IncNut Digital

Hyderabad, India Founded: 2011 • Age: 15 yrs Minicorn Acquired By Emami Group
Beauty and wellness content is delivered via an online platform.

About IncNut Digital

IncNut Digital is a Media & Entertainment company based in Hyderabad (India) founded in 2011 by Sangram Simha and Chaitanya Chakravarthy, and was acquired by Emami Group in May 2026. Beauty and wellness content is delivered via an online platform. IncNut Digital has raised $12.45 million across 6 funding rounds from investors including Emami Group, RPSG Ventures and RPSG Capital Ventures. The company has 141 employees. IncNut Digital was last valued at $113.9 million in January 2022. Its chief executive, as recorded, is Chaitanya Chakravarthy. Its Indian entity Incnut Digital Private Limited reported revenue of β‚Ή179 Cr. Its focus areas include Internet First Media, Lifestyle, Thematic and Fashion and Beauty.

Company details

IncNut Digital was founded in 2011 and is headquartered in Hyderabad, India. An online platform is operated, focusing on content related to beauty and wellness. Additional columns such as style craze, mom junction, bridal box, skin craft, and vedix are maintained, covering topics in lifestyle, parenting, bridal advice, skincare, and related areas. Operations are conducted digitally through the domain incnut.com.

  • Headquarters Hyderabad, India
  • Employees 141
  • Founders Sangram Simha, Chaitanya Chakravarthy
  • Stage Acquired
  • Sectors
    Media & Entertainment
  • Email
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  • Phone
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  • Website incnut.com
  • Social LinkedIn X Facebook
  • Acquired by Emami Group (May 2026)
  • Legal Name Incnut Digital Private Limited
  • Date of Incorporation 04 Jul, 2011
  • Jurisdiction Hyderabad, Telangana, India
Key Metrics
  • Annual Revenue
    ₹179 Cr

    FY 2025 · -9% YoY

  • Net Profit
    ₹29.9 Lakh

    FY 2025 · 0% margin

  • EBITDA
    ₹2.52 Cr

    FY 2025 · 1% margin

  • Total Equity Funding
    $12.45M (USD)

    in 6 rounds

  • Investors
    Emami Group

    & 11 more

  • Employee Count
    141
  • Acquired by
    Emami Group

    (May 2026)

Funding Insights of IncNut Digital

IncNut Digital has successfully raised a total of $12.45M across 6 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $12.45M
  • Total Rounds 6
  • First Round $108,837

    (Sep 2012)

  • Investors Count 11

All 6 funding rounds of IncNut Digital with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Jul 2023Debt – Venture––
Mar 2023$1.82MSeries A–MomJunction
–
Jan 2022$6.44MSeries A$113.9MVentureast
Mar 2020$4MSeries A$37.89MRPSG Capital Ventures
Sep 2013$73,701Seed$β€’β€’β€’β€’β€’Ventureast
–
Sep 2012$108,837Angel Round––
–
Valuation history
DateValuationStage
Jan 2022$113.9Mβ€’β€’β€’β€’β€’β€’β€’β€’
Mar 2020$37.89Mβ€’β€’β€’β€’β€’β€’β€’β€’

Last known valuation $113.9M (Jan 2022). 12 investors in total: 6 institutional and 6 angel.

Investors in IncNut Digital

IncNut Digital has secured backing from 12 investors, including venture fund, institutional, and angel investors. Prominent investors backing the company include Emami Group, RPSG Ventures and RPSG Capital Ventures.

All
Venture Fund
Institutional
Angel
InvestorDescriptionFounded YearDomainLocation
Venture capital investments in technology, healthcare, and clean environment sectors since 1997.
1997ventureast.netBengaluru, India
Potato farming, grain marketing, and equipment services in Maine.
2018rpsgcapital.vcGurugram, India
Early growth stage companies are invested in across multiple sectors.
2017rpsgventuresltd.comKolkata, India
Non-dilutive debt funding and entrepreneur support services in India.
2023revxcapital.comGurugram, India
Online content on pregnancy, parenting, and baby care is provided.
2012momjunction.comHyderabad, India
Diversified personal care and healthcare operations are managed in India.
1974emamigroup.comKolkata, India

Beenaben Bpinchandra Patel

unknown_668a1cf1acf44837b

Sanjay Shah

Angel investor, founder of multiple ventures, focused on tech startups
unknown_53d6338db13640c0b

Siddharth Velakcharla

unknown_21d87c091ade45e38

Seshu Krishna Arne

unknown_d93258bef78844949
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Investor details for IncNut Digital

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Board of directors of Incnut Digital Private Limited (IncNut Digital)

Incnut Digital Private Limited is the primary company behind IncNut Digital. The boards of the 3 registered companies of IncNut Digital currently have 5 directors; the longest-serving is Veerendra Shivhare, appointed in 2013. 3 earlier directors have ceased.

DirectorDesignationAppointedTenureEntity
Veerendra Shivhare
DIN 00371693
Director26 Jul 201313 yrs 3 moIncnut Digital Private Limited, Incnut Lifestyle Retail Private Limited
Chaitanya Chakravarthy Nallan
DIN 01319347
Director02 Jul 20206 yrs 4 moIncnut Stylecraze Private Limited, Incnut Digital Private Limited, Incnut Lifestyle Retail Private Limited
Sangram Simha Datla
DIN 03546653
Director02 Jul 20206 yrs 4 moIncnut Stylecraze Private Limited, Incnut Digital Private Limited, Incnut Lifestyle Retail Private Limited
Sai Sanjeev Yamsani
DIN 09482173
Nominee Director03 Feb 20224 yrs 9 moIncnut Digital Private Limited, Incnut Lifestyle Retail Private Limited
Abhishek Goenka
DIN 06747730
Nominee Director25 Mar 20224 yrs 7 moIncnut Stylecraze Private Limited, Incnut Digital Private Limited, Incnut Lifestyle Retail Private Limited

People of IncNut Digital

19 people are tracked at IncNut Digital (12 in leadership, 7 in team); the tracked headcount is 141.

NameRoleGroup
Co-FounderLeadership
Co-Founder & Co-CEOLeadership
Aiza Ahmed
Co-CEOLeadership
Jatin G.
Business Head, VedixLeadership
Prabhat Saxena
Head Of Ecommerce OperationsLeadership
Natasha Garyali
Vice President, SalesLeadership
Swaroop Kollepalli
Head Of SEO - Momjunction.com/stylecraze.comLeadership
Sankar Datti
Asisstant Vice President - SEOLeadership
Charu Tyagi
Head Of Brand, VedixLeadership
Harish Koutam
Chief DermatologistLeadership
Kunal Vijay Kapoor
Head – Customer SupportLeadership
Divya Bhatia Semwal
Brand Director - Brand PartnershipsLeadership
Chhaya Pandey
Brand ManagerTeam
Hima Bindu P
Video EditorTeam
Preeti Jha
Senior Creative ProducerTeam
Sagari G.
EditorTeam
Deepika Telang
Senior Content WriterTeam
Sindhu Koganti
Senior Content WriterTeam
Vijay Narada Kumar P
SEM ManagerTeam
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Financials of IncNut Digital

Figures of Incnut Digital Private Limited, the primary company behind IncNut Digital, for FY 2025. Revenue was ₹179 Cr (-9% year on year). Net profit was ₹29.9 Lakh (0% margin). EBITDA was ₹2.52 Cr (1% margin). Revenue has grown at a compounded annual rate of +625% over three years and +20% over five years.

  • ₹179 CrRevenue · FY 2025 · -9% YoY
  • ₹29.9 LakhNet profit · 0% margin
  • ₹2.52 CrEBITDA · 1% margin
  • ₹46.8 LakhPaid-up capital
  • 1Employees (provident fund records)
  • +625%Revenue CAGR, 3 years
  • +20%Revenue CAGR, 5 years

Balance sheet, profit and loss, cash flow and ratios of Incnut Digital Private Limited are on its company page.

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Detailed financial statements for IncNut Digital

Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.

  • Statement rows
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Timeline of IncNut Digital

5 dated milestones of IncNut Digital across 15 years, from founding to its latest funding, stage changes and deals.

  1. Founded IncNut Digital is founded.
  2. Funding First funding round of $109K.
  3. Milestone Reaches Minicorn status.
  4. Funding Latest funding round, Debt – Venture,.
  5. Exit Acquired by Emami Group.

Web traffic of IncNut Digital

The website of IncNut Digital (incnut.com) receives about 3.4K visits a month.

  • Monthly visits
    3.4K

    ▲ 65.8% vs previous month

Similar websites

Websites whose visitors overlap most with IncNut Digital. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
vedix.com
100%
147.6K#188,173View details
skinkraft.com
84%
510.5K#117,198View details
stylecraze.com
61%
2.5M#28,643View details

Top companies in DTC Media Innovators

3 companies that operate in the same segment as IncNut Digital (DTC Media Innovators) in India, ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Diversified gaming and sports media platforms are operated and developed.
1999Mumbai, Maharashtra, IndiaUSD 127.93 MUSD 194.94 M1
Multi-category news is curated and delivered in multiple languages.
2009Bengaluru, Karnataka, IndiaUSD 129.01 M942
Hyperlocal short news app is provided in multiple languages.
2014Hyderabad, Telangana, IndiaUSD 30.77 MUSD 5.35 M309
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Related news about Incnut Digital

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Articles about IncNut Digital on our blog

Frequently Asked Questions about IncNut Digital

IncNut Digital was founded in 2011 and raised its 1st funding round 1 year after it was founded.

IncNut Digital is headquartered in Hyderabad, India. It is registered at Hyderabad, Telangana, India.

Chaitanya Chakravarthy is the CEO of IncNut Digital, as recorded in our data. They have also founded this company.

IncNut Digital is a funded company, having raised a total of $12.45M across 6 funding rounds to date. The company's 1st funding round was a Angel Round of $108.84K, raised on Sep 2012.

IncNut Digital has 141 employees.

The primary company behind IncNut Digital, Incnut Digital Private Limited, reported revenue of β‚Ή179 Cr for FY 2025, down 9% year on year.

IncNut Digital was founded in 2011 and is headquartered in Hyderabad, India. An online platform is operated, focusing on content related to beauty and wellness. Additional columns such as style craze, mom junction, bridal box, skin craft, and vedix are maintained, covering topics in lifestyle, parenting, bridal advice, skincare, and related areas. Operations are conducted digitally through the domain incnut.com.

IncNut Digital has 12 investors. Key investors include Emami Group, RPSG Ventures, RPSG Capital Ventures, Ventureast, and MomJunction.

The valuation of IncNut Digital is $113.9M as of Jan 2022.

IncNut Digital is associated with 3 legal entities: Incnut Digital Private Limited, Incnut Stylecraze Private Limited, Incnut Lifestyle Retail Private Limited.

Yes. IncNut Digital was acquired by Emami Group in May 2026.

The legal entities of IncNut Digital currently have 5 directors, including Abhishek Goenka, Chaitanya Chakravarthy Nallan, Sangram Simha Datla and others.

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