About Hipster Whale
Hipster Whale is a Media & Entertainment company based in Melbourne (Australia) founded in 2014, and was acquired by Atari in June 2026. Hipster Whale creates arcade-style mobile and console games for global audiences. It operates on a D2C and B2C model in Media & Entertainment and Technology sectors. Its website hipsterwhale.com draws about 19 thousand monthly visits. Hipster Whale offers products and services including Crossy Road, Piffle, Castle Crossy Road, and Pac-Man 256. Its focus areas include Entertainment, Console Gaming, Action Games and Endless Runners. Its legal entity is Hipster Whale Pty Ltd. Its competitors include Zynga, Rovio, Scopely, Jam City and Big Fish Games and 4 more; 9 of its 9 listed competitors have raised funding.
Company details
Hipster Whale is a game development company based in Melbourne, Australia, specializing in creating viral arcade games like Crossy Road and Piffle. They design endless fun experiences with characters and puzzles, available on platforms such as Apple Arcade, Nintendo Switch, and Xbox. The company collaborates with entities like VicScreen and focuses on innovative gameplay that appeals to diverse consumers worldwide, emphasizing accessibility and replayability in their titles.
Products & Services of Hipster Whale
Hipster Whale offers a comprehensive portfolio of products and services, including Crossy Road, Piffle, Castle Crossy Road, and Pac-Man 256.
Endless hopper game crossing roads and obstacles on mobile.
Arcade puzzle adventure with cats and ball collection.
Endless climbing game in a spinning tower environment.
Maze-based endless runner with glitch avoidance features.
Apps and channels of Hipster Whale
Hipster Whale publishes 5 mobile apps with over 11M+ downloads; its YouTube channel Crossy Road has 852 subscribers and 30 videos.
Videos from Hipster Whale
The most watched videos on Hipster Whale's YouTube channel, Crossy Road (852 subscribers). Click a video to play it here.
More on Crossy Road.
Investors in Hipster Whale
Hipster Whale has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include Atari.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Developer and publisher of casual casino PC games | 1972 | atari.com | New York, United States |
Investor details for Hipster Whale
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People of Hipster Whale
1 people are tracked at Hipster Whale (1 in leadership).
| Name | Role | Group |
|---|---|---|
Clara Reeves | CEO | Leadership |
Complete people profiles for Hipster Whale
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Timeline of Hipster Whale
2 dated milestones of Hipster Whale across 12 years, from founding to its latest funding, stage changes and deals.
- Founded Hipster Whale is founded.
- Exit Acquired by Atari.
Competitors of Hipster Whale
Hipster Whale has 9 listed competitors in our database, 9 of them funded. They include Zynga, Rovio, Scopely, Jam City and Big Fish Games, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| zynga.com | 2007 | San Francisco, United States | $525.6M | 1,084 | Casual games developer and publisher for mobile and web platforms | |
| rovio.com | 2003 | Espoo, Finland | $42M | – | Mobile game developer specializing in casual games | |
| scopely.com | 2011 | Culver, United States | $1.02B | 746 | Casual mobile games are developed, published, and operated across platforms. | |
| jamcity.com | 2007 | Culver, United States | $499.49M | 551 | Mobile games are developed and published by Jam City. | |
| bigfishgames.com | 2002 | Seattle, United States | $95.24M | 584 | Developer of mobile and PC-based casual games | |
| tripledotstudios.com | 2017 | London, United Kingdom | $202M | 135 | Developer of mobile-based casual video games | |
| voodoo.io | 2013 | Paris, France | $200M | – | Arcade and simulation mobile games are developed by Voodoo. | |
| playtika.com | 2010 | Tel Aviv, Israel | $1.5M | – | Casual games are developed for mobile and web platforms. | |
| homagames.com | 2018 | Paris, France | $165M | – | Mobile-based casual games are developed and published. |
Detailed competitors of Hipster Whale
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Web traffic of Hipster Whale
The website of Hipster Whale (hipsterwhale.com) receives about 19.1K visits a month.
- Monthly visits19.1K
▼ 0.9% vs previous month
Top companies in Gaming Platforms & Ecosystem
10 companies that operate in the same segment as Hipster Whale (Gaming Platforms & Ecosystem), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Digital entertainment, e-commerce, and financial services are provided globally. | 2006 | Singapore, Singapore, Singapore | USD 721.47 M | USD 22.94 B | 3,733 | |
Gaming hardware and accessories are developed for players. | 2005 | Irvine, California, United States | USD 126.27 M | – | 1,981 | |
Provider of cross-platform game engine technology | 1991 | Cary, North Carolina, United States | USD 8.13 B | – | 11,961 | |
VR-based head-mounted displays for gaming are provided by Oculus. | 2012 | Menlo Park, California, United States | USD 107.05 M | – | – | |
ESports social video streaming platform | 2006 | San Francisco, California, United States | USD 35.12 M | – | – | |
Microsoft is recognized for software, hardware, and gaming solutions. | 1975 | Redmond, Washington, United States | – | USD 281.72 B | 228,000 | |
Blockchain-based PC and mobile games are developed and published. | 2006 | Kowloon, Hong Kong, China | USD 997.58 M | USD 101.34 M | 307 | |
Custom overlay apps for PC games are developed. | 2009 | Ramat Gan, Tel Aviv District, Israel | USD 149.74 M | – | – | |
Valve Corporation is engaged in gaming, digital distribution, and hardware development. | 1996 | Bellevue, Washington, United States | – | – | 1,855 | |
Unity is recognized as a leading real-time development platform. | 2004 | San Francisco, California, United States | USD 893.5 M | USD 1.85 B | 7,102 |
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Related news about Hipster Whale
Complete news archive for Hipster Whale
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Frequently Asked Questions about Hipster Whale
Hipster Whale was founded in 2014.
Hipster Whale is headquartered in Melbourne, Australia. It is registered at Melbourne, Victoria, Australia.
Hipster Whale is a game development company based in Melbourne, Australia, specializing in creating viral arcade games like Crossy Road and Piffle. They design endless fun experiences with characters and puzzles, available on platforms such as Apple Arcade, Nintendo Switch, and Xbox. The company collaborates with entities like VicScreen and focuses on innovative gameplay that appeals to diverse consumers worldwide, emphasizing accessibility and replayability in their titles.
Hipster Whale offers Crossy Road, Piffle, Castle Crossy Road, and Pac-Man 256.
Hipster Whale has 1 investor. Key investors include Atari.
Hipster Whale operates through Hipster Whale Pty Ltd.
Yes. Hipster Whale was acquired by Atari in June 2026.
Yes. Hipster Whale publishes PAC-MAN 256 - Endless Maze and 4 more apps, with over 11 million downloads.

