Grow Fit

Bengaluru, India Founded: 2015 • Age: 11 yrs Minicorn
Multi-category grocery products for fitness and wellness are offered online.

About Grow Fit

Grow Fit is a Consumer company based in Bengaluru (India) founded in 2015. Multi-category grocery products for fitness and wellness are offered online. It operates in the Consumer and Retail sectors. Grow Fit has raised $21.13 million across 4 funding rounds from investors including Manipal Group, Navodyam and Alpha Wave Global. The company has 444 employees. Grow Fit has completed 1 acquisition, including DrinkKing. Grow Fit was last valued at $55.9 million in July 2021. Its focus areas include Food and Agriculture, Food & Beverage Products, Multi-category and Internet First Brand.

Company details

Grow Fit was founded in 2015 in Bengaluru, India, as an internet-first brand in the grocery sector. Multi-category products, including low-carb foods, protein-rich snacks, meal replacements, and dietary supplements, are provided through an online platform. Various formulations are available to address weight management, fitness, and general well-being, with a focus on healthy eating options across the region.

  • Headquarters Bengaluru, India
  • Employees 444
  • Stage Minicorn
  • Sectors
    Consumer
    Retail
  • Email
    β€’β€’β€’β€’β€’β€’β€’β€’
  • Phone
    β€’β€’β€’β€’ β€’β€’β€’β€’
  • Website getgrowfit.in/password
  • Social LinkedIn X Facebook
Key Metrics
  • Annual Revenue
    $5.48 K (USD)
    -90
    as on Mar 31, 2024
  • Net Profit
    -$44.38 K (USD)
    -1831
    as on Mar 31, 2024
  • EBITDA
    -$26.83 K (USD)
    -195
    as on Mar 31, 2024
  • Total Equity Funding
    $21.13M (USD)

    in 4 rounds

  • Latest Funding Round
    $11.87M (USD), Series B

    Jul 2021

  • Investors
  • Employee Count
    444
  • Investments & Acquisitions

Funding Insights of Grow Fit

Grow Fit has successfully raised a total of $21.13M across 4 strategic funding rounds. The most recent funding activity was a Series B round of $11.87 million completed in July 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $21.13M
  • Total Rounds 4
  • Last Round Series B β€” $11.87M
  • First Round $4.5M

    (Mar 2017)

  • Investors Count 14

All 4 funding rounds of Grow Fit with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Jul 2021$11.87MSeries B$55.9MAlpha Wave Global
Mar 2021$3.52MSeries A$11.5MAlpha Wave Global
Dec 2019$1.24MSeries A$β€’β€’β€’β€’β€’Alpha Wave Global
Mar 2017$4.5MSeries A–Manipal Group, SAR
Valuation history
DateValuationStage
Jul 2021$55.9Mβ€’β€’β€’β€’β€’β€’β€’β€’
Mar 2021$11.5Mβ€’β€’β€’β€’β€’β€’β€’β€’
Dec 2019$β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’
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Full valuation and stage history of Grow Fit

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Last known valuation $55.9M (Jul 2021). 14 investors in total: 10 institutional and 4 angel.

Investors in Grow Fit

Grow Fit has secured backing from 14 investors, including venture fund, institutional, and angel investors. Prominent investors backing the company include Manipal Group, Navodyam and Alpha Wave Global.

All
Venture Fund
Institutional
Angel
InvestorDescriptionFounded YearDomainLocation
Venture capital firm focused on growth-stage companies
alphawaveglobal.comNew York, United States
Venture capital funding is provided to innovative startups in India.
qedinnovationlabs.tcc.modeMumbai, India
Venture capital fund focused on multiple sectors
mniventures.tcc.modePort Louis, Mauritius
Multiple sectors are targeted by Grover Trust's venture capital fund.
grovertrust.tcc.mode
Provides university programs in finance, business, IT, and management studies.
1992vistula.edu.plWarsaw, Poland
vistula.tcc.mode
Education, healthcare, insurance, and research services are provided globally.
1993manipalgroup.comBengaluru, India
Diversified conglomerate operating in energy storage and power electronics
sar-group.comGurugram, India
A foundation focused on primary healthcare services
2015navodyam.inGurugram, India
ventureconsultantsinc.com
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Investor details for Grow Fit

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Board of directors of Grow Fit

The boards of the 2 registered companies of Grow Fit currently have 4 directors; the longest-serving is Jyotsna Pattabiraman, appointed in 2016. 12 earlier directors have ceased.

DirectorDesignationAppointedTenureEntity
Jyotsna Pattabiraman
DIN 02010738
Director30 Dec 20169 yrs 9 moHealthzone Organic Foods Private Limited
Kiran Prasad Ananthan Pillai
DIN 06562116
Director02 Aug 20224 yrs 2 moHealthzone Organic Foods Private Limited, Hygiene Bigbite Private Limited
Ganesh Krishnan
DIN 01184779
Director27 Nov 20232 yrs 11 moHygiene Bigbite Private Limited
Srinivas Anumolu
DIN 07618525
Director01 Mar 20242 yrs 7 moHealthzone Organic Foods Private Limited

Financials of Grow Fit

Figures of Healthzone Organic Foods Private Limited, the primary company behind Grow Fit, for FY 2024. Revenue was ₹4.5 Lakh (-90% year on year). Net loss was -₹36.7 Lakh (-810% margin). EBITDA was -₹22.2 Lakh (-490% margin). Revenue has grown at a compounded annual rate of -81% over three years and -66% over five years.

  • ₹4.5 LakhRevenue · FY 2024 · -90% YoY
  • -₹36.7 LakhNet loss · -810% margin
  • -₹22.2 LakhEBITDA · -490% margin
  • ₹2.6 LakhPaid-up capital
  • 33Employees (provident fund records)
  • -81%Revenue CAGR, 3 years
  • -66%Revenue CAGR, 5 years

Balance sheet, profit and loss, cash flow and ratios of Healthzone Organic Foods Private Limited are on its company page.

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Detailed financial statements for Grow Fit

Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.

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Investments & Acquisitions by Grow Fit

Grow Fit has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include DrinkKing.

Acquisitions
Company NameDescriptionDomainLocationFoundedAcquiredAmount
Health-focused meal replacement beverages are delivered via subscription.
drinkking.clubBengaluru, India2015Sep 2016β€’β€’β€’β€’
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Timeline of Grow Fit

6 dated milestones of Grow Fit across 6 years, from founding to its latest funding, stage changes and deals.

  1. Founded Grow Fit is founded.
  2. Acquisition Acquires DrinkKing.
  3. Acquisition Acquires Drinkking.
  4. Funding First funding round of $4.5M.
  5. Milestone Reaches Minicorn status.
  6. Funding Latest funding round, Series B, of $11.9M.

Web traffic of Grow Fit

Websites that share an audience with Grow Fit (getgrowfit.in).

Similar websites

Websites whose visitors overlap most with Grow Fit. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
growfitz.com
growfitz.com
100%
#5,002,168–

Top companies in Food & Beverage Products & Processing

3 companies that operate in the same segment as Grow Fit (Food & Beverage Products & Processing) in India, ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Platform offering a subscription-based delivery service for fresh milk and groceries
2015Gurugram, Haryana, IndiaUSD 228.42 MUSD 99.78 M3,464
Subscription-based coffee products are offered by an internet-first brand.
2013Gurugram, Haryana, IndiaUSD 112.84 MUSD 25.83 M2,059
Meat and seafood products are delivered via an online platform.
2015Bengaluru, Karnataka, IndiaUSD 564.84 MUSD 97.26 M2,828
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Related news about Grow Fit

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Frequently Asked Questions about Grow Fit

Grow Fit was founded in 2015 and raised its 1st funding round 2 years after it was founded.

Grow Fit is headquartered in Bengaluru, India. It is registered at Bengaluru, Karnataka, India.

Grow Fit is a funded company, having raised a total of $21.13M across 4 funding rounds to date. The company's 1st funding round was a Series A of $4.5M, raised on Mar 2017.

Grow Fit has 444 employees.

Annual revenue of Grow Fit is $5.48K as on Mar 31, 2024.

Grow Fit was founded in 2015 in Bengaluru, India, as an internet-first brand in the grocery sector. Multi-category products, including low-carb foods, protein-rich snacks, meal replacements, and dietary supplements, are provided through an online platform. Various formulations are available to address weight management, fitness, and general well-being, with a focus on healthy eating options across the region.

Grow Fit has made 1 acquisition, including DrinkKing.

Grow Fit has 14 investors. Key investors include Manipal Group, Navodyam, Alpha Wave Global, QED Innovation Labs, and Vistula University.

The valuation of Grow Fit is $55.9M as of Jul 2021.

Grow Fit is associated with 2 legal entities: Healthzone Organic Foods Private Limited, Hygiene Bigbite Private Limited.

The legal entities of Grow Fit currently have 4 directors, including Srinivas Anumolu, Kiran Prasad Ananthan Pillai, Jyotsna Pattabiraman and others.

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