Guide Beauty

Rochester, United States Founded: 2020 • Age: 6 yrs
Makeup applicators are provided by an internet-first brand.

About Guide Beauty

Guide Beauty is a company based in Rochester (United States) founded in 2020 by Terri Bryant.. Guide Beauty offers products and services including Guide Eyeliner Duo, Easy On The Eyes Brush Collection, Artistry Made Easy Collection, Lash Wrap, and Brow Moment. Guide Beauty operates in a competitive market with competitors including Lash Affair, Beautyblender, Yubi Beauty, BeautyWise and BeautyGARDE, among others.

  • Headquarter Rochester, United States
  • Founders Terri Bryant
  • Sectors
    Consumer
    Healthcare
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Guide Beauty Llc
Operational Areas
Consumer → Beauty, Personal & Household Care
Healthcare → Health Technology & Digital Health
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Latest Funding Round
  • Investors
  • Employee Count
    Employee Count
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Products & Services of Guide Beauty

Guide Beauty offers a comprehensive portfolio of products and services, including Guide Eyeliner Duo, Easy On The Eyes Brush Collection, Artistry Made Easy Collection, Lash Wrap, and Brow Moment. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Multi-award-winning eyeliner for effortless drawing and winging.

Ergonomic brushes for professional blending and application.

Packaged tools for simplified and precise makeup routines.

Tubing mascara for volumizing and smudge-proof lash extension.

All-in-one gel to fill, shape, and set brows effectively.

Palette with pigmented shades for enhanced eye sparkle.

Funding Insights of Guide Beauty

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investments & Acquisitions by Guide Beauty

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Guide Beauty

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Guide Beauty Comparisons

Employees
+
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Competitors of Guide Beauty

Guide Beauty operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Lash Affair, Beautyblender, Yubi Beauty, BeautyWise and BeautyGARDE, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Private label eyelashes and accessories are offered by Lash Affair.
domain founded_year HQ Location
Beauty tools and accessories are manufactured and sold worldwide.
domain founded_year HQ Location
Brand of makeup accessories
domain founded_year HQ Location
-
domain founded_year HQ Location
Makeup accessories are branded and distributed by BeautyGARDE since 2017.
domain founded_year HQ Location
Internet first brand offering make up accessories
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Guide Beauty

Frequently Asked Questions about Guide Beauty

When was Guide Beauty founded?

Guide Beauty was founded in 2020.

Where is Guide Beauty located?

Guide Beauty is headquartered in Rochester, United States.

What does Guide Beauty do?

Guide Beauty was founded in 2020 by Terri Bryant and is based in Rochester, United States. Operations focus on the beauty sector through an online-first model, where products such as eyeliner applicators, lipliner applicators, eyeshadow brushes, and mascara applicators are offered. These items are stated to be vegan and cruelty-free, targeting direct-to-consumer sales via the domain guidebeauty.com.

Who are the top competitors of Guide Beauty?

Guide Beauty's top competitors include Lash Affair, Luxie Beauty and BeautyGARDE.

What products or services does Guide Beauty offer?

Guide Beauty offers Guide Eyeliner Duo, Easy On The Eyes Brush Collection, Artistry Made Easy Collection, Lash Wrap, and 2 more products and services.

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