High Bar Brands

Owatonna, United States Founded: 2020 • Age: 6 yrs
Provider of innovative products and services for trucking and fleets.

About High Bar Brands

High Bar Brands is a Transportation, Automotive & Logistics company based in Owatonna (United States) founded in 2020. Provider of innovative products and services for trucking and fleets. It operates on a B2B model. High Bar Brands has completed 3 acquisitions, including BettsHD, Dieters and Viking Sales. High Bar Brands offers products and services including Betts HD, Dieter’s Accessories, Minimizer, Panelite, and Premier Mfg. Its focus areas include Industrial, Transportation Tech, Fleet Management and Vehicle Accessories. Its legal entity is High Bar Brands, LLC. Similar companies include Proterra, PlusAI and TuSimple; 3 of its 3 listed similar companies have raised funding.

Company details

High Bar Brands, LLC, operates as a solutions provider for the commercial vehicle industry across North America, Central America, and South America. It manages a portfolio of iconic brands like Betts HD and Minimizer, focusing on product innovation and customer satisfaction through strong distribution networks and in-house sales. The company serves drivers, fleet owners, and maintenance managers by developing patented technologies based on customer feedback.

  • Headquarters Owatonna, United States
  • Sectors
    Transportation, Automotive & Logistics
  • Phone
    •••• ••••
  • Website highbarbrands.com
  • Social LinkedIn
  • Legal Name High Bar Brands, Llc
Key Metrics

Products & Services of High Bar Brands

High Bar Brands offers a comprehensive portfolio of products and services, including Betts HD, Dieter’s Accessories, Minimizer, Panelite, and Premier Mfg.

Betts HD
Trucking Products

Offers heavy-duty solutions for commercial vehicles and fleets.

Dieter’s Accessories
Vehicle Accessories

Provides accessories for trucks and maintenance needs.

Minimizer
Trucking Products

Delivers protective solutions for commercial vehicle components.

Panelite
Vehicle Accessories

Supplies lighting and panel products for trucks.

Premier Mfg
Manufacturing Components

Manufactures parts for the commercial vehicle industry.

Viking Sales
Sales and Distribution

Handles distribution of trucking-related products.

Investments & Acquisitions by High Bar Brands

High Bar Brands has strategically engaged in corporate development activities, having acquired 3 companies. Notable acquisitions include BettsHD, Dieters and Viking Sales.

Acquisitions
Company NameDescriptionDomainLocationFoundedAcquiredAmount
Heavy-duty truck parts are distributed wholesale by BettsHD.
bettshd.comFresno, United States1868Sep 2024••••
Aftermarket parts and accessories for trucks are supplied by Dieters.
dietersaccessories.comCambridge, Canada1976Aug 2023••••
Manufacturer of automotive mudflaps
vikingmudflaps.comBrighton, United States1972Aug 2022••••
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Complete acquisition details for High Bar Brands

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Timeline of High Bar Brands

4 dated milestones of High Bar Brands across 4 years, from founding to its latest funding, stage changes and deals.

  1. Founded High Bar Brands is founded.
  2. Acquisition Acquires Viking Sales.
  3. Acquisition Acquires Dieters.
  4. Acquisition Acquires BettsHD.

Similar companies to High Bar Brands

High Bar Brands has 3 listed similar companies in our database, 3 of them funded. They include Proterra, PlusAI and TuSimple.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
proterra.com2004Burlingame, United States$857.79M1,247
Electric buses and charging systems are manufactured for fleets.
plus.ai2016San Francisco, United States$720M146
Self-driving technology for commercial trucks is developed by PlusAI.
tusimple.com2015San Diego, United States$648M1,058
Self-driving truck solutions are developed using AI technology.
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Related news about High Bar Brands

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Frequently Asked Questions about High Bar Brands

High Bar Brands was founded in 2020.

High Bar Brands is headquartered in Owatonna, United States. It is registered at Owatonna, Minnesota, United States.

High Bar Brands, LLC, operates as a solutions provider for the commercial vehicle industry across North America, Central America, and South America. It manages a portfolio of iconic brands like Betts HD and Minimizer, focusing on product innovation and customer satisfaction through strong distribution networks and in-house sales. The company serves drivers, fleet owners, and maintenance managers by developing patented technologies based on customer feedback.

High Bar Brands's top competitors include Proterra, PlusAI and TuSimple.

High Bar Brands offers Betts HD, Dieter’s Accessories, Minimizer, Panelite, and 2 more products and services.

High Bar Brands has made 3 acquisitions, including BettsHD, Dieters, and Viking Sales.

High Bar Brands operates through High Bar Brands, Llc.

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