About Herschel Supply
Herschel Supply is a Retail company based in Vancouver (Canada) founded in 2009 by Jamie Cormack and Lyndon Cormack. Internet first brand of casual apparel for men and women. Its website herschel.com draws about 580 thousand monthly visits. Its focus areas include Consumer Goods, Apparel Brands, Casual Wear and Multi category. Its competitors include Frank And Oak, Moose Knuckles and American Tall; 1 of its 3 listed competitors has raised funding.
Company details
Herschel Supply was established in 2009 in Vancouver, Canada, by co-founders Jamie Cormack and Lyndon Cormack, who serve as directors. Operations focus on the apparel sector, with casual clothing for men and women distributed primarily through online channels. The brands domain, herschel.com, supports direct-to-consumer sales, while headquarters remain in Vancouver to oversee product development and global distribution.
- Latest Funding Round$25M (USD), Debt – Conventional
Jan 2025
- Investors
Apps and channels of Herschel Supply
its YouTube channel Herschel Supply has 11.1K subscribers and 30 videos.
Videos from Herschel Supply
The most watched videos on Herschel Supply's YouTube channel, Herschel Supply (11.1K subscribers). Click a video to play it here.
More on Herschel Supply.
Funding Insights of Herschel Supply
- Total Rounds 3
- Last Round Debt – Conventional — $25M
- Investors Count 5
All 3 funding rounds of Herschel Supply with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
5 investors in total: 5 institutional.
Investors in Herschel Supply
Herschel Supply has secured backing from 5 investors, including institutional and venture fund investors. Prominent investors backing the company include United States Department of Agriculture, Eurazeo and Ares Commercial Finance.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Private equity firm focused on growth-stage companies | acgpartners.com | New York, United States | ||
Private equity and debt investments are managed across multiple sectors. | 1969 | eurazeo.com | Paris, France | |
Provides financing solutions like loans and credit facilities to middle-market companies. | 2016 | arescommercialfinance.com | New York, United States | |
Leadership is provided on agriculture, food, and rural development matters. | 1862 | usda.gov | ||
Administers a pension plan for Ontario's healthcare workers. | 1960 | hoopp.com | Toronto, Canada |
Investor details for Herschel Supply
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People of Herschel Supply
42 people are tracked at Herschel Supply (12 in leadership, 30 in team).
| Name | Role | Group |
|---|---|---|
Jamie Cormack | Co-Founder & Director | Leadership |
Lyndon Cormack | Co-Founder & Director | Leadership |
Amit Thapar | Director, Demand Planning And Allocation | Leadership |
Rob Gill | VP of Innovation | Leadership |
Tim Wakaruk | VP of Global Retail | Leadership |
Abe Yasser | Chief Financial Officer | Leadership |
Joanna B. | VP Of Finance | Leadership |
Adam Mansell | VP - International Sales | Leadership |
Camila Paradella Sarmento | Director, Merchandising | Leadership |
Edward Liu | Director Of Product Costing | Leadership |
Lisa Turner | Vice President Of Merchandising & Planning | Leadership |
Nils de Wolf | Sales Director EMEA | Leadership |
Jessie Lu | Liability & Sales Tax Manager | Team |
Christina Bordignon | Sr. Operations Coordinator - Logistics | Team |
Nick Brown | SVP Of Sales | Team |
Chris Todd | Sales Representative - Mid-atlantic/southeast Region | Team |
Maria Rodríguez Cardona | Sales Lead Manager | Team |
Richard Fournier | Raw Material Manager | Team |
Nicholas Borghesi | Sales/ops Manager - International | Team |
Vu Nguyen (Danny) | Manufacturing Manager | Team |
22 more people are available in the full profile.
Complete people profiles for Herschel Supply
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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Timeline of Herschel Supply
3 dated milestones of Herschel Supply across 16 years, from founding to its latest funding, stage changes and deals.
- Founded Herschel Supply is founded.
- Funding First funding round.
- Funding Latest funding round, Debt – Conventional, of $25.0M.
Competitors of Herschel Supply
Herschel Supply has 3 listed competitors in our database, 1 of them funded. They include Frank And Oak, Moose Knuckles and American Tall.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| frankandoak.com | 2012 | Montreal, Canada | $36.11M | Provides online sales of eco-friendly apparel, accessories, and clothing items. | ||
| mooseknucklescanada.com | 2009 | Montreal, Canada | Internet first brand offering apparel wear for men and women | |||
| americantall.com | 2015 | Mississauga, Canada | Provides specialized apparel and accessories for tall individuals online. |
Detailed competitors of Herschel Supply
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Web traffic of Herschel Supply
The website of Herschel Supply (herschel.com) receives about 580K visits a month and ranks #63,916 among all websites worldwide, #3,146 in Fashion and Apparel.
- Monthly visits580K
▼ 9.5% vs previous month
- Unique visitors319.6K
per month
- Global rank#63,916
among all websites
- Category rank#3,146
Lifestyle · Fashion and Apparel
- Bounce rate35%
- Pages per visit4.5
- Average visit1 min 29 sec
- DevicesDesktop 34% · Mobile 66%
Websites whose visitors overlap most with Herschel Supply. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
jansport.com | jansport.com | 100% | #105,117 | – | |
| zappos.com | 80% | 20.7M | #1,928 | View details | |
| aersf.com | 70% | 912.3K | #38,416 | View details | |
shop.samsonite.com | shop.samsonite.com | 70% | #39,174 | – | |
| topodesigns.com | 68% | 300.7K | #80,615 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Herschel Supply
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Related news about Herschel Supply
Complete news archive for Herschel Supply
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Frequently Asked Questions about Herschel Supply
Herschel Supply was founded in 2009 and raised its 1st funding round 10 years after it was founded.
Herschel Supply is headquartered in Vancouver, Canada. It is registered at Vancouver, British Columbia, Canada.
Herschel Supply was established in 2009 in Vancouver, Canada, by co-founders Jamie Cormack and Lyndon Cormack, who serve as directors. Operations focus on the apparel sector, with casual clothing for men and women distributed primarily through online channels. The brands domain, herschel.com, supports direct-to-consumer sales, while headquarters remain in Vancouver to oversee product development and global distribution.
Herschel Supply's top competitors include Moose Knuckles, Frank And Oak and American Tall.
Herschel Supply has 5 investors. Key investors include United States Department of Agriculture, Eurazeo, Ares Commercial Finance, ACG Partners, and Hoopp.
The website of Herschel Supply receives about 580 thousand visits a month and ranks #63,916 among all websites worldwide.