About IMPOSSIBREW
IMPOSSIBREW is a Consumer company based in London (United Kingdom) founded in 2021 by Mark Wong. Alcohol-free beers are crafted using science-backed ingredients and patent-pending technology. IMPOSSIBREW has raised $4.98 million across 2 funding rounds. Its website impossibrew.co.uk draws about 137 thousand monthly visits. Its focus areas include Food and Agriculture, Food & Beverage Products, Beverages and Alcohol Alternatives. Its legal entity is IMPOSSIBREW LIMITED. Its competitors include GABA Labs, Mash Gang and Zag Drinks; 1 of its 3 listed competitors has raised funding.
Company details
IMPOSSIBREW was founded in 2021 in London, United Kingdom, as a manufacturer of non-alcoholic beers. Traditional brewing methods are combined with a proprietary blend of botanical ingredients and nootropics to replicate the taste and relaxing effects of alcoholic beers. Operations focus on providing healthier alternatives without alcohols negative side effects, targeting the beverage sector through science-driven innovation.
- Headquarters London, United Kingdom
- Founders Mark Wong
- SectorsConsumer
- Website category Food and Drink · Beverages
- Email••••••••
- Website impossibrew.co.uk
- Social LinkedIn Facebook Instagram
- Legal Name Impossibrew Limited
- Date of Incorporation 12 Nov, 2020
- Jurisdiction LONDON, ENGLAND
- Total Equity Funding$4.98M (USD)
in 2 rounds
- Latest Funding Round$1.6M (USD), Series A
Jan 2025
Funding Insights of IMPOSSIBREW
IMPOSSIBREW has successfully raised a total of $4.98M across 2 strategic funding rounds. The most recent funding activity was a Series A round of $1.6 million completed in January 2025. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $4.98M
- Total Rounds 2
- Last Round Series A — $1.6M
- First Round $3.38M
(Feb 2022)
All 2 funding rounds of IMPOSSIBREW with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jan 2025 | $1.6M | Series A | – | – | – |
| Feb 2022 | $3.38M | Series A | – | – | – |
People of IMPOSSIBREW
4 people are tracked at IMPOSSIBREW (1 in leadership, 3 in team).
| Name | Role | Group |
|---|---|---|
Mark Wong | Founder | Leadership |
Freddi George | Lead Content Creator | Team |
Matthew Wong | Account Executive | Team |
Thomas Winstanley | Marketing And Operations Executive | Team |
Complete people profiles for IMPOSSIBREW
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Timeline of IMPOSSIBREW
3 dated milestones of IMPOSSIBREW across 4 years, from founding to its latest funding, stage changes and deals.
- Founded IMPOSSIBREW is founded.
- Funding First funding round of $3.4M.
- Funding Latest funding round, Series A, of $1.6M.
Competitors of IMPOSSIBREW
IMPOSSIBREW has 3 listed competitors in our database, 1 of them funded. They include GABA Labs, Mash Gang and Zag Drinks.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| gabalabs.com | 2016 | Hemel Hempstead, United Kingdom | $1.29M | 2 | Functional ingredients and beverages as alcohol alternatives are developed. | |
| mashgang.com | 2020 | London, United Kingdom | Brewery specializing in small batch low and no alcohol craft beers | |||
| zagdrinks.com | 2019 | London, United Kingdom | Alcohol-free beer is distributed online by Zag Drinks. |
Detailed competitors of IMPOSSIBREW
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- Full competitor set
- Operating metrics
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Web traffic of IMPOSSIBREW
The website of IMPOSSIBREW (impossibrew.co.uk) receives about 137.2K visits a month and ranks #343,785 among all websites worldwide, #685 in Beverages.
- Monthly visits137.2K
▲ 50.4% vs previous month
- Unique visitors38.6K
per month
- Global rank#343,785
among all websites
- Category rank#685
Food and Drink · Beverages
- Bounce rate55%
- Pages per visit3.5
- Average visit1 min 55 sec
- DevicesDesktop 24% · Mobile 76%
Websites whose visitors overlap most with IMPOSSIBREW. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| thealcoholfreeco.co.uk | 100% | #548,211 | View details | ||
thebluedolphinstore.com | thebluedolphinstore.com | 92% | #1,237,310 | – | |
thesobrmarket.com | thesobrmarket.com | 90% | #456,414 | – | |
| drydrinker.com | 90% | 50K | #568,798 | View details | |
| luckysaint.co | 89% | 241.9K | #665,814 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 12 similar websites and full traffic analytics for IMPOSSIBREW
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- 12 similar websites
- Audience overlap
- Engagement analytics
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Related news about Impossibrew
Complete news archive for IMPOSSIBREW
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Frequently Asked Questions about IMPOSSIBREW
IMPOSSIBREW was founded in 2021 and raised its 1st funding round 1 year after it was founded.
IMPOSSIBREW is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.
IMPOSSIBREW is a funded company, having raised a total of $4.98M across 2 funding rounds to date. The company's 1st funding round was a Series A of $3.38M, raised on Feb 2022.
IMPOSSIBREW was founded in 2021 in London, United Kingdom, as a manufacturer of non-alcoholic beers. Traditional brewing methods are combined with a proprietary blend of botanical ingredients and nootropics to replicate the taste and relaxing effects of alcoholic beers. Operations focus on providing healthier alternatives without alcohols negative side effects, targeting the beverage sector through science-driven innovation.
IMPOSSIBREW's top competitors include Mash Gang, GABA Labs and Zag Drinks.
IMPOSSIBREW operates through Impossibrew Limited.
The website of IMPOSSIBREW receives about 137 thousand visits a month and ranks #343,785 among all websites worldwide.