iMotions

Copenhagen, Denmark Founded: 2005 • Age: 21 yrs Acquired By Smart Eye
Hardware, software, and services for biometric research are provided.

About iMotions

iMotions is a Technology company based in Copenhagen (Denmark) founded in 2005 by Peter Hartzbech, and was acquired by Smart Eye in October 2021. Hardware, software, and services for biometric research are provided. Its chief executive, as recorded, is Peter Hartzbech. Its website imotions.com draws about 196 thousand monthly visits. Its focus areas include High Tech, Eye Tracking, Applications and Marketing Research.

Company details

iMotions develops eye-tracking software, which is compatible with multiple hardware systems and biometric sensors. The platform also provides insights for research usability studies. Its integrated technologies include EEG, EMG, GSR, eye tracking and, facial expression analysis. The company also provides iMotions API, by which the developers can build and integrate the offerings into their projects. Its clients are MIT, Harvard, Yale, US Air Force, Thync, Purdue University, Nestle, PG among others. Its partners are BIOPAC, Emotient, Tobii, ASL, ABM, Emotiv, Microsoft, Empatica, etc.

  • Headquarters Copenhagen, Denmark
  • Founders Peter Hartzbech
  • Stage Acquired
  • Sectors
    Technology
  • Phone
    β€’β€’β€’β€’ β€’β€’β€’β€’
  • Website imotions.com
  • Social LinkedIn X Instagram YouTube
  • Acquired by Smart Eye (Oct 2021)
Key Metrics

Apps and channels of iMotions

its YouTube channel iMotions has 1.31K subscribers and 30 videos.

iMotions
YouTube 1.31K subscribers 30 videos Science & Technology
Open channel

Videos from iMotions

The most watched videos on iMotions's YouTube channel, iMotions (1.31K subscribers). Click a video to play it here.

Webcam vs. Infrared Eye Tracking. How accurate is it?
3.1K views
Advanced Eye Tracking with Smart Eye and iMotions
3K views
iMotions @ ETRA 2021: Visual attention, emotional arousal, valence and cognitive processing
2.8K views
What are Emotions, and How do We Measure Them - iMotions Webinar
2.3K views

More on iMotions.

Investors in iMotions

iMotions has secured backing from 1 investor. Prominent investors backing the company include Smart Eye.

All
InvestorDescriptionFounded YearDomainLocation
AI-powered driver monitoring systems are developed for vehicles.
1999smarteye.seGothenburg, Sweden
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Investor details for iMotions

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People of iMotions

12 people are tracked at iMotions (7 in leadership, 5 in team).

NameRoleGroup
Peter Hartzbech
Founder & CEOLeadership
Jacob Ulmert
VP, EngineeringLeadership
Matthew Strafuss
Director Of Product And Solutions Engineering, AffectivaLeadership
Samir Karzazi
Director, Corporate Solutions & Global ConsultancyLeadership
Kerstin Wolf
Product Director (lab & Online)Leadership
Jessica M. Wilson
Global Director, Product SpecialistsLeadership
Ole Baunbæk Jensen
Vice President Of Product ManagementLeadership
Nadia Haagen Pedersen
EVP, Marketing & StrategyTeam
Stig Kristensen
Web ManagerTeam
Abhijeet Kujur
ResearcherTeam
Dr. Divya Seernani
Lead Product Specialist - ScienceTeam
Nam Nguyen
Lead Product Specialist, Innovation And TechnologyTeam
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Complete people profiles for iMotions

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Timeline of iMotions

2 dated milestones of iMotions across 16 years, from founding to its latest funding, stage changes and deals.

  1. Founded iMotions is founded.
  2. Exit Acquired by Smart Eye.

Web traffic of iMotions

The website of iMotions (imotions.com) receives about 196.3K visits a month.

  • Monthly visits
    196.3K

    ▲ 7.2% vs previous month

Similar websites

Websites whose visitors overlap most with iMotions. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
pupil-labs.com
100%
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shimmersensing.com
100%
15.5K#1,550,738View details
pluxbiosignals.com
100%
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biometricsltd.com
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cost.eu
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251.4K#154,025View details
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β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
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All 40 similar websites and full traffic analytics for iMotions

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  • Audience overlap
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Related news about Imotions

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Complete news archive for iMotions

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Frequently Asked Questions about iMotions

iMotions was founded in 2005.

iMotions is headquartered in Copenhagen, Denmark.

Peter Hartzbech is the CEO of iMotions, as recorded in our data. They have also founded this company.

iMotions develops eye-tracking software, which is compatible with multiple hardware systems and biometric sensors. The platform also provides insights for research usability studies. Its integrated technologies include EEG, EMG, GSR, eye tracking and, facial expression analysis. The company also provides iMotions API, by which the developers can build and integrate the offerings into their projects. Its clients are MIT, Harvard, Yale, US Air Force, Thync, Purdue University, Nestle, PG among others. Its partners are BIOPAC, Emotient, Tobii, ASL, ABM, Emotiv, Microsoft, Empatica, etc.

iMotions has 1 investor. Key investors include Smart Eye.

Yes. iMotions was acquired by Smart Eye in October 2021.

The website of iMotions receives about 196 thousand visits a month.

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