HEX Performance

Baltimore, United States Founded: 2013 • Age: 13 yrs
Fabric care products are manufactured by HEX Performance.

About HEX Performance

HEX Performance is a company based in Baltimore (United States) founded in 2013 by Drew Westervelt.. HEX Performance has raised $11.55 million across 4 funding rounds from investors including Lykos Capital. HEX Performance offers products and services including Liquid Detergent, Deodorizing Spray, Detergent Packs, and Stain Remover. HEX Performance operates in a competitive market with competitors including Henkel, Wilton London, Clothes Doctor, TINCTURE and ecozone, among others.

  • Headquarter Baltimore, United States
  • Founders Drew Westervelt
  • Sectors
    Consumer
  • Phone
    *********
  • Website
    *********
  • Social
    *********
Operational Areas
Consumer → Beauty, Personal & Household Care
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $11.55 M (USD)

    in 4 rounds

  • Latest Funding Round
    $24 K (USD), Series A

    Oct 24, 2023

  • Investors
  • Employee Count
    Employee Count
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Products & Services of HEX Performance

HEX Performance offers a comprehensive portfolio of products and services, including Liquid Detergent, Deodorizing Spray, Detergent Packs, and Stain Remover. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Cleans stains and odors from activewear while preserving fabric.

Removes smells from gear and apparel effectively.

Convenient packs for washing activewear with anti-odor technology.

Targets and eliminates tough stains on synthetic fabrics.

People of HEX Performance
Headcount 10-50
Employee Profiles 1
Board Members and Advisors 1
Board Members and Advisors
people
Adam Lowry
Director

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Funding Insights of HEX Performance

HEX Performance has successfully raised a total of $11.55M across 4 strategic funding rounds. The most recent funding activity was a Series A round of $24 thousand completed in October 2023. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 4
  • Last Round Series A — $24,000
  • First Round

    (20 Dec 2017)

  • Investors Count 1
Date Amount Transaction Name Valuation Lead Investors Investors
Oct, 2023 Amount Series A - HEX Performance Valuation

investors

Jan, 2020 Amount Series A - HEX Performance Valuation Lykos Capital
Feb, 2018 Amount Series A - HEX Performance Valuation

investors

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in HEX Performance

HEX Performance has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include Lykos Capital. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Institutional
Investor Description Founded Year Domain Location
-
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by HEX Performance

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - HEX Performance

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Hex Performance Comparisons

Employees
+
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Competitors of HEX Performance

HEX Performance operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Henkel, Wilton London, Clothes Doctor, TINCTURE and ecozone, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Consumer goods are produced by Henkel in the global industry.
domain founded_year HQ Location
Natural fabric care products, including detergents and conditioners, are manufactured.
domain founded_year HQ Location
Essential oil-based laundry detergents and clothing care products are manufactured.
domain founded_year HQ Location
Natural surface cleaning products are manufactured for various household uses.
domain founded_year HQ Location
Manufacturer of natural baby care, home care products and electric appliances
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Hex Performance

Frequently Asked Questions about HEX Performance

When was HEX Performance founded?

HEX Performance was founded in 2013 and raised its 1st funding round 4 years after it was founded.

Where is HEX Performance located?

HEX Performance is headquartered in Baltimore, United States. It is registered at Baltimore, Maryland, United States.

Who is the current CEO of HEX Performance?

Drew Westervelt is the current CEO of HEX Performance. They have also founded this company.

Is HEX Performance a funded company?

HEX Performance is a funded company, having raised a total of $11.55M across 4 funding rounds to date. The company's 1st funding round was a Series A of $5.65M, raised on Dec 20, 2017.

What does HEX Performance do?

HEX Performance was founded in 2013 in Baltimore, United States, by Drew Westervelt, who serves as CEO. Operations focus on the manufacturing of fabric care products within the consumer goods sector. Products are developed and produced to address fabric maintenance needs. The company is headquartered in Baltimore, with activities centered on domestic production and distribution in the United States. Leadership is provided by the founder, overseeing core manufacturing processes.

Who are the top competitors of HEX Performance?

HEX Performance's top competitors include Clothes Doctor, Wilton London and TINCTURE.

What products or services does HEX Performance offer?

HEX Performance offers Liquid Detergent, Deodorizing Spray, Detergent Packs, and Stain Remover.

Who are HEX Performance's investors?

HEX Performance has 1 investor. Key investors include Lykos Capital.

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