About Innoviti
Innoviti is a Retail company based in Bengaluru (India) founded in 2002 by Amrita Malik and Rajeev Agrawal. Integrated online and offline payment solutions are provided for businesses. It operates in the Retail and Financial Services sectors. Innoviti has raised $152.41 million across 25 funding rounds from investors including Tata Capital, Titan Company and Bessemer Venture Partners. The company has 173 employees. Innoviti has completed 1 acquisition, including xGrow. Innoviti was last valued at $218.46 million in March 2024. Its chief executive, as recorded, is Rajeev Agrawal. Its website innoviti.com draws about 11 thousand monthly visits. Its Indian entity Innoviti Technologies Private Limited reported revenue of ₹122 Cr. Innoviti offers products and services including innoviti unipay, innoviti genie, and innoviti link. Its focus areas include FinTech, Payments, Business Payments and Diversified. Its competitors include Ezetap, Mswipe and Payswiff; 3 of its 3 listed competitors have raised funding.
Company details
Provider of integrated online and offline payment solutions. It offers payment gateways accepting various methods including credit, debit cards, EMI, and UPI. The company provides point-of-sale machines and payment links, facilitating instant settlements. Additional services include tools for payment reconciliation, multi-acquiring, price matching, sales promotions, and performance tracking. These solutions aim to streamline payment processes and enhance sales for businesses. The platform integrates online and offline payment data to provide insights into consumer behavior, enabling customized customer journeys. Advanced sales promotion tools, such as EMI, cashback, and coupon options, are also offered to boost sales and margins.
- Headquarters Bengaluru, India
- Employees 173
- Founders Amrita Malik, Rajeev Agrawal
- Stage Minicorn
- SectorsRetailFinancial Services
- Email••••••••
- Phone•••• ••••
- Website innoviti.com
- Social LinkedIn X Facebook Instagram YouTube
- Legal Name Innoviti Technologies Private Limited
- Date of Incorporation 19 Dec, 2002
- Jurisdiction Bangalore, Karnataka, India
- Annual Revenue₹122 Cr
FY 2026 · -15% YoY
- Net Loss-₹26.66 Cr
FY 2026 · -22% margin
- EBITDA-₹14.20 Cr
FY 2026 · -12% margin
- Total Equity Funding$152.41M (USD)
in 25 rounds
- Latest Funding Round$11.4M (USD), Unspecified
Feb 2026
- InvestorsTata Capital
& 91 more
- Employee Count173
- Investments & Acquisitions
Associated legal entities of Innoviti
Innoviti operates through Innoviti Technologies Private Limited (active). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2026) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Innoviti Technologies Private Limited CIN U72100KA2002PTC031375 | Active | 19 Dec 2002 | Bangalore, Karnataka | ₹122 Cr | 274 | 5 | View details |
Products & Services of Innoviti
Innoviti offers a comprehensive portfolio of products and services, including innoviti unipay, innoviti genie, and innoviti link.
Enables online payment acceptance for cards, UPI, and EMI with reconciliation.
Facilitates cashbacks and EMI promotions to boost business sales.
Allows creation of payment links for instant settlements.
Apps and channels of Innoviti
its YouTube channel Innoviti Technologies has 1.18K subscribers and 30 videos.
Videos from Innoviti
The most watched videos on Innoviti's YouTube channel, Innoviti Technologies (1.18K subscribers). Click a video to play it here.
More on Innoviti Technologies.
Funding Insights of Innoviti
Innoviti has successfully raised a total of $152.41M across 25 strategic funding rounds. The most recent funding activity was a Unspecified round of $11.4 million completed in February 2026. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $152.41M
- Total Rounds 25
- Last Round Unspecified — $11.4M
- First Round $156,004
(Jul 2006)
- Investors Count 92
Latest 10 of 25 funding rounds of Innoviti with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Feb 2026 | $11.4M | Unspecified | – | – | |
| Nov 2025 | $902,345 | Series D | – | Aurora Borealis Consulting | Vikas,Vikas |
| Mar 2025 | $4.02M | Series E | – | – | |
| Aug 2024 | Debt – Conventional | – | – | ||
| Aug 2024 | $8.34M | Series E | – | Random Walk Solutions, Priorize Etech Solutions | |
| Mar 2024 | $4.8M | Series E | $218.46M | Bessemer Venture Partners, Patni Financial Advisors | |
| Jul 2022 | $45M | Series D | $216.54M | Panthera | |
| Jul 2022 | Debt – Conventional | – | – | ||
| May 2022 | $22M | Series D | $••••• | Alumni Ventures | |
| May 2022 | $10M | Series D | $••••• | – |
| Date | Valuation | Stage |
|---|---|---|
| Mar 2024 | $218.46M | •••••••• |
| Jul 2022 | $216.54M | •••••••• |
| May 2022 | $••••• | •••••••• |
| May 2022 | $••••• | •••••••• |
| Nov 2021 | $••••• | •••••••• |
| Jun 2020 | $••••• | •••••••• |
| Jan 2020 | $••••• | •••••••• |
| Aug 2019 | $••••• | •••••••• |
Full valuation and stage history of Innoviti
Every valuation point, the growth-stage changes (minicorn, soonicorn, unicorn) and the dates behind them require an active premium plan.
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Last known valuation $218.46M (Mar 2024). 92 investors in total: 39 institutional and 53 angel.
Investors in Innoviti
Innoviti has secured backing from 92 investors, including venture fund, angel, and institutional investors. Prominent investors backing the company include Tata Capital, Titan Company and Bessemer Venture Partners.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Venture capital investments and support for entrepreneurs in technology and innovation sectors. | 1911 | bvp.com | Redwood City, United States | |
Venture capital investing and portfolio management services for accredited investors. | av.vc | |||
Diversified investment management firm | 2005 | patniadvisors.com | Mumbai, India | |
Early-stage investments are targeted by Hreyansh Patni venture capital firm. | ||||
Venture capital firm focused on early-stage investments | ||||
Catamaran is engaged in venture capital and private equity investments. | catamaran.in | Bengaluru, India | ||
Private equity fund focused on growth equity | pantheragp.com | Singapore, Singapore | ||
Development financing is provided for entrepreneurial ventures in emerging markets. | 1970 | fmo.nl | The Hague, Netherlands | |
Private debt and equity funds are managed for technology sectors. | trifectacapital.in | Gurugram, India |
Investor details for Innoviti
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Board of directors of Innoviti Technologies Private Limited (Innoviti)
Innoviti Technologies Private Limited is the primary company behind Innoviti. The board of Innoviti Technologies Private Limited currently have 4 directors; the longest-serving is Rajeev Agrawal, appointed in 2002. 12 earlier directors have ceased.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Rajeev Agrawal DIN 00179266 | Managing Director | 19 Dec 2002 | 23 yrs 10 mo | Innoviti Technologies Private Limited |
| Vishal Vijay Gupta DIN 01913013 | Director | 14 Jul 2017 | 9 yrs 4 mo | Innoviti Technologies Private Limited |
| Neeraj Chandra DIN 00444694 | Director | 14 Jul 2020 | 6 yrs 3 mo | Innoviti Technologies Private Limited |
| Suramya Gupta DIN 06816354 | Nominee Director | 27 Jan 2021 | 5 yrs 9 mo | Innoviti Technologies Private Limited |
People of Innoviti
36 people are tracked at Innoviti (15 in leadership, 5 in board & advisors, 16 in team); the tracked headcount is 173.
| Name | Role | Group |
|---|---|---|
Amrita Malik | Co-Founder | Leadership |
| Co-Founder & CEO | Leadership | |
Lalit Arun | Senior Vice President-enterprise Sales | Leadership |
Ashita Virmani | General Counsel & Vice President Legal | Leadership |
Adithya U. G. | CFO, Finance | Leadership |
Nilanjana Mukhopadhyay | Assistant Vice President Human Resources | Leadership |
Shashank Agarwal | Vice President Of Technology | Leadership |
Prabakaran Kannan | Vice President Of Technology | Leadership |
Gaurav Sharma | Vice President Information Technology | Leadership |
Dheeraj Rajoriya. | Vice President | Leadership |
Sumit Sirsikar | Chief Marketing Officer | Leadership |
Debashree Basu | Senior Vice President And Head, Marketing And Communication | Leadership |
Anand Kumar Jha | Associate Vice President-it | Leadership |
Sumit Sinha | Vice President Of Sales | Leadership |
Mandeep Singh | Regional Head | Leadership |
| Board Member | Board & advisors | |
| Board Member | Board & advisors | |
| Non Executive Director | Board & advisors | |
L R Narayanan | Advisor | Board & advisors |
Navin Kabra | Advisor | Board & advisors |
16 more people are available in the full profile.
Complete people profiles for Innoviti
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Financials of Innoviti
Figures of Innoviti Technologies Private Limited, the primary company behind Innoviti, for FY 2026. Revenue was ₹122 Cr (-15% year on year). Net loss was -₹26.66 Cr (-22% margin). EBITDA was -₹14.20 Cr (-12% margin). Revenue has grown at a compounded annual rate of +2% over three years and +21% over five years.
- ₹122 CrRevenue · FY 2026 · -15% YoY
- -₹26.66 CrNet loss · -22% margin
- -₹14.20 CrEBITDA · -12% margin
- ₹38.07 CrPaid-up capital
- 274Employees (provident fund records)
- +2%Revenue CAGR, 3 years
- +21%Revenue CAGR, 5 years
Balance sheet, profit and loss, cash flow and ratios of Innoviti Technologies Private Limited are on its company page.
Detailed financial statements for Innoviti
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Investments & Acquisitions by Innoviti
Innoviti has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include xGrow.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Digital marketing and consulting services are provided in India. | xgrow.in | Bengaluru, India | 2019 | Jul 2021 | •••• |
Complete acquisition details for Innoviti
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Timeline of Innoviti
5 dated milestones of Innoviti across 24 years, from founding to its latest funding, stage changes and deals.
- Founded Innoviti is founded.
- Funding First funding round of $156K.
- Milestone Reaches Minicorn status.
- Acquisition Acquires xGrow.
- Funding Latest funding round, Unspecified, of $11.4M.
Competitors of Innoviti
Innoviti has 3 listed competitors in our database, 3 of them funded. They include Ezetap, Mswipe and Payswiff.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| ezetap.com | 2011 | Bengaluru, India | $66.4M | 532 | Cloud-based mPOS software and hardware solutions are provided for businesses. | |
| mswipe.com | 2011 | Mumbai, India | $125.95M | 1,088 | Point-of-sale machines, soundboxes, and merchant payment solutions are offered. | |
| payswiff.com | 2013 | Hyderabad, India | $12.8M | 457 | Provider of POS and MPOS solutions for businesses to accept card payments |
Detailed competitors of Innoviti
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Web traffic of Innoviti
The website of Innoviti (innoviti.com) receives about 11.1K visits a month.
- Monthly visits11.1K
▼ 45.6% vs previous month
Websites whose visitors overlap most with Innoviti. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
asante.com | asante.com | 100% | #3,499,361 | – | |
sellntell.com | sellntell.com | 94% | – | ||
microvillageindia.com | microvillageindia.com | 90% | – | ||
infinitydata.com | infinitydata.com | 90% | #14,906,429 | – | |
| fastspring.com | 86% | 897.2K | #40,113 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 18 similar websites and full traffic analytics for Innoviti
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Top companies in Autonomous & In-Store Retail Tech
3 companies that operate in the same segment as Innoviti (Autonomous & In-Store Retail Tech) in India, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
App-based bookkeeping solutions are offered for small business management. | 2018 | Bengaluru, Karnataka, India | USD 186.62 M | USD 165.88 K | ||
Retail intelligence platform is developed for brands and B2B retailers. | 2008 | Bengaluru, Karnataka, India | USD 21.11 M | USD 7.69 M | 345 | |
Platform powering online and in-store retail operations using AI-driven tools | 2012 | Mumbai, Maharashtra, India | USD 16.02 M | USD 43.86 M | 851 |
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Related news about Innoviti
Complete news archive for Innoviti
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Frequently Asked Questions about Innoviti
Innoviti was founded in 2002 and raised its 1st funding round 4 years after it was founded.
Innoviti is headquartered in Bengaluru, India. It is registered at Bengaluru, Karnataka, India.
Rajeev Agrawal is the CEO of Innoviti, as recorded in our data. They have also founded this company.
Innoviti is a funded company, having raised a total of $152.41M across 25 funding rounds to date. The company's 1st funding round was a Series D of $10M, raised on Jul 2006.
Innoviti has 173 employees.
The primary company behind Innoviti, Innoviti Technologies Private Limited, reported revenue of ₹122 Cr for FY 2026, down 15% year on year.
Provider of integrated online and offline payment solutions. It offers payment gateways accepting various methods including credit, debit cards, EMI, and UPI. The company provides point-of-sale machines and payment links, facilitating instant settlements. Additional services include tools for payment reconciliation, multi-acquiring, price matching, sales promotions, and performance tracking. These solutions aim to streamline payment processes and enhance sales for businesses. The platform integrates online and offline payment data to provide insights into consumer behavior, enabling customized customer journeys. Advanced sales promotion tools, such as EMI, cashback, and coupon options, are also offered to boost sales and margins.
Innoviti offers innoviti unipay, innoviti genie, and innoviti link.
Innoviti has made 1 acquisition, including xGrow.
Innoviti has 92 investors. Key investors include Tata Capital, Titan Company, Bessemer Venture Partners, FMO, and Patni Financial Advisors.
The valuation of Innoviti is $218.46M as of Mar 2024.