
About Hong Leong Assurance
Hong Leong Assurance is a Financial Services company based in Petaling Jaya (Malaysia) founded in 1972. It operates as a leading life insurance carrier offering reliable coverage solutions. It operates on a B2C model. Its website hla.com.my draws about 681 thousand monthly visits. Its focus areas include Insurance, Life Insurance and Policy Carrier Services.
Company details
Hong Leong Assurance, established in 1972, excels in offering financial products and advice, offering insurance products, life insurance, and policy carrier services. Operates as a leading life insurance carrier offering reliable coverage solutions. Committed to advancing standards, it focuses on innovation, efficiency, and delivering value to clients worldwide.
- Headquarters Petaling Jaya, Malaysia
- SectorsFinancial Services
- Website category Finance · Insurance
- Website hla.com.my/en/home.html
Apps and channels of Hong Leong Assurance
Hong Leong Assurance publishes 1 mobile app with over 100K+ downloads.
People of Hong Leong Assurance
23 people are tracked at Hong Leong Assurance (9 in leadership, 14 in team).
| Name | Role | Group |
|---|---|---|
Hoe Shin Koh | Chief Distribution Officer | Leadership |
Sharon Koh | Head Of Human Resources | Leadership |
Loh Guat Lan | Group Managing Director / Chief Executive Officer | Leadership |
Chon Nei | Head Of Recruitment | Leadership |
Eric Leong | Head, Transformation Office | Leadership |
Jessica S. | Chief Actuary & Appointed Actuary, Member Of EXCO | Leadership |
Mei Lih Thai | Chief Marketing Officer | Leadership |
Batumalai Maniam | Head Of Process Improvement And Automation | Leadership |
Geoffrey L. | Head Of Insurtech | Leadership |
Allan Tan Chong Yew | Life Insurance Agent | Team |
Prabakaran Nair Raman | Information Technology Risk Manager | Team |
Debasmita Behera | Senior Software Developer | Team |
Ryan Chew | Senior Agency Manager | Team |
Aaron Wong | Agency Manager | Team |
Hui Ping Yeoh | Manager, Projects & Reinsurance | Team |
Lee Choong Meng | Application Development Manager | Team |
Amar Faisal | Assistant Manager, Automation Engineer | Team |
Ahmed Yahya | Software Developer | Team |
Sheng Hui Lim | Manager, Actuarial Strategic Development | Team |
Yi Wen Tan | Executive Of Product Development | Team |
3 more people are available in the full profile.
Complete people profiles for Hong Leong Assurance
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Web traffic of Hong Leong Assurance
The website of Hong Leong Assurance (hla.com.my) receives about 680.7K visits a month and ranks #180,632 among all websites worldwide, #1,039 in Insurance.
- Monthly visits680.7K
▼ 6.7% vs previous month
- Unique visitors21.5K
per month
- Global rank#180,632
among all websites
- Category rank#1,039
Finance · Insurance
- Bounce rate19%
- Pages per visit16.3
- Average visit11 min 02 sec
- DevicesDesktop 67% Β· Mobile 33%
Websites whose visitors overlap most with Hong Leong Assurance. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| falconebiz.com | 100% | 959.8K | #63,970 | View details | |
| tofler.in | 97% | 556K | #105,509 | View details | |
| zaubacorp.com | 96% | 4.9M | #12,689 | View details | |
| tracxn.com | 92% | 2.9M | #16,597 | View details | |
| indiafilings.com | 90% | 2.1M | #29,959 | View details | |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 40 similar websites and full traffic analytics for Hong Leong Assurance
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- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
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Related news about Hong Leong Assurance
Complete news archive for Hong Leong Assurance
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
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Frequently Asked Questions about Hong Leong Assurance
Hong Leong Assurance was founded in 1972.
Hong Leong Assurance is headquartered in Petaling Jaya, Malaysia. It is registered at Petaling Jaya, Selangor, Malaysia.
Hong Leong Assurance, established in 1972, excels in offering financial products and advice, offering insurance products, life insurance, and policy carrier services. Operates as a leading life insurance carrier offering reliable coverage solutions. Committed to advancing standards, it focuses on innovation, efficiency, and delivering value to clients worldwide.
Yes. Hong Leong Assurance publishes HLA360Β° app by HLA, with over 100,000 downloads.
The website of Hong Leong Assurance receives about 681 thousand visits a month and ranks #180,632 among all websites worldwide.
