About Grão
Grão is a Technology company based in Sao Paulo (Brazil) founded in 2004, and was acquired by Primo Rico in March 2022. Investments and savings are managed via an online platform. Grão has raised $526.2 thousand across 1 funding round from investors including VOX Capital, DOMO and Astella. Its website grao.com.br draws about 21 thousand monthly visits. Grão offers products and services including ARCA Grão Previdência, Fundo Grão Yield, and Fundo Grão Renda Fixa CP. Its focus areas include FinTech, Investment Tech, Wealth Management Platforms and Savings Platforms. Its legal entity is Grão Gestão de Recursos LTDA. Its competitors include Monis, InvesteApp and Dailly Piggy Bank.
Company details
Grão was founded in 2004 in Sao Paulo, Brazil, as an online platform in the fintech sector focused on investments and savings. Small deposits are enabled for users to build financial goals, with options to invest in securities and government bonds. Alerts, notifications, and reminders are provided to support recurring deposits in accounts, operating primarily through its domain grao.com.br.
- Headquarters Sao Paulo, Brazil
- Stage Acquired
- SectorsTechnology
- Email••••••••
- Website grao.com.br
- Social LinkedIn Facebook Instagram YouTube
- Acquired by Primo Rico (Mar 2022)
- Legal Name Grão Gestão De Recursos Ltda
- Total Equity Funding$526.2K (USD)
in 1 rounds
- Latest Funding Round$526.2K (USD), Seed
Jan 2020
- InvestorsVOX Capital
& 3 more
- Acquired byPrimo Rico
(Mar 2022)
Products & Services of Grão
Grão offers a comprehensive portfolio of products and services, including ARCA Grão Previdência, Fundo Grão Yield, and Fundo Grão Renda Fixa CP.
Fund for long-term growth and capital preservation via diversified investments
Strategy for private credit investments targeting high-quality assets
Fund balancing returns and security through income-focused strategies
Apps and channels of Grão
Grão publishes 2 mobile apps with over 100K+ downloads.
Funding Insights of Grão
Grão has successfully raised a total of $526.2K through 1 strategic funding round. The most recent funding activity was a Seed round of $526.2 thousand completed in January 2020. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $526,202
- Total Rounds 1
- Last Round Seed — $526,202
- First Round $526,202
(Jan 2020)
- Investors Count 3
All 1 funding rounds of Grão with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jan 2020 | $526,202 | Seed | – | Astella |
4 investors in total: 4 institutional.
Investors in Grão
Grão has secured backing from 4 investors, including venture fund and institutional investors. Prominent investors backing the company include VOX Capital, DOMO and Astella.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Venture capital and private debt fund focused on edutech, healthcare, financial, and multiple sectors | voxcapital.com.br | Sao Paulo, Brazil | ||
Venture capital fund investing in early-stage tech startups | domo.vc | Sao Paulo, Brazil | ||
Venture capital investments are provided to early-stage entrepreneurs. | 2010 | astella.com.br | São Paulo, Brazil | |
Financial education platform providing books, courses, podcasts, and events on investing. | oprimorico.com.br |
Investor details for Grão
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Timeline of Grão
3 dated milestones of Grão across 18 years, from founding to its latest funding, stage changes and deals.
- Founded Grão is founded.
- Funding First funding round of $526K.
- Exit Acquired by Primo Rico.
Competitors of Grão
Grão has 3 listed competitors in our database. They include Monis, InvesteApp and Dailly Piggy Bank.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| monis.com.br | 2020 | Sao Paulo, Brazil | App-based platform for savings | |||
| investeapp.com | 2015 | Sao Paulo, Brazil | An online platform for investment, saving, and financial learning for individuals. | |||
| daillypiggybank.com | 2021 | Brasilia, Brazil | Provides an app-based platform for user savings and financial management. |
Detailed competitors of Grão
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
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Web traffic of Grão
The website of Grão (grao.com.br) receives about 21.2K visits a month.
- Monthly visits21.2K
▼ 19.4% vs previous month
Websites whose visitors overlap most with Grão. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
dashplan.com.br | dashplan.com.br | 100% | #1,146,343 | – | |
planejar.org.br | planejar.org.br | 88% | #868,831 | – | |
| clubedovalor.com.br | 87% | 67.1K | #373,485 | View details | |
| academiarafaeltoro.com.br | 85% | 89.3K | #310,012 | View details | |
superrico.com.br | superrico.com.br | 85% | #2,500,728 | – | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 13 similar websites and full traffic analytics for Grão
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 13 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
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Frequently Asked Questions about Grão
Grão was founded in 2004 and raised its 1st funding round 16 years after it was founded.
Grão is headquartered in Sao Paulo, Brazil.
Grão is a funded company, having raised a total of $526.2K across 1 funding round to date. The company's 1st funding round was a Seed of $526.2K, raised on Jan 2020.
Grão was founded in 2004 in Sao Paulo, Brazil, as an online platform in the fintech sector focused on investments and savings. Small deposits are enabled for users to build financial goals, with options to invest in securities and government bonds. Alerts, notifications, and reminders are provided to support recurring deposits in accounts, operating primarily through its domain grao.com.br.
Grão's top competitors include Monis, InvesteApp and Dailly Piggy Bank.
Grão offers ARCA Grão Previdência, Fundo Grão Yield, and Fundo Grão Renda Fixa CP.
Grão has 4 investors. Key investors include VOX Capital, DOMO, Astella, and Primo Rico.
Grão operates through Grão Gestão De Recursos Ltda.
Yes. Grão was acquired by Primo Rico in March 2022.
Yes. Grão publishes Grão Investimentos and 1 more app, with over 100,000 downloads.