Grao Direto

Uberaba, Brazil Founded: 2016 • Age: 10 yrs
Farm products are traded through a mobile app-based marketplace.

About Grao Direto

Grao Direto is a company based in Uberaba (Brazil) founded in 2016 by Alexandre Borges.. Grao Direto has raised $18.67 million across 3 funding rounds from investors including CME Group, Banco Bradesco and Monsanto. Grao Direto offers products and services including Grão Direto App, Quotations Service, and Corporate Solutions. Grao Direto operates in a competitive market with competitors including Praso, Arado, Tridge, Cayena and Clubbi, among others.

  • Headquarter Uberaba, Brazil
  • Founders Alexandre Borges
  • Sectors
    Retail
    Agriculture
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
    *********
Operational Areas
Retail → E-Commerce Platforms & Marketplaces
Agriculture → Agricultural Technology & Innovation
Retail → E-Commerce Platforms & Marketplaces
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $18.67 M (USD)

    in 3 rounds

  • Latest Funding Round
    $15.55 M (USD), Series B

    Mar 10, 2025

  • Investors
    CME Group

    & 11 more

  • Employee Count
    Employee Count
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Products & Services of Grao Direto

Grao Direto offers a comprehensive portfolio of products and services, including Grão Direto App, Quotations Service, and Corporate Solutions. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

App for buying and selling grains with real-time quotes

Provides updated prices and variations for grains

Optimizes operations like barter and market intelligence

People of Grao Direto
Headcount 10-50
Employee Profiles 26
Employee Profiles
People
Carlos Henrique Ribeiro dos Reis
Tech Lead
People
Vitor Martins Basso
Software Engineer
People
Philipe Gomes
Desenvolvedor Fullstack
People
Rafael Melo
Engenheiro de software

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Funding Insights of Grao Direto

Grao Direto has successfully raised a total of $18.67M across 3 strategic funding rounds. The most recent funding activity was a Series B round of $15.55 million completed in March 2025. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 3
  • Last Round Series B — $15.5M
  • First Round

    (23 May 2018)

  • Investors Count 12
Date Amount Transaction Name Valuation Lead Investors Investors
Mar, 2025 Amount Series B - Grao Direto Valuation Kaszek
Feb, 2021 Amount Series A - Grao Direto Valuation

investors

May, 2018 Amount Seed - Grao Direto Valuation

investors

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Grao Direto

Grao Direto has secured backing from 12 investors, including venture fund and institutional investors. Prominent investors backing the company include CME Group, Banco Bradesco and Monsanto. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
Venture capital investments are directed toward multiple sectors by Kaszek.
Founded Year Domain Location
Endeavor is focused on supporting high-impact entrepreneurs globally.
Founded Year Domain Location
Barn Invest is focused on greentech investments in Latin America.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Grao Direto

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Grao Direto

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Grao Direto Comparisons

Employees
+
Add Comparison
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Competitors of Grao Direto

Grao Direto operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Praso, Arado, Tridge, Cayena and Clubbi, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Groceries are distributed through a B2B e-platform in Brazil.
domain founded_year HQ Location
Groceries are delivered via an online marketplace platform.
domain founded_year HQ Location
Farm products are traded via an online B2B marketplace.
domain founded_year HQ Location
A marketplace for business grocery products is operated.
domain founded_year HQ Location
Multi-category grocery supplies are offered via an online marketplace platform.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Grao Direto

Grão Direto raises $15.4M investment
Latamlist1 year ago
Grão Direto’s R$90 Million Series B Round Financing
Globallegalchronicle1 year ago
XP buys half of Direto and enters real estate credit
Fusoesaquisicoes3 years ago

Frequently Asked Questions about Grao Direto

When was Grao Direto founded?

Grao Direto was founded in 2016 and raised its 1st funding round 2 years after it was founded.

Where is Grao Direto located?

Grao Direto is headquartered in Uberaba, Brazil. It is registered at Uberaba, Minas Gerais, Brazil.

Is Grao Direto a funded company?

Grao Direto is a funded company, having raised a total of $18.67M across 3 funding rounds to date. The company's 1st funding round was a Seed of $627.74K, raised on May 23, 2018.

What does Grao Direto do?

Grao Direto was founded in 2016 in Uberaba, Brazil, within the agritech sector. A mobile app platform is provided for Android and iOS, enabling spot, future, and barter trading of farm products. Interactions are facilitated among cooperatives, traders, brokers, feed factories, and warehouses. Market intelligence is generated to support decisions in logistics, contract management, and financial products for producers and buyers.

Who are the top competitors of Grao Direto?

Grao Direto's top competitors include Tridge, Cayena and Arado.

What products or services does Grao Direto offer?

Grao Direto offers Grão Direto App, Quotations Service, and Corporate Solutions.

Who are Grao Direto's investors?

Grao Direto has 12 investors. Key investors include CME Group, Banco Bradesco, Monsanto, Louis Dreyfus Company, and SLC Agrícola.

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