About Halfbrick
Halfbrick is a company based in Brisbane (Australia) founded in 2001. It operates as a Freemium. Halfbrick has completed 1 acquisition, including Onan Games. Halfbrick offers products and services including Fruit Ninja, Jetpack Joyride, Dan The Man, and Monster Dash. Halfbrick operates in a competitive market with competitors including Zynga, Scopely, Tripledot, Jam City and Nexon, among others.
- Latest Funding Round$3M (USD), Grant
Dec 2011
- Investments & Acquisitions
Products & Services of Halfbrick
Halfbrick offers a comprehensive portfolio of products and services, including Fruit Ninja, Jetpack Joyride, Dan The Man, and Monster Dash.
A slicing game with fruit-cutting action for players.
An endless runner game with jetpack-flying challenges offered.
A retro action game featuring intense combat scenarios.
An action game with monster-hunting and running elements.
Apps and channels of Halfbrick
Halfbrick publishes 5 mobile apps with over 710M+ downloads; its YouTube channel Halfbrick Studios has 3.67M subscribers and 25 videos.
Videos from Halfbrick
The most watched videos on Halfbrick's YouTube channel, Halfbrick Studios (3.67M subscribers). Click a video to play it here.
More on Halfbrick Studios.
Funding Insights of Halfbrick
- Total Rounds 1
- Last Round Grant — $3M
- First Round $3M
(Dec 2011)
All 1 funding rounds of Halfbrick with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Dec 2011 | $3M | Grant | – | – | – |
People of Halfbrick
19 people are tracked at Halfbrick (4 in leadership, 15 in team).
| Name | Role | Group |
|---|---|---|
Shainiel Deo | CEO | Leadership |
Jason Maundrell | Game Director | Product Manager | Leadership |
Ali Mohebali | Game Director | Leadership |
Rinal Deo | Chief Financial Officer And Product Manager | Leadership |
Francisco González Arribas | Lead Game Designer | Team |
Vincentius Tanubrata | Game Designer Generalist | Team |
Alison Collins | Game Designer | Team |
Laura McCabe | Game Artist | Team |
Stephen Hausdorff | Game Developer | Team |
Georg Graf | Game Developer | Team |
Victor S. | Product Manager | Team |
Sue Swinburne | Content | Brand | Team |
Madison A. | Product Manager | Team |
Leeying Foo | UIUX Artist | Team |
Noah Spann | Team Lead | Team |
Eli Hodapp | Halfbrick+, Executive Leadership Team | Team |
Pedro Augusto Silva | Senior 3d Artist | Team |
Joana Coelho | 3d Artist | Team |
Matthew Pollino | Professional Voice Over Artist | Team |
Complete people profiles for Halfbrick
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Investments & Acquisitions by Halfbrick
Halfbrick has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Onan Games.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Middleware is provided for porting games across platforms. | onan-games.com | Valencia, Spain | 2011 | Mar 2012 | •••• |
Complete acquisition details for Halfbrick
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
- Acquired stakes
- Deal sources
- Complete history
- Exports
Verified entity values are shown only after access is granted.
Timeline of Halfbrick
3 dated milestones of Halfbrick across 11 years, from founding to its latest funding, stage changes and deals.
- Founded Halfbrick is founded.
- Funding First funding round of $3.0M.
- Acquisition Acquires Onan Games.
Competitors of Halfbrick
Halfbrick operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Zynga, Scopely, Tripledot, Jam City and Nexon, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| zynga.com | 2007 | San Francisco, United States | $525.6M | 1,084 | Casual games developer and publisher for mobile and web platforms | |
| scopely.com | 2011 | Culver, United States | $1.02B | 746 | Casual mobile games are developed, published, and operated across platforms. | |
| tripledotstudios.com | 2017 | London, United Kingdom | $202M | 135 | Developer of mobile-based casual video games | |
| jamcity.com | 2007 | Culver, United States | $499.49M | 551 | Mobile games are developed and published by Jam City. | |
| nexon.com | 1994 | El Segundo, United States | – | – | Nexon is recognized as a leading developer of online games. | |
| take2games.com | 1993 | New York, United States | – | 11,580 | Video games for PC and console platforms are developed. | |
| rovio.com | 2003 | Espoo, Finland | $42M | – | Mobile game developer specializing in casual games | |
| king.com | 2003 | London, United Kingdom | – | 130 | King is recognized as a leading interactive entertainment company focused on mobile gaming. | |
| voodoo.io | 2013 | Paris, France | $200M | – | Arcade and simulation mobile games are developed by Voodoo. |
Detailed competitors of Halfbrick
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Halfbrick
The website of Halfbrick (halfbrick.com) receives about 202.4K visits a month and ranks #210,248 among all websites worldwide, #9,628 in Video Games Consoles and Accessories.
- Monthly visits202.4K
▼ 21% vs previous month
- Unique visitors118.9K
per month
- Global rank#210,248
among all websites
- Category rank#9,628
Games · Video Games Consoles and Accessories
- Bounce rate47%
- Pages per visit1.7
- Average visit27 sec
- DevicesDesktop 11% · Mobile 89%
Websites whose visitors overlap most with Halfbrick. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
fruitninja.com | fruitninja.com | 100% | – | – | – |
| zeptolab.com | 91% | – | #727,894 | View details | |
crazygames.no | crazygames.no | 80% | – | #187,554 | – |
| gameloft.com | 74% | 6.5M | #10,528 | View details | |
block-blast.io | block-blast.io | 70% | – | #144,502 | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 19 similar websites and full traffic analytics for Halfbrick
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 19 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Latest news on Halfbrick
Complete news archive for Halfbrick
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Similar companies to Halfbrick
10 companies that operate in the same segment as Halfbrick (MMORPG & Online Gaming), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Casual games developer and publisher for mobile and web platforms | 2007 | San Francisco, California, United States | USD 525.6 M | USD 49.68 M | 624 | |
Developer of mobile-based casual video games | 2017 | London, England, United Kingdom | USD 202 M | – | – | |
Operator of a platform providing skill-based games and interactive entertainment | 2018 | Delhi, Delhi, India | USD 92 M | USD 83.05 M | 1 | |
Provider of cross-platform game engine technology | 1991 | Cary, North Carolina, United States | USD 8.13 B | – | 771 | |
Mobile games are developed and published by Jam City. | 2007 | Culver City, California, United States | USD 499.49 M | – | – | |
Operator of a multifaceted platform for sports content and experiences | 2008 | Mumbai, Maharashtra, India | USD 1.34 B | USD 509.95 K | – | |
Mobile social games and services are developed and operated globally. | 1999 | Shibuya, Tokyo, Japan | – | USD 926.03 M | 2,570 | |
Skill-based online games are provided through a technology-driven platform. | 2006 | Mumbai, Maharashtra, India | USD 99.06 M | – | – | |
Diversified gaming and sports media platforms are operated and developed. | 1999 | Mumbai, Maharashtra, India | USD 127.93 M | USD 194.94 M | 63 | |
Casino games are developed for mobile and web platforms. | 2011 | Burlingame, California, United States | USD 36.17 M | USD 235.1 M | 568 |
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Frequently Asked Questions about Halfbrick
Halfbrick was founded in 2001 and raised its 1st funding round 10 years after it was founded.
Halfbrick is headquartered in Brisbane, Australia. It is registered at Brisbane, Queensland, Australia.
Halfbrick is involved in the creation and distribution of mobile games, targeting a global user base. The company operates within the gaming sector, focusing on casual and action-packed titles. Solutions such as Fruit Ninja, Jetpack Joyride, and Dan The Man are offered, catering to diverse player preferences. Emphasis is placed on nostalgic and engaging gaming experiences across various platforms.
Halfbrick offers Fruit Ninja, Jetpack Joyride, Dan The Man, and Monster Dash.
Halfbrick has made 1 acquisition, including Onan Games.
Halfbrick operates through Halfbrick Studios Pty Ltd.
Yes. Halfbrick publishes Fruit Ninja® and 4 more apps, with over 710 million downloads.
The website of Halfbrick receives about 202 thousand visits a month and ranks #210,248 among all websites worldwide.