About HooYu
HooYu is an Industrial Goods & Manufacturing company based in London (United Kingdom) founded in 2010, and was acquired by Mitek in March 2022. Customer identities are verified through digital footprints and biometrics. It operates in the Industrial Goods & Manufacturing, Financial Services, and Technology sectors. The company has 60 employees. Its website hooyu.com draws about 100 thousand monthly visits. Its focus areas include Enterprise Infrastructure, Cybersecurity, IAM and Customer IAM. Its legal entity is HOOYU LTD.
Company details
HooYu was founded in 2010 in London, United Kingdom, as a provider of identity verification solutions in the technology sector. Digital footprints are analyzed to verify customers, alongside authentication of documents such as driving licenses, ID cards, and passports. Biometric facial verification is also offered to confirm identities. Invites can be sent to customers for verification processes, supporting operations across various industries.
- Headquarters London, United Kingdom
- Employees 60
- Stage Acquired
- SectorsIndustrial Goods & ManufacturingFinancial Services Technology
- Email••••••••
- Phone•••• ••••
- Website hooyu.com/h
- Social LinkedIn X Facebook
- Acquired by GBG (Dec 2020)
- Legal Name Hooyu Ltd
- Date of Incorporation 05 Mar, 2010
- Jurisdiction LONDON, ENGLAND
Funding Insights of HooYu
- Total Rounds 1
All 1 funding rounds of HooYu with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jun 2011 | Seed | – | – | – |
2 investors in total: 2 institutional.
Investors in HooYu
HooYu has secured backing from 2 investors, including institutional investors. Prominent investors backing the company include GBG and Mitek.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Fraud prevention solutions are provided by GBG platform to businesses. | 1989 | gbgplc.com | Chester, United Kingdom | |
AI-based identity verification solutions are provided for various sectors. | 1985 | miteksystems.com | San Diego, United States |
Investor details for HooYu
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
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Verified entity values are shown only after access is granted.
Web traffic of HooYu
The website of HooYu (hooyu.com) receives about 100.3K visits a month.
- Monthly visits100.3K
▲ 15.2% vs previous month
Websites whose visitors overlap most with HooYu. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
equifax.co.uk | equifax.co.uk | 100% | #62,716 | – | |
experian.co.uk | experian.co.uk | 73% | #8,326 | – | |
| gov.uk | 34% | 106.6M | #642 | View details | |
chatgpt.com | chatgpt.com | 32% | #6 | – | |
| facebook.com | 28% | 12.1B | #3 | View details |
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Related news about Hooyu
Complete news archive for HooYu
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Frequently Asked Questions about HooYu
HooYu was founded in 2010 and raised its 1st funding round 1 year after it was founded.
HooYu is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.
HooYu has 60 employees.
Annual revenue of HooYu is $13.78M as on Mar 31, 2021.
HooYu was founded in 2010 in London, United Kingdom, as a provider of identity verification solutions in the technology sector. Digital footprints are analyzed to verify customers, alongside authentication of documents such as driving licenses, ID cards, and passports. Biometric facial verification is also offered to confirm identities. Invites can be sent to customers for verification processes, supporting operations across various industries.
HooYu operates through Hooyu Ltd.
Yes. HooYu was acquired by GBG in December 2020.
The website of HooYu receives about 100 thousand visits a month.