hiyo

Los Angeles, United States Founded: 2020 • Age: 6 yrs
Non-alcoholic functional seltzers with adaptogens, nootropics, and botanicals are manufactured.

About hiyo

hiyo is a Consumer company based in Los Angeles (United States) founded in 2020. Non-alcoholic functional seltzers with adaptogens, nootropics, and botanicals are manufactured. hiyo has raised $39.83 million across 2 funding rounds from investors including Constellation Brands. Its website drinkhiyo.com draws about 67 thousand monthly visits. hiyo offers products and services including Variety Pack, Blackberry Lemon, Passion Fruit Tangerine, Peach Mango, and Strawberry Guava. Its focus areas include Food and Agriculture, Food & Beverage Products, Beverages and Juices and Dilutables. Its legal entity is hiyo inc. Its competitors include DIRTY LEMON, Mela Water and Agua Bonita; 1 of its 3 listed competitors has raised funding.

Company details

Founded in 2020 and based in Los Angeles, United States, non-alcoholic functional seltzers are produced by the company in the beverage sector. Adaptogens, nootropics, and botanicals such as ashwagandha, L-theanine, lions mane, lemon balm, passion flower, and ginger are incorporated to support stress relief and mood enhancement. Various flavors and pack sizes are offered through subscriptions and retail partnerships.

Key Metrics
  • Total Equity Funding
    $39.83M (USD)

    in 2 rounds

  • Latest Funding Round
    $20.8M (USD), Series B

    Oct 2026

  • Investors

Products & Services of hiyo

hiyo offers a comprehensive portfolio of products and services, including Variety Pack, Blackberry Lemon, Passion Fruit Tangerine, Peach Mango, and Strawberry Guava.

Variety Pack
Beverage Pack

Assortment of non-alcoholic seltzer flavors for sampling and stress relief.

Blackberry Lemon
Functional Seltzer

Non-alcoholic seltzer with adaptogens to relieve stress and boost mood.

Passion Fruit Tangerine
Functional Seltzer

Non-alcoholic drink featuring botanicals for relaxation and focus enhancement.

Peach Mango
Functional Seltzer

Seltzer with natural ingredients to promote clarity and emotional well-being.

Strawberry Guava
Functional Seltzer

Non-alcoholic beverage aiding digestion and mood stabilization through herbs.

Watermelon Lime
Functional Seltzer

Seltzer designed for immune support and stress reduction with key ingredients.

Funding Insights of hiyo

hiyo has successfully raised a total of $39.83M across 2 strategic funding rounds. The most recent funding activity was a Series B round of $20.8 million completed in October 2026. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $39.83M
  • Total Rounds 2
  • Last Round Series B β€” $20.8M
  • First Round $19.03M

    (Nov 2024)

  • Investors Count 1

All 2 funding rounds of hiyo with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Oct 2026$20.8MSeries B–Constellation Brands
–
Nov 2024$19.03MSeries A––
Valuation history

1 investors in total: 1 institutional.

Investors in hiyo

hiyo has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include Constellation Brands.

All
Institutional
InvestorDescriptionFounded YearDomainLocation
Multi-category alcoholic beverage company
1945cbrands.comAltoona, United States
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Investor details for hiyo

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People of hiyo

11 people are tracked at hiyo (10 in leadership, 1 in team).

NameRoleGroup
Tom Fraccalvieri
Vice President, MarketingLeadership
Cooper Tuch
Director Of GrowthLeadership
Cygne Cooper
Co-founder + Chief Brand OfficerLeadership
Jack Dampf
Chief Operating OfficerLeadership
Evan Quinn
Co-founder & CEOLeadership
Benjamin Liebling
Director Of OperationsLeadership
Luke Ledyard
Vice President Of SalesLeadership
Valerie Sylvester
Senior Director Of SalesLeadership
George Youmans
Co-founder & CROLeadership
Megan Abbott
Director Of Retail MarketingLeadership
Madison Emery
Senior Marketing Manager, Brand MarketingTeam
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Complete people profiles for hiyo

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Timeline of hiyo

3 dated milestones of hiyo across 6 years, from founding to its latest funding, stage changes and deals.

  1. Founded hiyo is founded.
  2. Funding First funding round of $19.0M.
  3. Funding Latest funding round, Series B, of $20.8M.

Competitors of hiyo

hiyo has 3 listed competitors in our database, 1 of them funded. They include DIRTY LEMON, Mela Water and Agua Bonita.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
dirtylemon.com2015New York, United States$15.13M
A brand specializing in high-quality lemon juice products.
melawater.com2021Aliso Viejo, United States
Brand offering watermelon water
drinkaguabonita.com2020Hanford, United States
Internet-first brand offering cold-pressed ready-to-drink juice
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Detailed competitors of hiyo

The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.

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Web traffic of hiyo

The website of hiyo (drinkhiyo.com) receives about 67.5K visits a month.

  • Monthly visits
    67.5K

    ▲ 55.2% vs previous month

Similar websites

Websites whose visitors overlap most with hiyo. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
littlesaints.com
100%
44.9K#653,682View details
apothekary.co
95%
1.1K#14,841,683View details
polychromegoods.com
polychromegoods.com
63%
#589,607–
schedule35.co
schedule35.co
59%
#306,885–
thingtesting.com
57%
311.4K#127,467View details
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
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All 6 similar websites and full traffic analytics for hiyo

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Top companies in Food & Beverage Products & Processing

3 companies that operate in the same segment as hiyo (Food & Beverage Products & Processing) in United States, ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Hens and cattle are reared to supply eggs and butter.
2007Austin, Texas, United StatesUSD 49.96 MUSD 759.44 M598
Provider of bakery-cafe services and a loyalty program
1987St. Louis, Missouri, United StatesUSD 145.61 M
Food, snacks, and beverages are produced and distributed globally.
1898Purchase, New York, United StatesUSD 93.92 B319,000
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Related news about Hiyo

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Complete news archive for hiyo

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Frequently Asked Questions about hiyo

hiyo was founded in 2020 and raised its 1st funding round 4 years after it was founded.

hiyo is headquartered in Los Angeles, United States. It is registered at Los Angeles, California, United States.

hiyo is a funded company, having raised a total of $39.83M across 2 funding rounds to date. The company's 1st funding round was a Series A of $19.03M, raised on Nov 2024.

Founded in 2020 and based in Los Angeles, United States, non-alcoholic functional seltzers are produced by the company in the beverage sector. Adaptogens, nootropics, and botanicals such as ashwagandha, L-theanine, lions mane, lemon balm, passion flower, and ginger are incorporated to support stress relief and mood enhancement. Various flavors and pack sizes are offered through subscriptions and retail partnerships.

hiyo's top competitors include Mela Water, Agua Bonita and DIRTY LEMON.

hiyo offers Variety Pack, Blackberry Lemon, Passion Fruit Tangerine, Peach Mango, and 2 more products and services.

hiyo has 1 investor. Key investors include Constellation Brands.

hiyo operates through Hiyo Inc..

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