About Goodstuff
Goodstuff is a Business Services company based in London (United Kingdom) founded in 2004, and was acquired by The Stagwell Group in December 2021. Media agency services are provided by Goodstuff in London. Goodstuff offers products and services including Media Planning and Media Buying. Its focus areas include Marketing Services, Direct Marketing and Social Media Marketing. Its legal entity is Goodstuff Communications. Its competitors include MirrorWeb, dotDigital Group and Social Chain; 2 of its 3 listed competitors have raised funding.
Company details
Goodstuff was founded in 2004 and is based in London, United Kingdom. Media agency services are delivered by the company, focusing on planning and execution for clients. Operations are conducted from the UK, with the domain goodstuff.co.uk supporting digital interactions. The firm serves various sectors within the media industry, maintaining a presence in the local market since its establishment.
- Headquarters London, United Kingdom
- Stage Acquired
- SectorsBusiness Services
- Website goodstuff.co.uk
- Social LinkedIn X Instagram
- Acquired by The Stagwell Group (Dec 2021)
- Legal Name Goodstuff Communications
- Investors
- Acquired byThe Stagwell Group
(Dec 2021)
Products & Services of Goodstuff
Goodstuff offers a comprehensive portfolio of products and services, including Media Planning and Media Buying.
Planning strategies to optimize media for brands.
Executing purchases of media space for maximum reach.
Investors in Goodstuff
Goodstuff has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include The Stagwell Group.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Digital-first marketing and communications services for global brands and clients. | 2015 | stagwellgroup.com |
Investor details for Goodstuff
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Goodstuff
28 people are tracked at Goodstuff (19 in leadership, 9 in team).
| Name | Role | Group |
|---|---|---|
Alexandra Davies | Joint Head Of Broadcast | Leadership |
Andrew Stephens | Co Founder | Leadership |
Daniella Nankivell | Joint Head Of Broadcast | Leadership |
Rachel Haron | Publishing Director | Leadership |
Sarah Treliving | Chief Digital, Data And Technology Officer | Leadership |
Patrick Johnson | Broadcast Director | Leadership |
Cahal McNamee | Digital Director | Leadership |
Stuart Hall | Head Of Trading | Leadership |
Paul McGee | Head Of Video Planning | Leadership |
Megan Stuart | Chief Financial Officer | Leadership |
Sara Donovan | Chief People Officer | Leadership |
Selena Matthews | Business Director | Leadership |
Victoria Farley | Group Digital Director | Leadership |
Hannah Jones | Head Of Insight | Leadership |
Bailee-Kate Griggs | Head Of Growth | Leadership |
Ella Basra | Digital Director | Leadership |
Dan Perry | Head Of Digital Planning | Leadership |
Cassie Root | Group Broadcast Director | Leadership |
Isabella Staveley O'Duffy | Insight Director | Leadership |
Carly Silverberg | Financial Controller | Team |
8 more people are available in the full profile.
Complete people profiles for Goodstuff
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
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Timeline of Goodstuff
2 dated milestones of Goodstuff across 17 years, from founding to its latest funding, stage changes and deals.
- Founded Goodstuff is founded.
- Exit Acquired by The Stagwell Group.
Competitors of Goodstuff
Goodstuff has 3 listed competitors in our database, 2 of them funded. They include MirrorWeb, dotDigital Group and Social Chain.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| mirrorweb.com | 2012 | Manchester, United Kingdom | $67.95M | 38 | Digital content archiving and monitoring solutions | |
| dotdigitalgroup.com | 1999 | Croydon, United Kingdom | 348 | Marketing service provider | ||
| socialchain.com | 2013 | Manchester, United Kingdom | $2.6M | 97 | Social media advertising agency |
Detailed competitors of Goodstuff
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
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Web traffic of Goodstuff
The website of Goodstuff (goodstuff.co.uk) receives about 3.3K visits a month.
- Monthly visits3.3K
▲ 56.2% vs previous month
Websites whose visitors overlap most with Goodstuff. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| bmbagency.com | 100% | 5.8K | #2,650,216 | View details | |
brandrepublic.com | brandrepublic.com | 98% | #7,987,916 | β | |
campaignlive.co.uk | campaignlive.co.uk | 98% | #114,656 | β | |
clioawards.com | clioawards.com | 98% | β | ||
ipa.co.uk | ipa.co.uk | 97% | #427,102 | β | |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 7 similar websites and full traffic analytics for Goodstuff
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 7 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
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Related news about Goodstuff
Complete news archive for Goodstuff
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
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Frequently Asked Questions about Goodstuff
Goodstuff was founded in 2004.
Goodstuff is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.
Goodstuff was founded in 2004 and is based in London, United Kingdom. Media agency services are delivered by the company, focusing on planning and execution for clients. Operations are conducted from the UK, with the domain goodstuff.co.uk supporting digital interactions. The firm serves various sectors within the media industry, maintaining a presence in the local market since its establishment.
Goodstuff's top competitors include MirrorWeb, dotDigital Group and Social Chain.
Goodstuff offers Media Planning and Media Buying.
Goodstuff has 1 investor. Key investors include The Stagwell Group.
Goodstuff operates through Goodstuff Communications.
Yes. Goodstuff was acquired by The Stagwell Group in December 2021.

