About Identified
Identified is a Technology company based in San Francisco (United States) founded in 2010, and was acquired by Workday in February 2014. Passive candidates are identified via social data analytics. Identified has raised $26.05 million across 3 funding rounds from investors including Workday, Draper Associates and VantagePoint Capital Partners. Its chief executive, as recorded, is Aneel Bhusri. The company was acqui-hired. Its focus areas include Enterprise Applications, HRTech and Candidate Sourcing. Its competitors include Andela, Entelo and Fetcher; 3 of its 3 listed competitors have raised funding.
Company details
Identified was founded in 2010 in San Francisco, United States, as a big data platform for recruitment. Profiles from social networks are aggregated into a database of over one billion entries. HR teams are supported in searching for passive candidates and engaging them through built-in messaging. Candidate alignment with job needs is assessed using the Identified Score.
- Headquarters San Francisco, United States
- Stage Acquired
- SectorsTechnology
- Website identified.com
- Acquired by Workday (Feb 2014)
Funding Insights of Identified
Identified has successfully raised a total of $26.05M across 3 strategic funding rounds. The most recent funding activity was a Series B round of $21 million completed in June 2012. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $26.05M
- Total Rounds 3
- Last Round Series B — $21M
- First Round $1.5M
(Jan 2010)
- Investors Count 7
All 3 funding rounds of Identified with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jun 2012 | $21M | Series B | – | VantagePoint Capital Partners, Capricorn | |
| Dec 2010 | $3.55M | Series A | – | – | – |
| Jan 2010 | $1.5M | Series A | – | – |
8 investors in total: 6 institutional and 2 angel.
Investors in Identified
Identified has secured backing from 8 investors, including venture fund, institutional, and angel investors. Prominent investors backing the company include Workday, Draper Associates and VantagePoint Capital Partners.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Early-stage technology companies receive venture capital investments. | draper.vc | San Mateo, United States | ||
Venture capital firm | vpcp.com | Santa Barbara, United States | ||
Early-stage technology investments are targeted by this venture capital firm. | innovationendeavors.com | Palo Alto, United States | ||
Early-stage technology-enabled companies are invested in by ff Venture Capital. | ffvc.com | New York, United States | ||
Sustainable investment solutions are provided by Capricorn Investment Group. | capricornllc.com | Palo Alto, United States | ||
Cloud-based HR and financial software is delivered to enterprises. | 2005 | workday.com | Pleasanton, United States | |
BD Bill Draper | unknown_04e869e7003942ff8 | |||
TD Tim Draper | Venture capitalist, founder of Draper Associates, early Bitcoin investor, active in India | unknown_2a36a1b6531244f29 |
Investor details for Identified
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Identified
1 people are tracked at Identified (1 in leadership).
| Name | Role | Group |
|---|---|---|
Aneel Bhusri | CEO | Leadership |
Complete people profiles for Identified
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Identified
4 dated milestones of Identified across 4 years, from founding to its latest funding, stage changes and deals.
- Founded Identified is founded.
- Funding First funding round of $1.5M.
- Funding Latest funding round, Series B, of $21.0M.
- Exit Acquired by Workday.
Competitors of Identified
Identified has 3 listed competitors in our database, 3 of them funded. They include Andela, Entelo and Fetcher.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| andela.com | 2014 | New York, United States | $381M | 193 | Tech talent is trained and matched to employment opportunities. | |
| entelo.com | 2011 | San Francisco, United States | $44.43M | 30 | Cloud-based candidate sourcing and talent engagement are facilitated by Entelo. | |
| fetcher.ai | 2015 | New York, United States | $31.9M | Passive candidates are sourced and contacted via Fetcher's recruitment platform. |
Detailed competitors of Identified
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Identified
Websites that share an audience with Identified (identified.com).
Websites whose visitors overlap most with Identified. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| workday.com | 100% | 5.8M | #10,610 | View details | |
4sq.com | 4sq.com | 97% | #15,120,203 | – | |
neomedia.me | neomedia.me | 93% | – | ||
freedomresist.fr | freedomresist.fr | 90% | – | ||
bradob.com | bradob.com | 83% | – | ||
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 7 similar websites and full traffic analytics for Identified
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 7 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in HR & Workforce Technology
3 companies that operate in the same segment as Identified (HR & Workforce Technology) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Anonymous employee reviews and job search platform are operated. | 2007 | San Francisco, California, United States | USD 201.5 M | 1,695 | ||
Cloud-based LMS platform for IT industry | 2004 | Farmington, Utah, United States | USD 235.41 M | USD 4.95 M | 1,774 | |
Employee health benefits are facilitated via a cloud-based platform. | 2007 | Plymouth Meeting, Pennsylvania, United States | USD 228.3 M |
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Related news about Identified
Complete news archive for Identified
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- Full article archive
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- Older coverage
- Brand-specific news history
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Frequently Asked Questions about Identified
Identified was founded in 2010.
Identified is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.
Aneel Bhusri is the CEO of Identified, as recorded in our data.
Identified is a funded company, having raised a total of $26.05M across 3 funding rounds to date. The company's 1st funding round was a Series A of $1.5M, raised on Jan 2010.
Identified was founded in 2010 in San Francisco, United States, as a big data platform for recruitment. Profiles from social networks are aggregated into a database of over one billion entries. HR teams are supported in searching for passive candidates and engaging them through built-in messaging. Candidate alignment with job needs is assessed using the Identified Score.
Identified has 8 investors. Key investors include Workday, Draper Associates, VantagePoint Capital Partners, Capricorn Investment Group, and Innovation Endeavors.
Yes. Identified was acquired by Workday in February 2014.