
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  • Legal Name Gooder Foods, Inc
Operational Areas
Consumer → Food, Beverage & Nutrition Unlock Sub-Sector Unlock Segment
Retail → E-Commerce Platforms & Marketplaces Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    Not available
  • Net Profit
    Not available
  • EBITDA
    Not available
  • Total Equity Funding
    $19.4 M (USD)

    in 2 rounds

  • Latest Funding Round
    $13 M (USD), Series A

    Sep 11, 2023

  • Investors
    Endeavor

    & 8 more

  • Employee Count
    Not available
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Products & Services of Goodles

Goodles offers a comprehensive portfolio of products and services, including Cheddy Mac, Variety Pack, Shella Good, Twist My Parm, and Vegan is Believin'.

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Primary

Nutrient-rich cheddar-flavored pasta for everyday meals.

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Collection of flavored macaroni options for diverse tastes.

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Shell-shaped pasta with enhanced nutritional profile.

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Parmesan-flavored macaroni packed with protein and fiber.

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Vegan macaroni alternative with added nutrients.

People of Goodles

Headcount 10-50
Employee Profiles 23
Board Members and Advisors 1
Employee Profiles
People
Molly Michet
Chief Product Officer & Founding Team Member
People
John Casey
Chief Sales Officer
People
Shan Li
VP Of Omni-channel
People
Brian C.
Senior Director Of Sales

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Board Members and Advisors
people
Paul Earle
Co-Founder & Board Member

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Funding Insights of Goodles

Goodles has successfully raised a total of $19.4M across 2 strategic funding rounds. The most recent funding activity was a Series A round of $13 million completed in September 2023. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in Goodles

Goodles has secured backing from 9 investors, including venture fund and institutional investors. Prominent investors backing the company include Endeavor, L Catterton and GingerBread Capital.

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Venture Fund
Institutional
Investor Description Founded Year Domain Location
L Catterton is recognized as a leading consumer-focused private equity group.
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Capital is provided to women-led ventures in early stages.
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Early stage capital is offered for transformative consumer brands.
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Investor details for Goodles

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  • Investor domains
  • Investor locations
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  • Participation history

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Investments & Acquisitions by Goodles

Investments
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Investment portfolio details for Goodles

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  • Portfolio identities
  • Transaction dates
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Financial Statements - Goodles

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Detailed financials for Goodles

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  • Profit trends
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Goodles Comparisons

Goodles Primary company
Description
Subscription-based organic pasta in various flavors is offer...
Location
Santa Cruz, United States
Founded Year
2020
Annual Revenue
Not available
Net Profit
Not available
EBITDA
Not available
Employees
Not available
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Peer comparison for Goodles

Named peer metrics, headcount, funding, location, and side-by-side benchmarks require an active premium plan.

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Competitors of Goodles

Goodles operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Brami, Bentilia, Plant Camp, Explore Cuisine and Kinjabang Noodles, among others.

Company Name Domain Founded year HQ Location Description
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Internet-first brand offering pasta and more
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An internet-first brand of pasta products is operated by Bentilia.
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Brand of nutritious products
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Specializes in offering organic pasta and rice products.
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Produces air-dried plant-based instant noodles with easy preparation and online sales.
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Detailed competitors of Goodles

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Latest news on Goodles

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Complete news archive for Goodles

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  • Older coverage
  • Brand-specific news history

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Frequently Asked Questions about Goodles

Goodles was founded in 2020 and raised its 1st funding round 1 year after it was founded.

Goodles is headquartered in Santa Cruz, United States. It is registered at Santa Cruz, California, United States.

Goodles is a funded company, having raised a total of $19.4M across 2 funding rounds to date.

Goodles was founded in 2020 and is based in Santa Cruz, United States. As an internet-first brand in the food sector, subscription-based organic pasta is provided, with a catalog featuring flavors such as pepper, tomatoes, and cheddar cheese. Products are stated to be free of chemicals, plastics, pesticides, and toxins. Operations focus on direct-to-consumer delivery through the domain goodles.com.

Goodles's top competitors include Brami, Bentilia and Plant Camp.

Goodles offers Cheddy Mac, Variety Pack, Shella Good, Twist My Parm, and Vegan is Believin'.

Goodles has 9 investors. Key investors include Endeavor, L Catterton, GingerBread Capital, Spring Dale College, and Willow Growth Partners.

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