About iMotions
iMotions is a company based in Copenhagen (Denmark) founded in 2005 by Peter Hartzbech was acquired by Smart Eye in October 2021.. iMotions operates in a competitive market with competitors including Suzy, Realeyes, Circana, Streetbees and Earnest Analytics, among others.
- Headquarter Copenhagen, Denmark
- Founders Peter Hartzbech
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Sectors
Technology
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Phone
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Website
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Social
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Funding Insights of iMotions
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
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Investors in iMotions
iMotions has secured backing from 1 investor. Prominent investors backing the company include Smart Eye. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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AI-powered driver monitoring systems are developed for vehicles.
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Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Venture capital is directed toward companies in multiple sectors.
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Investments & Acquisitions by iMotions
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - iMotions
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
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Imotions Comparisons
Competitors of iMotions
iMotions operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Suzy, Realeyes, Circana, Streetbees and Earnest Analytics, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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Customer targeting and feedback management platform is utilized for insights.
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AI-powered attention measurement and identity verification solutions are provided.
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Customer analytics solutions are provided for brands and retailers.
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AI-based marketing intelligence is collected via crowdsourced mobile workforce.
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Consumer intelligence data is analyzed via an online research platform.
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Consumer insights are generated through AI-driven visual research tools.
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Multiple services are booked via an app-based platform.
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On-demand services are booked through an app-based platform.
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App based platform offering on demand delivery and ride-hailing services
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Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Imotions
Frequently Asked Questions about iMotions
When was iMotions founded?
iMotions was founded in 2005.
Where is iMotions located?
iMotions is headquartered in Copenhagen, Denmark.
Who is the current CEO of iMotions?
Peter Hartzbech is the current CEO of iMotions. They have also founded this company.
What does iMotions do?
iMotions develops eye-tracking software, which is compatible with multiple hardware systems and biometric sensors. The platform also provides insights for research usability studies. Its integrated technologies include EEG, EMG, GSR, eye tracking and, facial expression analysis. The company also provides iMotions API, by which the developers can build and integrate the offerings into their projects. Its clients are MIT, Harvard, Yale, US Air Force, Thync, Purdue University, Nestle, PG among others. Its partners are BIOPAC, Emotient, Tobii, ASL, ABM, Emotiv, Microsoft, Empatica, etc.
Who are the top competitors of iMotions?
iMotions's top competitors include Earnest Analytics, Faraday and Cint.
Who are iMotions's investors?
iMotions has 1 investor. Key investors include Smart Eye.