About HappyOrNot
HappyOrNot is a company based in Tampere (Finland) founded in 2009.. HappyOrNot has raised $39.5 million across 5 funding rounds from investors including European Union, Verdane and Northzone. HappyOrNot offers products and services including Smiley Touch, Smiley Digital, and Smiley Terminal. HappyOrNot operates in a competitive market with competitors including SurveyMonkey, Apptentive, Yogi, UNGUESS and Polly, among others.
- Headquarter Tampere, Finland
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Sectors
Technology
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Email
***********
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Phone
*********
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Website
*********
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Social
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- Legal Name Happyornot Ltd
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$39.5 M (USD)
in 5 rounds
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Latest Funding Round
$25 M (USD), Series A
Sep 19, 2019
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Investors
European Union
& 4 more
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Employee Count
Employee Count
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Products & Services of HappyOrNot
HappyOrNot offers a comprehensive portfolio of products and services, including Smiley Touch, Smiley Digital, and Smiley Terminal. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Device for instant customer satisfaction ratings in physical locations.
Digital platform for real-time feedback collection and analysis.
Terminal for capturing user feedback on service experiences.
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Funding Insights of HappyOrNot
HappyOrNot has successfully raised a total of $39.5M across 5 strategic funding rounds. The most recent funding activity was a Series A round of $25 million completed in September 2019. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 5
- Last Round Series A — $25.0M
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First Round
First Round
(03 Jan 2017)
- Investors Count 5
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Sep, 2019 | Amount | Series A - HappyOrNot | Valuation | Verdane | |
| May, 2018 | Amount | Grant - HappyOrNot | Valuation |
investors |
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| Oct, 2017 | Amount | Series A - HappyOrNot | Valuation | Northzone |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in HappyOrNot
HappyOrNot has secured backing from 5 investors, including venture fund and institutional investors. Prominent investors backing the company include European Union, Verdane and Northzone. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Venture capital firm and funds of fund focused on technology-enabled and sustainable companies
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Founded Year | Domain | Location | |
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Early-stage startups are funded by Northzone venture capital.
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Founded Year | Domain | Location | |
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Government agency and accelerator focusing on innovative startups and SMEs
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by HappyOrNot
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - HappyOrNot
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Happyornot Comparisons
Competitors of HappyOrNot
HappyOrNot operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as SurveyMonkey, Apptentive, Yogi, UNGUESS and Polly, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
A cloud-based platform is utilized for creating customizable surveys.
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| domain | founded_year | HQ Location |
In-app feedback tools are offered to app developers.
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| domain | founded_year | HQ Location |
AI based customer feedback analytics platform in the cloud
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| domain | founded_year | HQ Location |
Crowd testing, quality optimization, experience, and security solutions are provided.
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| domain | founded_year | HQ Location |
Polly is recognized for providing employee engagement tools for hybrid teams.
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| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Happyornot
Frequently Asked Questions about HappyOrNot
When was HappyOrNot founded?
HappyOrNot was founded in 2009 and raised its 1st funding round 8 years after it was founded.
Where is HappyOrNot located?
HappyOrNot is headquartered in Tampere, Finland.
Is HappyOrNot a funded company?
HappyOrNot is a funded company, having raised a total of $39.5M across 5 funding rounds to date. The company's 1st funding round was a Series A of $14.5M, raised on Jan 03, 2017.
What does HappyOrNot do?
Founded in 2009 in Tampere, Finland, HappyOrNot operates in the customer experience management sector. Feedback and satisfaction data are gathered via Smiley Terminals or Web Smileys, with responses transferred over a secure cellular network. Terminals can be customized with company branding. Operations include a web-based reporting service and social sharing options for platforms such as Facebook, Twitter, and LinkedIn.
Who are the top competitors of HappyOrNot?
HappyOrNot's top competitors include SurveyMonkey, Yogi and Servicelovers.
What products or services does HappyOrNot offer?
HappyOrNot offers Smiley Touch, Smiley Digital, and Smiley Terminal.
Who are HappyOrNot's investors?
HappyOrNot has 5 investors. Key investors include European Union, Verdane, Northzone, EIC Fund, and AirTree.