Honest Stand

Niwot, United States Founded: 2014 • Age: 12 yrs
Plant-based dips and comfort foods are provided using natural ingredients.

About Honest Stand

Honest Stand is a Consumer company based in Niwot (United States) founded in 2014 by Alexandra Carone and Jeremy Day. Plant-based dips and comfort foods are provided using natural ingredients. Honest Stand has raised $1.35 million across 3 funding rounds from investors including FoodBytes and The Giorgi Companies. Its chief executive, as recorded, is Jeremy Day. Its focus areas include Food and Agriculture, Food & Beverage Products, Grocery & Staples and Sauces Pickles and Condiments. Its competitors include Do Anything Foods, Jalapa Jar and Plant Bliss; 1 of its 3 listed competitors has raised funding.

Company details

Honest Stand was founded in 2014 and is headquartered in Niwot, United States. Plant-based comfort foods are offered by the company, incorporating all-natural, organic vegetables and nuts for convenience. Safe products are provided for baby care, personal care, cleaning, and vitamins. The company was established by actress Jessica Alba, with co-founders Alexandra Carone and Jeremy Day leading operations in the consumer goods sector.

  • Headquarters Niwot, United States
  • Founders Alexandra Carone, Jeremy Day
  • Sectors
    Consumer
  • Email
    β€’β€’β€’β€’β€’β€’β€’β€’
  • Website honeststand.com
  • Social LinkedIn X Facebook
Key Metrics
  • Total Equity Funding
    $1.35M (USD)

    in 3 rounds

  • Latest Funding Round
    $1M (USD), Seed

    Oct 2018

  • Investors
    FoodBytes

    & 1 more

Funding Insights of Honest Stand

Honest Stand has successfully raised a total of $1.35M across 3 strategic funding rounds. The most recent funding activity was a Seed round of $1 million completed in October 2018. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $1.35M
  • Total Rounds 3
  • Last Round Seed β€” $1M
  • First Round $10,000

    (Oct 2016)

  • Investors Count 2

All 3 funding rounds of Honest Stand with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Oct 2018$1MSeed–The Giorgi Companies
–
Apr 2017$348,000Seed––
–
Oct 2016$10,000Grant––
Valuation history

2 investors in total: 2 institutional.

Investors in Honest Stand

Honest Stand has secured backing from 2 investors, including institutional investors. Prominent investors backing the company include FoodBytes and The Giorgi Companies.

All
Institutional
InvestorDescriptionFounded YearDomainLocation
A diversified agricultural and food manufacturing company is operated.
thegiorgicompanies.comWilmington, USA
Pitch competition and networking platform for food and agriculture startups
2015foodbytesworld.comNew York, United States
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Investor details for Honest Stand

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People of Honest Stand

2 people are tracked at Honest Stand (2 in leadership).

NameRoleGroup
Alexandra Carone
Co-FounderLeadership
Jeremy Day
Co-Founder & CEOLeadership
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Complete people profiles for Honest Stand

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Timeline of Honest Stand

3 dated milestones of Honest Stand across 4 years, from founding to its latest funding, stage changes and deals.

  1. Founded Honest Stand is founded.
  2. Funding First funding round of $10K.
  3. Funding Latest funding round, Seed, of $1.0M.

Competitors of Honest Stand

Honest Stand has 3 listed competitors in our database, 1 of them funded. They include Do Anything Foods, Jalapa Jar and Plant Bliss.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
doanythingfoods.com2016New York, United States$475,000
Internet first brand offering sauces
jalapajar.com2015Brooklyn, United States
Nutritious products are branded and distributed by Jalapa Jar.
plantblissfoods.com2019Baltimore, United States
Plant-based condiments and spreads are offered by Plant Bliss.
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Detailed competitors of Honest Stand

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Top companies in Food & Beverage Products & Processing

3 companies that operate in the same segment as Honest Stand (Food & Beverage Products & Processing) in United States, ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Hens and cattle are reared to supply eggs and butter.
2007Austin, Texas, United StatesUSD 49.96 MUSD 759.44 M598
Provider of bakery-cafe services and a loyalty program
1987St. Louis, Missouri, United StatesUSD 145.61 M
Food, snacks, and beverages are produced and distributed globally.
1898Purchase, New York, United StatesUSD 93.92 B319,000
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Related news about Honest Stand

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Frequently Asked Questions about Honest Stand

Honest Stand was founded in 2014 and raised its 1st funding round 2 years after it was founded.

Honest Stand is headquartered in Niwot, United States. It is registered at Niwot, Colorado, United States.

Jeremy Day is the CEO of Honest Stand, as recorded in our data. They have also founded this company.

Honest Stand is a funded company, having raised a total of $1.35M across 3 funding rounds to date. The company's 1st funding round was a Grant of $10K, raised on Oct 2016.

Honest Stand was founded in 2014 and is headquartered in Niwot, United States. Plant-based comfort foods are offered by the company, incorporating all-natural, organic vegetables and nuts for convenience. Safe products are provided for baby care, personal care, cleaning, and vitamins. The company was established by actress Jessica Alba, with co-founders Alexandra Carone and Jeremy Day leading operations in the consumer goods sector.

Honest Stand's top competitors include Do Anything Foods, Plant Bliss and Jalapa Jar.

Honest Stand has 2 investors. Key investors include FoodBytes, and The Giorgi Companies.

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