About Huddled Group
Huddled Group is a publicly listed company based in Nottingham (United Kingdom) founded in 2023. Huddled Group is engaged in e-commerce retail of surplus goods. It operates on a Direct-to-Consumer (D2C) and Circular Economy model. Huddled Group has completed 1 acquisition, including Boop. Huddled Group offers products and services including Discount Dragon, BOOP Beauty, and Nutricircle. Its focus areas include E-commerce and Discount Retail. Its legal entity is Huddled Group plc.
Company details
Huddled Group plc is involved in the e-commerce retail sector, focusing on surplus goods through brands like Discount Dragon, BOOP Beauty, and Nutricircle. Operations are centered on turning surplus stock into savings for customers while promoting sustainability. The company is committed to reducing waste, providing affordable products, and building a portfolio of sustainable businesses. Social, environmental, and economic impacts are prioritized alongside profitability to deliver value to shareholders and stakeholders.
- Headquarters Nottingham, United Kingdom
- Stage Public
- SectorsRetail
- Website huddled.com
- Social LinkedIn Facebook Instagram YouTube
- Legal Name Huddled Group Plc
- Latest Funding Round$1.42M (USD), Post-IPO
Jun 2026
- Investors
- Investments & Acquisitions
Products & Services of Huddled Group
Huddled Group offers a comprehensive portfolio of products and services, including Discount Dragon, BOOP Beauty, and Nutricircle.
Surplus goods are sold at discounted prices online.
Beauty products are offered through online retail channels.
Food products are sold to reduce waste online.
Apps and channels of Huddled Group
its YouTube channel Huddled Group Plc has 31 subscribers.
Funding Insights of Huddled Group
- Total Rounds 2
- Last Round Post-IPO — $1.42M
- First Round $2.05M
(Jul 2025)
- Investors Count 1
All 2 funding rounds of Huddled Group with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jun 2026 | $1.42M | Post-IPO | – | – | – |
| Jul 2025 | $2.05M | Post-IPO | – | – |
1 investors in total: 1 institutional.
Investors in Huddled Group
Huddled Group has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include Shard Capital.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Offers investment management, custody, dealing, and institutional services to clients. | 2009 | shardcapital.com | London, United Kingdom |
Investor details for Huddled Group
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
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IPO & Listings of Huddled Group
Huddled Group is a publicly listed company on the LSE with ticker symbol HUD in UK, operating in the Electronic technology sector. As a publicly traded entity, the company provides investors with opportunities to participate in its growth story through equity ownership. The listing enables access to capital markets, enhances corporate visibility, and provides liquidity for shareholders while maintaining transparency through regulatory compliance and regular financial disclosures.
- IPO date12 Jul 2018
- Listed onLSE: HUD
- Listed entityHuddled Group PLC
- Exchange sectorElectronic technology
Investments & Acquisitions by Huddled Group
Huddled Group has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Boop.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Premium beauty and wellness products are sold online at discounts. | boopbeauty.co.uk | London, United Kingdom | 2023 | Jul 2024 | •••• |
Complete acquisition details for Huddled Group
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
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- Exports
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Timeline of Huddled Group
5 dated milestones of Huddled Group across 8 years, from founding to its latest funding, stage changes and deals.
- IPO Lists on the stock exchange (IPO).
- Founded Huddled Group is founded.
- Acquisition Acquires Boop.
- Funding First funding round of $2.0M.
- Funding Latest funding round, Post-IPO, of $1.4M.
Web traffic of Huddled Group
The website of Huddled Group (huddled.com) receives about 3.5K visits a month.
- Monthly visits3.5K
▼ 0.9% vs previous month
Top companies in E-Commerce Sellers & Service Providers
2 companies that operate in the same segment as Huddled Group (E-Commerce Sellers & Service Providers) in United Kingdom, ranked by their profile score on The Company Check.
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Related news about Huddled Group
Complete news archive for Huddled Group
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Frequently Asked Questions about Huddled Group
Huddled Group was founded in 2023 and raised its 1st funding round 2 years after it was founded.
Huddled Group is headquartered in Nottingham, United Kingdom.
Huddled Group plc is involved in the e-commerce retail sector, focusing on surplus goods through brands like Discount Dragon, BOOP Beauty, and Nutricircle. Operations are centered on turning surplus stock into savings for customers while promoting sustainability. The company is committed to reducing waste, providing affordable products, and building a portfolio of sustainable businesses. Social, environmental, and economic impacts are prioritized alongside profitability to deliver value to shareholders and stakeholders.
Huddled Group offers Discount Dragon, BOOP Beauty, and Nutricircle.
Yes, Huddled Group is publicly traded on LSE under the ticker symbol HUD.
Huddled Group has made 1 acquisition, including Boop.
Huddled Group has 1 investor. Key investors include Shard Capital.
Huddled Group operates through Huddled Group Plc.