Hartley Botanic

Woburn, United States Founded: 1938 • Age: 88 yrs Acquired By Alcuin Capital Partners
Handmade aluminum greenhouses are manufactured by Hartley Botanic.

About Hartley Botanic

Hartley Botanic is an Agriculture company based in Woburn (United States) founded in 1938, and was acquired by Alcuin Capital Partners in May 2021. Handmade aluminum greenhouses are manufactured by Hartley Botanic. It operates on a Direct-to-Consumer (D2C) model. Its website hartley-botanic.com draws about 17 thousand monthly visits. Hartley Botanic offers products and services including Victorian Greenhouses, Modern Horticulture Greenhouses, Heritage Greenhouses, and Custom Made Greenhouses. Its focus areas include Consumer Goods, Home & Garden and Gardening Equipment. Its competitors include Tortuga AgTech, Koidra and Zordi; 3 of its 3 listed competitors have raised funding.

Company details

Aluminum greenhouses are produced by Hartley Botanic, a company established in 1938. Operations are focused on designing and manufacturing high-quality gardening structures. Various styles including Victorian, Modern Horticulture, Heritage, and Custom Made greenhouses are offered. The company serves multiple international markets such as the United States, United Kingdom, Canada, and others. A lifetime guarantee is provided on products, ensuring durability. Solutions cater to both aesthetic and functional gardening needs. The sector primarily involves consumer goods within home and garden equipment.

Operational Areas
Key Metrics

Products & Services of Hartley Botanic

Hartley Botanic offers a comprehensive portfolio of products and services, including Victorian Greenhouses, Modern Horticulture Greenhouses, Heritage Greenhouses, and Custom Made Greenhouses.

Victorian Greenhouses
Greenhouses

Victorian-style greenhouses are designed for aesthetic gardening spaces.

Modern Horticulture Greenhouses
Greenhouses

Modern greenhouses are built for efficient horticultural practices.

Heritage Greenhouses
Greenhouses

Heritage greenhouses are crafted with traditional design elements.

Custom Made Greenhouses
Greenhouses

Custom greenhouses are tailored to specific customer requirements.

Investors in Hartley Botanic

Hartley Botanic has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include Rockpool Investments and Alcuin Capital Partners.

All
Venture Fund
InvestorDescriptionFounded YearDomainLocation
Rockpool Investments is focused on connecting investors with UK private companies.
rockpool.uk.comLondon, United Kingdom
Private equity investments are made in ambitious UK businesses.
alcuincapital.comLondon, United Kingdom
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Investor details for Hartley Botanic

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Timeline of Hartley Botanic

3 dated milestones of Hartley Botanic across 83 years, from founding to its latest funding, stage changes and deals.

  1. Founded Hartley Botanic is founded.
  2. Exit Acquired by Rockpool Investments.
  3. Exit Acquired by Alcuin Capital Partners.

Competitors of Hartley Botanic

Hartley Botanic has 3 listed competitors in our database, 3 of them funded. They include Tortuga AgTech, Koidra and Zordi.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
tortugaagtech.com2016Denver, United States$27.67M18
Provider of AI-enabled robot greenhouses systems
koidra.ai2020Seattle, United States$4.5M
IoT and AI-based solutions for indoor farm automation are provided.
zordi.com2004San Francisco, United States$20M
AI-based greenhouse systems for strawberry cultivation are provided.
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Detailed competitors of Hartley Botanic

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Web traffic of Hartley Botanic

The website of Hartley Botanic (hartley-botanic.com) receives about 17.4K visits a month.

  • Monthly visits
    17.4K

    ▲ 5.3% vs previous month

Similar websites

Websites whose visitors overlap most with Hartley Botanic. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
fullbloomgreenhouse.com
100%
#6,519,496View details
marriedtoplants.com
marriedtoplants.com
93%
#4,694,763–
plantperfect.com
plantperfect.com
92%
#2,836,323–
pacifichorticulture.org
pacifichorticulture.org
91%
#986,093–
happysprout.com
happysprout.com
82%
#4,399,898–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
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All 34 similar websites and full traffic analytics for Hartley Botanic

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  • 34 similar websites
  • Audience overlap
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Top companies in Crop Tech & Equipment

3 companies that operate in the same segment as Hartley Botanic (Crop Tech & Equipment) in United States, ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Provider of plant-based food ingredients
2012St. Louis, Missouri, United StatesUSD 406.99 MUSD 470 M
Robotic equipment for automating weeding on vegetable farms is developed.
2016San Francisco, California, United StatesUSD 139.96 M73
Provider of farmers networking platform
2014San Carlos, California, United StatesUSD 981.09 M808
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Related news about Hartley Botanic

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Frequently Asked Questions about Hartley Botanic

Hartley Botanic was founded in 1938.

Hartley Botanic is headquartered in Woburn, United States. It is registered at Woburn, Massachusetts, United States.

Aluminum greenhouses are produced by Hartley Botanic, a company established in 1938. Operations are focused on designing and manufacturing high-quality gardening structures. Various styles including Victorian, Modern Horticulture, Heritage, and Custom Made greenhouses are offered. The company serves multiple international markets such as the United States, United Kingdom, Canada, and others. A lifetime guarantee is provided on products, ensuring durability. Solutions cater to both aesthetic and functional gardening needs. The sector primarily involves consumer goods within home and garden equipment.

Hartley Botanic's top competitors include Tortuga AgTech, Zordi and Koidra.

Hartley Botanic offers Victorian Greenhouses, Modern Horticulture Greenhouses, Heritage Greenhouses, and Custom Made Greenhouses.

Hartley Botanic has 2 investors. Key investors include Rockpool Investments, and Alcuin Capital Partners.

Hartley Botanic operates through Hartley Botanic.

Yes. Hartley Botanic was acquired by Alcuin Capital Partners in May 2021.

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