Habit Factory

Seoul, South Korea Founded: 2016 • Age: 10 yrs
Consumer insurance and household bills are managed via mobile app.
Annual revenue - Latest available
Total funding $7.3M 4 rounds
Employees - Tracked headcount
Investors 3 Known backers
Products 3 Services tracked
Competitors 5 Brand Intelligence

About Habit Factory

Habit Factory is a company based in Seoul (South Korea) founded in 2016 by Dong Ik Lee. Habit Factory has raised $7.31 million across 4 funding rounds from investors including Shinhan Financial Group, Translink Investment and Z Venture Capital. Habit Factory offers products and services including Signal Planner, Signal Flow, and Signal Financial Lab. Habit Factory operates in a competitive market with competitors including Goodrich App, Bodak, Di Lemon and 99Percent, among others.

  • Headquarter Seoul, South Korea
  • Founders Dong Ik Lee
  • Sectors
    Financial Services
    Technology
  • Email
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  • Phone
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  • Website
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  • Social
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  • Legal Name Habitfactory Co., Ltd.
Operational Areas
Financial Services → Banking & Financial Institutions Unlock Sub-Sector Unlock Segment
Technology → Marketing, Adtech & Commerce Technology Unlock Sub-Sector Unlock Segment
Financial Services → FinTech & Digital Finance Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    Not available
  • Net Profit
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  • EBITDA
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  • Total Equity Funding
    $7.31 M (USD)

    in 4 rounds

  • Latest Funding Round
    Not available
  • Investors
  • Employee Count
    Not available
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Products & Services of Habit Factory

Habit Factory offers a comprehensive portfolio of products and services, including Signal Planner, Signal Flow, and Signal Financial Lab.

Product name locked
Category locked
Primary

App for accurate insurance data analysis and management.

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Platform to streamline insurance consultation processes.

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Service for insurance advice and product recommendations.

Funding Insights of Habit Factory

Habit Factory has successfully raised a total of $7.31M across 4 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in Habit Factory

Habit Factory has secured backing from 3 investors, including venture fund investors. Prominent investors backing the company include Shinhan Financial Group, Translink Investment and Z Venture Capital.

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Venture Fund
Investor Description Founded Year Domain Location
Financial group
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Early-stage VC firm
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Investments are made in innovative startups by Z Venture Capital.
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Investor details for Habit Factory

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  • Investor domains
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  • Participation history

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Investments & Acquisitions by Habit Factory

Investments
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Investment portfolio details for Habit Factory

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  • Portfolio identities
  • Transaction dates
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Financial Statements - Habit Factory

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Detailed financials for Habit Factory

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Habit Factory Comparisons

Habit Factory Primary company
Description
Consumer insurance and household bills are managed via mobil...
Location
Seoul, South Korea
Founded Year
2016
Annual Revenue
Not available
Net Profit
Not available
EBITDA
Not available
Employees
Not available
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Peer comparison for Habit Factory

Named peer metrics, headcount, funding, location, and side-by-side benchmarks require an active premium plan.

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Competitors of Habit Factory

Habit Factory operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Goodrich App, Bodak, Di Lemon and 99Percent, among others.

Company Name Domain Founded year HQ Location Description
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An insurance comparison and policy management platform for users.
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Insurance data for consumers is integrated and managed centrally.
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Insurance policy management and consultation apps are offered.
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App-based platform for consumer insurance policy management is provided.
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Detailed competitors of Habit Factory

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Latest news on Habit Factory

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Complete news archive for Habit Factory

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Frequently Asked Questions about Habit Factory

Habit Factory was founded in 2016 and raised its 1st funding round 3 years after it was founded.

Habit Factory is headquartered in Seoul, South Korea.

Dong Ik Lee is the current CEO of Habit Factory. They have also founded this company.

Habit Factory is a funded company, having raised a total of $7.31M across 4 funding rounds to date.

Habit Factory was established in 2016 in Seoul, South Korea, within the fintech sector focused on insurance management. An app-based platform is operated for consumers, enabling insurance analysis, billing processes, and personalized recommendations. Insights into daily consumption patterns are provided, alongside tools for household bill management. Availability is ensured on both Android and iOS devices for user accessibility.

Habit Factory's top competitors include Bodak, Di Lemon and 99Percent.

Habit Factory offers Signal Planner, Signal Flow, and Signal Financial Lab.

Habit Factory has 3 investors. Key investors include Shinhan Financial Group, Translink Investment, and Z Venture Capital.

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