About Hela Clothing
Hela Clothing is an Industrial Goods & Manufacturing company based in Colombo (Sri Lanka) founded in 2018. Private label manufacturer of apparel. Hela Clothing has raised $31 million across 3 funding rounds from investors including Norfund and Aavishkaar Capital. Hela Clothing has completed 1 acquisition, including Focus Brands. Its chief executive, as recorded, is Dilanka Jinadasa. Its Indian entity Hela Holdings Pvt.Ltd. reported revenue of ₹4.02 Cr. Hela Clothing offers products and services including Intimates, Sportswear, and Kidswear. Its focus areas include Retail, Contract Manufacturers, Fashion and Acessories.
Company details
Hela Clothing was established in 2018 in Colombo, Sri Lanka, as a private label manufacturer within the apparel sector. Production of clothing items is handled for various brands, with operations centered on garment fabrication and supply chain management. The company is led by CEO Dilanka Jinadasa, and activities are based primarily in Sri Lanka to serve international clients in the fashion industry.
- Headquarters Colombo, Sri Lanka
- SectorsIndustrial Goods & Manufacturing
- Email••••••••
- Phone•••• ••••
- Website helaclothing.com
- Social LinkedIn Facebook Instagram YouTube
- Legal Name Hela Apparel Holdings Plc
- Date of Incorporation 26 Apr, 1991
- Indian entity revenue₹4.02 Cr
FY 2025 · -78% YoY
- Indian entity net profit₹9.6 Lakh
FY 2025 · 2% margin
- Indian entity EBITDA₹84.9 Lakh
FY 2025 · 21% margin
- Total Equity Funding$31M (USD)
in 3 rounds
- Latest Funding Round$5M (USD), Debt – Conventional
Jun 2023
- InvestorsNorfund
& 1 more
- Investments & Acquisitions
Associated legal entities of Hela Clothing
Hela Clothing operates through Hela Holdings Pvt.Ltd. (active). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2025) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Hela Holdings Pvt.Ltd. CIN U70101WB1991PTC051556 | Active | 26 Apr 1991 | Kolkata, West Bengal | ₹4.0 Cr | 2 | View details |
Products & Services of Hela Clothing
Hela Clothing offers a comprehensive portfolio of products and services, including Intimates, Sportswear, and Kidswear.
Innovatively designed underwear for men and women
Apparel for ease of movement and performance activities
Comfortable clothing designed for children
Apps and channels of Hela Clothing
its YouTube channel Hela Apparel Holdings has 501 subscribers and 22 videos.
Videos from Hela Clothing
The most watched videos on Hela Clothing's YouTube channel, Hela Apparel Holdings (501 subscribers). Click a video to play it here.
More on Hela Apparel Holdings .
Funding Insights of Hela Clothing
Hela Clothing has successfully raised a total of $31M across 3 strategic funding rounds. The most recent funding activity was a Debt – Conventional round of $5 million completed in June 2023. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $31M
- Total Rounds 3
- Last Round Debt – Conventional — $5M
- First Round $17M
(Nov 2018)
- Investors Count 2
All 3 funding rounds of Hela Clothing with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jun 2023 | $5M | Debt – Conventional | – | – | |
| Feb 2023 | $14M | Series A | – | Norfund | – |
| Nov 2018 | $17M | Series A | – | – | – |
2 investors in total: 2 institutional.
Investors in Hela Clothing
Hela Clothing has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include Norfund and Aavishkaar Capital.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Venture capital firm | aavishkaarcapital.in | Mumbai, India | ||
It invests in developing countries to create jobs and improve lives | 1998 | norfund.no | Oslo, Norway |
Investor details for Hela Clothing
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
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Verified entity values are shown only after access is granted.
Board of directors of Hela Holdings Pvt.Ltd. (Hela Clothing)
Hela Holdings Pvt.Ltd. is the primary company behind Hela Clothing. The board of Hela Holdings Pvt.Ltd. currently have 2 directors; the longest-serving is Hemendra Sheth Nandlal, appointed in 1992.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Hemendra Sheth Nandlal DIN 00359920 | Director | 24 Dec 1992 | 33 yrs 10 mo | Hela Holdings Pvt.Ltd. |
| Paresh Nandlal Sheth DIN 00427132 | Director | 24 Dec 1992 | 33 yrs 10 mo | Hela Holdings Pvt.Ltd. |
People of Hela Clothing
16 people are tracked at Hela Clothing (4 in leadership, 12 in team).
| Name | Role | Group |
|---|---|---|
Dilanka Jinadasa | CEO | Leadership |
Chandana Dariju | Director Engineering And Sustainability | Leadership |
Arosha Alwis Acma | Deputy General Manager - Digital Transformation | Leadership |
Nalaka Wickramage | Deputy General Manager - Fabric Sourcing & Technology | Leadership |
Radika Gunawardana | Solutions Lead | Team |
Shehan Fernando | Senior Bulk Merchandiser | Team |
Ujith Amarakoon | Manager - Merchandising | Team |
Mahesha Sachithrani Perera | Senior Fashion Designer | Team |
Akila Palisena | Senior Manager Sourcing And Innovation | Team |
Rachel McShane | Product Developer & Account Manager | Team |
Harshani Vithanarachchi | Senior Designer | Team |
Anuradha Senevirathne | Senior Executive Merchandiser | Team |
Chamara Koralage | Senior Commercial Executive | Team |
Theekshana Wijesekara | Senior Merchandiser | Team |
Sasini Samaranayaka | Design Manager - PVH Brands | Team |
Dananjaya Haluwana | Senior Digital Support Engineer | Team |
Complete people profiles for Hela Clothing
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Financials of Hela Clothing
Figures of Hela Holdings Pvt.Ltd., the primary company behind Hela Clothing, for FY 2025. Revenue was ₹4.02 Cr (-78% year on year). Net profit was ₹9.6 Lakh (2% margin). EBITDA was ₹84.9 Lakh (21% margin). Revenue has grown at a compounded annual rate of -45% over three years and +47% over five years.
- ₹4.02 CrRevenue · FY 2025 · -78% YoY
- ₹9.6 LakhNet profit · 2% margin
- ₹84.9 LakhEBITDA · 21% margin
- ₹2.71 CrPaid-up capital
- -45%Revenue CAGR, 3 years
- +47%Revenue CAGR, 5 years
Balance sheet, profit and loss, cash flow and ratios of Hela Holdings Pvt.Ltd. are on its company page.
Detailed financial statements for Hela Clothing
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
- Statement rows
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Verified entity values are shown only after access is granted.
Investments & Acquisitions by Hela Clothing
Hela Clothing has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Focus Brands.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Iconic multi-channel foodservice brands are developed and franchised worldwide. | focus-brands.com | Huddersfield, United Kingdom | 1991 | Jan 2024 | •••• |
Complete acquisition details for Hela Clothing
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
- Acquired stakes
- Deal sources
- Complete history
- Exports
Verified entity values are shown only after access is granted.
Timeline of Hela Clothing
4 dated milestones of Hela Clothing across 6 years, from founding to its latest funding, stage changes and deals.
- Founded Hela Clothing is founded.
- Funding First funding round of $17.0M.
- Funding Latest funding round, Debt – Conventional, of $5.0M.
- Acquisition Acquires Focus Brands.
Web traffic of Hela Clothing
The website of Hela Clothing (helaclothing.com) receives about 5.2K visits a month.
- Monthly visits5.2K
▲ 194.4% vs previous month
Websites whose visitors overlap most with Hela Clothing. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
helabrands.com | helabrands.com | 100% | #5,537,851 | – |
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Related news about Hela Clothing
Complete news archive for Hela Clothing
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Frequently Asked Questions about Hela Clothing
Hela Clothing was founded in 2018.
Hela Clothing is headquartered in Colombo, Sri Lanka. It is registered at Colombo, Western Province, Sri Lanka.
Dilanka Jinadasa is the CEO of Hela Clothing, as recorded in our data.
Hela Clothing is a funded company, having raised a total of $31M across 3 funding rounds to date. The company's 1st funding round was a Series A of $17M, raised on Nov 2018.
The primary company behind Hela Clothing, Hela Holdings Pvt.Ltd., reported revenue of ₹4.02 Cr for FY 2025, down 78% year on year.
Hela Clothing was established in 2018 in Colombo, Sri Lanka, as a private label manufacturer within the apparel sector. Production of clothing items is handled for various brands, with operations centered on garment fabrication and supply chain management. The company is led by CEO Dilanka Jinadasa, and activities are based primarily in Sri Lanka to serve international clients in the fashion industry.
Hela Clothing offers Intimates, Sportswear, and Kidswear.
Hela Clothing has made 1 acquisition, including Focus Brands.
Hela Clothing has 2 investors. Key investors include Norfund, and Aavishkaar Capital.
Hela Clothing operates through Hela Holdings Pvt.Ltd..
The legal entities of Hela Clothing currently have 2 directors, including Hemendra Sheth Nandlal, Paresh Nandlal Sheth.