Heist

London, United Kingdom Founded: 2014 • Age: 12 yrs
Womens tights and socks are sold online by Heist Studios.

About Heist

Heist is a Retail company based in London (United Kingdom) founded in 2014. Womens tights and socks are sold online by Heist Studios. It operates on a Direct-to-Consumer (D2C) model. Heist has raised $7 million across 3 funding rounds from investors including Lastminute, Pembroke VCT and Firstminute Capital. The company has 15 employees. Its website heist-studios.com draws about 50 thousand monthly visits. Heist offers products and services including Tights, Shapewear, and Underwear. Its focus areas include Consumer Goods, Apparel and Lingerie and Hosiery. Its legal entity is Heist Studios Private Limited Company. Its competitors include Fantasie, Vivida Lifestyle and British Boxers; 2 of its 3 listed competitors have raised funding.

Company details

Heist is focused on the design and sale of apparel, specifically tights, shapewear, and underwear. Products are offered through an online platform targeting individual consumers. Various styles and solutions are provided, including sheer and opaque tights, bodysuits, and bras, catering to everyday wear and specific needs like anti-chafing or layering. The company operates in the consumer goods sector, emphasizing comfort and adaptability in their offerings.

Key Metrics
  • Annual Revenue
    $1.98 M (USD)
    as on Mar 31, 2021
  • Net Profit
    -$1.18 M (USD)
    47
    as on Mar 31, 2023
  • Total Equity Funding
    $7M (USD)

    in 3 rounds

  • Latest Funding Round
    $4.4M (USD), Series B

    Jun 2018

  • Investors
    Lastminute

    & 6 more

  • Employee Count
    15

Products & Services of Heist

Heist offers a comprehensive portfolio of products and services, including Tights, Shapewear, and Underwear.

Tights
Apparel

Various tights are offered in multiple styles and deniers.

Shapewear
Apparel

Shapewear is provided for body contouring and support.

Underwear
Apparel

Underwear is designed for comfort and everyday wear.

Funding Insights of Heist

Heist has successfully raised a total of $7M across 3 strategic funding rounds. The most recent funding activity was a Series B round of $4.4 million completed in June 2018. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $7M
  • Total Rounds 3
  • Last Round Series B β€” $4.4M
  • Investors Count 7

All 3 funding rounds of Heist with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Jun 2018$4.4MSeries B––
Sep 2017$2.6MSeries A––
Jun 2017Seed––
Valuation history

7 investors in total: 6 institutional and 1 angel.

Investors in Heist

Heist has secured backing from 7 investors, including institutional, venture fund, and angel investors. Prominent investors backing the company include Lastminute, Pembroke VCT and Firstminute Capital.

All
Venture Fund
Institutional
Angel
InvestorDescriptionFounded YearDomainLocation
Micro venture capital firm focused on seed investments
firstminute.capitalLondon, United Kingdom
Retail and technology startups are funded by Imaginary venture capital.
imaginary.coNew York, United States
Early-stage tech startups are funded by this venture capital firm.
jamjarinvestments.comLondon, United Kingdom
Venture capital funding is provided by Pembroke VCT to growth-stage companies.
2013pembrokevct.comKensington, United Kingdom
Early-stage investments in software companies are targeted by Concentric VC.
concentric.vcLondon, United Kingdom
Last-minute bookings for travel and entertainment are facilitated online.
1998lastminute.comChiasso, Switzerland

Natalie Massenet

Founder of Net-a-Porter, angel investor, focuses on fashion and tech startups.
unknown_da83b842a645421a9
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Investor details for Heist

The complete investor list, round-by-round participation and investor portfolios require an active premium plan.

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People of Heist

3 people are tracked at Heist (1 in leadership, 2 in team); the tracked headcount is 15.

NameRoleGroup
Sara B.
Head of Concept & Brand PartnershipsLeadership
Awais Akhtar
Finance ExecutiveTeam
Gillian Askew
Marketing ExecutiveTeam
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Timeline of Heist

3 dated milestones of Heist across 4 years, from founding to its latest funding, stage changes and deals.

  1. Founded Heist is founded.
  2. Funding First funding round.
  3. Funding Latest funding round, Series B, of $4.4M.

Competitors of Heist

Heist has 3 listed competitors in our database, 2 of them funded. They include Fantasie, Vivida Lifestyle and British Boxers.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
fantasie.com2005London, United Kingdom363
Private label lingerie brand
vividalifestyle.com2015Richmond, United Kingdom$605,240
Inner wear apparel for women and men is offered online.
british-boxers.com2013Leek, United Kingdom$224,0713
Internet-first brand offering innerwear, nightwear & hosiery brand for men & women
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Detailed competitors of Heist

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Web traffic of Heist

The website of Heist (heist-studios.com) receives about 49.5K visits a month.

  • Monthly visits
    49.5K

    ▼ 36.8% vs previous month

Similar websites

Websites whose visitors overlap most with Heist. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
swankypins.co.uk
swankypins.co.uk
100%
#1,162,978–
thelondoncorsetcompany.co.uk
thelondoncorsetcompany.co.uk
98%
#1,551,689–
tightstightstights.co.uk
tightstightstights.co.uk
96%
#794,863–
pinkboutique.co.uk
92%
680.7K#56,763View details
edgeobeyond.com
edgeobeyond.com
90%
#387,741–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
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All 40 similar websites and full traffic analytics for Heist

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  • Audience overlap
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Verified entity values are shown only after access is granted.

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Related news about Heist

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Frequently Asked Questions about Heist

Heist was founded in 2014 and raised its 1st funding round 3 years after it was founded.

Heist is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.

Heist is a funded company, having raised a total of $7M across 3 funding rounds to date.

Heist has 15 employees.

Annual revenue of Heist is $1.98M as on Mar 31, 2021.

Heist is focused on the design and sale of apparel, specifically tights, shapewear, and underwear. Products are offered through an online platform targeting individual consumers. Various styles and solutions are provided, including sheer and opaque tights, bodysuits, and bras, catering to everyday wear and specific needs like anti-chafing or layering. The company operates in the consumer goods sector, emphasizing comfort and adaptability in their offerings.

Heist's top competitors include Fantasie, Vivida Lifestyle and British Boxers.

Heist offers Tights, Shapewear, and Underwear.

Heist has 7 investors. Key investors include Lastminute, Pembroke VCT, Firstminute Capital, Imaginary Ventures, and JamJar Investments.

Heist operates through Heist Studios Private Limited Company.

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