About hince
hince is a company based in Seoul (South Korea) founded in 2018 was acquired by LG Household & Health Care in September 2023. hince operates in a competitive market with competitors including Craver, Mediheal, Nature Republic, Laneige and Swanicoco, among others.
- Headquarter Seoul, South Korea
- SectorsConsumerHealthcare
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- Website hince.co.kr
- Social X Instagram YouTube
- Acquired by LG Household & Health Care (Sep 2023)
- Legal Name Viva Wave Co., Ltd.
- Investors
- Acquired byLG Household & Health Care
(Sep 2023)
Apps and channels of hince
its YouTube channel 힌스 hince has 3.77K subscribers and 27 videos.
Videos from hince
The most watched videos on hince's YouTube channel, 힌스 hince (3.77K subscribers). Click a video to play it here.
More on 힌스 hince.
Investors in hince
hince has secured backing from 1 investor. Prominent investors backing the company include LG Household & Health Care.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Multi-category beauty and household products are retailed online. | 2001 | lghnh.com | Seoul, South Korea |
Investor details for hince
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Timeline of hince
2 dated milestones of hince across 5 years, from founding to its latest funding, stage changes and deals.
- Founded hince is founded.
- Exit Acquired by LG Household & Health Care.
Competitors of hince
hince operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Craver, Mediheal, Nature Republic, Laneige and Swanicoco, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| cravercorp.com | 2014 | Seoul, South Korea | $19.23M | – | Multi-category skin care products are developed and distributed by Craver. | |
| mediheal.com | 2009 | Seoul, South Korea | $30.98M | – | Facial care products are branded and distributed by Mediheal. | |
| naturerepublic.com | 2009 | Seoul, South Korea | $4.89M | – | Cosmetics and skincare products are provided by Nature Republic internationally. | |
| laneige.com | 1994 | Seoul, South Korea | – | – | Runs a direct-to-consumer brand for multi-category K-beauty care products. | |
| swanicoco.co.kr | 2011 | Seoul, South Korea | – | – | Online platform offering multi-category beauty products | |
| stylenanda.com | 2004 | Seoul, South Korea | – | – | K-beauty products are offered online by the Seoul-based brand. | |
| ongredients.com | 2019 | Daegu, South Korea | – | – | Internet first brand offering multi-category organic skin care products |
Detailed competitors of hince
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
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Web traffic of hince
The website of hince (hince.co.kr) receives about 21.1K visits a month.
- Monthly visits21.1K
▲ 6.6% vs previous month
Websites whose visitors overlap most with hince. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| lacosmetique.com.au | 100% | 120.1K | #235,715 | View details | |
| dodoskin.com | 100% | 232.7K | #181,997 | View details | |
| kiokii.com | 100% | – | #155,616 | View details | |
| lilabeauty.com.au | 100% | – | #40,470 | View details | |
cosmeticsnow.com.au | cosmeticsnow.com.au | 83% | – | #195,269 | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 7 similar websites and full traffic analytics for hince
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- 7 similar websites
- Audience overlap
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- Traffic by brand
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Latest news on Hince
Complete news archive for hince
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Similar companies to hince
10 companies that operate in the same segment as hince (Beauty & Personal Care Products), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Online platform offering a wide range of baby, kids, and maternity products | 2010 | Pune, Maharashtra, India | USD 513.39 M | USD 911.07 M | 6,330 | |
3M is recognized as a global leader in industrial innovation. | 1902 | United States | – | USD 24.95 B | 74 | |
Provider of FMCG conglomerate products | 1837 | United States | – | USD 457.23 M | 923 | |
Subscription-based men's grooming products are provided by Harry's. | 2012 | New York, New York, United States | USD 755.88 M | – | 431 | |
Baby products from multiple retailers are aggregated and browsed online. | 2011 | Oakland, California, United States | USD 40.67 M | – | – | |
Online platform for preschool management and parent updates is offered. | 2014 | San Francisco, California, United States | USD 88.8 M | – | – | |
Internet first brand offering wearable breast pumps | 2013 | London, England, United Kingdom | USD 157.63 M | – | – | |
Online brand offering mens grooming products | 2015 | Gurugram, Haryana, India | USD 52.66 M | – | – | |
Retailer of perfumes, cosmetics, skincare, and related gift set items | 2012 | Gurugram, Haryana, India | USD 58.54 M | – | – | |
Platform offering multi-category natural beauty care products | 2019 | Mumbai, Maharashtra, India | USD 46.98 M | USD 9.25 M | 94 |
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Frequently Asked Questions about hince
hince was founded in 2018.
hince is headquartered in Seoul, South Korea.
hince was founded in 2018 and is based in Seoul, South Korea. Operations are conducted as an internet-first brand within the cosmetics sector. A range of products for skin, lip, eye, and face care is provided through online platforms. The domain hince.co.kr supports digital distribution and customer access in the beauty industry. Focus is placed on direct-to-consumer sales without physical retail emphasis.
hince's top competitors include Mediheal, Craver and stylenanda.
hince has 1 investor. Key investors include LG Household & Health Care.
hince operates through Viva Wave Co., Ltd..
Yes. hince was acquired by LG Household & Health Care in September 2023.

