About Heaps Normal
Heaps Normal is a company based in Canberra (Australia) founded in 2020 by Ben Holdstock, Peter Brennan, Jordy Smith, and Andy Miller. Heaps Normal has raised $8.5 million across 2 funding rounds from investors including Robbie Williams, Matt de Boer and Kate Morris. Heaps Normal offers products and services including Quiet XPA Case, Another Lager Case, Half Day Hazy Case, Heaps Normal Mixed Case, and Norm Tee. Heaps Normal operates in a competitive market with competitors including Brunswick Aces, Monceau, Cool Cool Beverage, sorzero and Three Oaks Cider, among others.
- Headquarter Canberra, Australia
- Founders Ben Holdstock, Peter Brennan, Jordy Smith, Andy Miller
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Sectors
Consumer
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Email
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Phone
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Website
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Social
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Annual Revenue
Not available
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Net Profit
Not available
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EBITDA
Not available
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Total Equity Funding
$8.5 M (USD)
in 2 rounds
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Latest Funding Round
Not available
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Investors
Robbie Williams
& 5 more
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Employee Count
Not available
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Products & Services of Heaps Normal
Heaps Normal offers a comprehensive portfolio of products and services, including Quiet XPA Case, Another Lager Case, Half Day Hazy Case, Heaps Normal Mixed Case, and Norm Tee.
Case of non-alcoholic XPA beer for online purchase.
Case of non-alcoholic lager beer for consumers.
Case of hazy non-alcoholic beer for everyday enjoyment.
Variety case of non-alcoholic beers for sampling.
White t-shirt branded with company logo.
People of Heaps Normal
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Funding Insights of Heaps Normal
Heaps Normal has successfully raised a total of $8.5M across 2 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
Investors in Heaps Normal
Heaps Normal has secured backing from 6 investors, including angel and venture fund investors. Prominent investors backing the company include Robbie Williams, Matt de Boer and Kate Morris.
| Investor | Description | Founded Year | Domain | Location |
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Athletic Ventures is formed by elite athletes investing in innovative companies.
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Locked | Locked | Locked | |
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MD
Matt de Boer |
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Locked | Locked | Locked |
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KM
Kate Morris |
Co-founder of Nykaa, leading beauty platform, active angel investor in India.
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Locked | Locked | Locked |
Investor details for Heaps Normal
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Investments & Acquisitions by Heaps Normal
Investment portfolio details for Heaps Normal
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Financial Statements - Heaps Normal
Detailed financials for Heaps Normal
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Heaps Normal Comparisons
Peer comparison for Heaps Normal
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Competitors of Heaps Normal
Heaps Normal operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Brunswick Aces, Monceau, Cool Cool Beverage, sorzero and Three Oaks Cider, among others.
| Company Name | Domain | Founded year | HQ Location | Description |
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Alcoholic and non-alcoholic spirits with matching flavors are manufactured.
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Manufacturer of craft non-alcoholic beverages
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Non-alcoholic beers are branded and distributed by Cool Cool Beverage.
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| Locked | Locked | Locked |
Operates as a brand offering a variety of non-alcoholic beverages for consumers.
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Produces cider and spirits, shares cocktail recipes from Australian creators.
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Detailed competitors of Heaps Normal
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Latest news on Heaps Normal
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Frequently Asked Questions about Heaps Normal
Heaps Normal was founded in 2020 and raised its 1st funding round 1 year after it was founded.
Heaps Normal is headquartered in Canberra, Australia. It is registered at Canberra, Australian Capital Territory, Australia.
Heaps Normal is a funded company, having raised a total of $8.5M across 2 funding rounds to date.
Heaps Normal was founded in 2020 in Canberra, Australia, by co-founders Ben Holdstock, Peter Brennan, Jordy Smith, and Andy Miller. The company operates in the non-alcoholic beverage sector, focusing on the production and distribution of alcohol-free beer alternatives. Products are developed to mimic traditional beer profiles without alcohol content. Operations are centered in Australia, with online presence maintained through heapsnormal.com for consumer access and information.
Heaps Normal's top competitors include Brunswick Aces, Cool Cool Beverage and Monceau.
Heaps Normal offers Quiet XPA Case, Another Lager Case, Half Day Hazy Case, Heaps Normal Mixed Case, and Norm Tee.
Heaps Normal has 6 investors. Key investors include Robbie Williams, Matt de Boer, Kate Morris, Simon Griffiths, and Bec Milgrom.