Herddogg

Ashland, United States Founded: 2013 • Age: 13 yrs
Integrated hardware and software for livestock monitoring are provided.
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About Herddogg

Herddogg is a company based in Ashland (United States) founded in 2013.. Herddogg has raised $21.1 million across 13 funding rounds from investors including Serra Ventures, Lever VC and Wonder Fund North Dakota. Herddogg offers products and services including Smart Tag and DoggHouse. Herddogg operates in a competitive market with competitors including Datamars, Halter, AgriWebb, Herdwatch and JetBov, among others.

  • Headquarter Ashland, United States
  • Sectors
    Healthcare
    Technology Agriculture
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Herddogg, Inc
Operational Areas
Healthcare → Veterinary & Animal Health
Technology → Extended, Virtual & Augmented Reality
Technology → Internet of Things (IoT) & Connectivity
Agriculture → Livestock & Animal Nutrition
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $21.1 M (USD)

    in 13 rounds

  • Latest Funding Round
  • Investors
  • Employee Count
    Employee Count
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Products & Services of Herddogg

Herddogg offers a comprehensive portfolio of products and services, including Smart Tag and DoggHouse. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Bluetooth tag tracks cattle movement and temperature for real-time alerts.

Solar-powered device transmits data from tags for monitoring.

People of Herddogg
Headcount 10-50
Employee Profiles 7
Board Members and Advisors 1
Employee Profiles
People
John Longoria
VP, Sales & Customer Success
People
Andrew Uden
CEO
People
Scott Shambo
VP Manufacturing & Supply Chain
People
Jeff Mitchel
Chief Technology Officer

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Board Members and Advisors
people
Lou Faust
Senior Advisor

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Funding Insights of Herddogg

Herddogg has successfully raised a total of $21.1M across 13 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 13
  • Last Round
  • First Round

    (01 Nov 2016)

  • Investors Count 10
Date Amount Transaction Name Valuation Lead Investors Investors
Dec, 2025 Amount Series A - Herddogg Valuation

investors

Dec, 2025 Amount Debt – Conventional - Herddogg Valuation

investors

Jun, 2025 Amount Series A - Herddogg Valuation

investors

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Herddogg

Herddogg has secured backing from 10 investors, including venture fund and institutional investors. Prominent investors backing the company include Serra Ventures, Lever VC and Wonder Fund North Dakota. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
Venture capital fund focused on Agtech and multiple sectors
Founded Year Domain Location
Lever VC is focused on investing in food and agriculture transformation.
Founded Year Domain Location
Early-stage investments are made in high-growth technology companies.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Herddogg

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Herddogg

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Herddogg Comparisons

Employees
+
Add Comparison
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Competitors of Herddogg

Herddogg operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Datamars, Halter, AgriWebb, Herdwatch and JetBov, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Livestock identification and monitoring solutions are supplied globally.
domain founded_year HQ Location
AI-powered herd management and animal monitoring solutions are offered.
domain founded_year HQ Location
Livestock management software is provided for cattle farmers' operations.
domain founded_year HQ Location
Provider of app-based farm management software for livestock farmers
domain founded_year HQ Location
Livestock farm data is recorded and analyzed via cloud-based software.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Herddogg

Frequently Asked Questions about Herddogg

When was Herddogg founded?

Herddogg was founded in 2013 and raised its 1st funding round 3 years after it was founded.

Where is Herddogg located?

Herddogg is headquartered in Ashland, United States. It is registered at Ashland, Oregon, United States.

Is Herddogg a funded company?

Herddogg is a funded company, having raised a total of $21.1M across 13 funding rounds to date. The company's 1st funding round was a Series A of $1.26M, raised on Nov 01, 2016.

What does Herddogg do?

Herddogg was founded in 2013 in Ashland, United States, within the agricultural technology sector. Hardware solutions, including ear-attached Doggtags with microprocessors and sensors, are utilized for animal monitoring. Data is read by multi-pairing Doggbones via Bluetooth low energy, then transmitted, stored, and accessed through a real-time dashboard for farmers. Predictive analysis is applied to the gathered data to support livestock management operations.

Who are the top competitors of Herddogg?

Herddogg's top competitors include Halter, JetBov and Datamars.

What products or services does Herddogg offer?

Herddogg offers Smart Tag and DoggHouse.

Who are Herddogg's investors?

Herddogg has 10 investors. Key investors include Serra Ventures, Lever VC, Wonder Fund North Dakota, Innova Memphis, and Open Prairie.

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