About InstaCarro
InstaCarro is a Transportation, Automotive & Logistics company based in Sao Paulo (Brazil) founded in 2015. Online C2B marketplace for used cars. InstaCarro has raised $66.91 million across 7 funding rounds from investors including FJ Labs, J-Ventures and Rise Capital. Its website instacarro.com draws about 192 thousand monthly visits. Its focus areas include Consumer, Auto E-Commerce & Content, Second Hand Vehicles and Cars. Its competitors include Auto Avaliar, 123carros and Canal do Repasse.
Company details
InstaCarro was founded in 2015 in Sao Paulo, Brazil, as an online C2B marketplace in the automotive sector. Used vehicles are listed by sellers to receive online quotations, followed by optional physical inspections at chosen locations. Multiple offers from professional dealers are facilitated through a competitive bidding process, allowing sellers to select and complete sales with preferred buyers. Operations focus on streamlining direct transactions between private owners and traders.
- Headquarters Sao Paulo, Brazil
- SectorsTransportation, Automotive & Logistics
- Website category Vehicles
- Emailβ’β’β’β’β’β’β’β’
- Phoneβ’β’β’β’ β’β’β’β’
- Website instacarro.com
- Social LinkedIn X
- Total Equity Funding$66.91M (USD)
in 7 rounds
- InvestorsFJ Labs
& 11 more
Funding Insights of InstaCarro
InstaCarro has successfully raised a total of $66.91M across 7 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $66.91M
- Total Rounds 7
- Investors Count 12
All 7 funding rounds of InstaCarro with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Apr 2024 | $10.91M | Series C | β | J-Ventures, FJ Labs | |
| Apr 2024 | Debt – Conventional | β | β | ||
| Aug 2021 | $23M | Series B | β | J Ventures, FJ Labs | |
| Jul 2018 | $7.5M | Series A | β | FJ Labs, Lumia Capital | β |
| Nov 2017 | $22M | Series A | β | Lumia Capital, FJ Labs | |
| May 2016 | $3.5M | Seed | β | Lumia Capital, Tekton Ventures | β |
| Jun 2015 | Seed | β | β | β |
12 investors in total: 12 institutional.
Investors in InstaCarro
InstaCarro has secured backing from 12 investors, including venture fund and institutional investors. Prominent investors backing the company include FJ Labs, J-Ventures and Rise Capital.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Venture capital investments are directed toward multiple sectors by J-Ventures. | j-ventures.com | Palo Alto, United States | ||
Venture capital firm focused on marketplaces, gaming, web3, fintech, and multiple sectors | 2007 | fjlabs.com | New York, United States | |
Expansion-stage tech startups are funded by Rise Capital. | risecapital.com | San Francisco, United States | ||
Venture capital fund focused on tech startups | jventures.com | New York, United States | ||
Venture capital firm investing in seed and series A | alliron.vc | Bilbao, Spain | ||
Seed-stage investments are made across software, internet, and IT sectors. | bigsurventures.vc | Madrid, Spain | ||
Expansion-stage VC firm that invests in the US, Middle East and Europe | lumiacapital.com | San Francisco, United States | ||
Investments in early-stage startups are focused on by Hummingbird Ventures. | hummingbird.vc | London, United Kingdom | ||
Venture capital firm focused on early-stage startups | globalfounderscapital.com | Berlin, Germany | ||
VC firm investing in seed and early stage companies in the US, UK, Israel, and parts of Asia | tektonventures.com | San Francisco, United States |
Investor details for InstaCarro
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of InstaCarro
9 people are tracked at InstaCarro (3 in leadership, 6 in team).
| Name | Role | Group |
|---|---|---|
Luca Cafici | CEO | Leadership |
Guilherme M. | Director Of Product Management | Leadership |
Renan Horan | Head of Sales | Leadership |
Lucas Fernandes | Product Manager | Team |
Mauro Osako | Senior Product Manager | Team |
Roberta Oliveira | Analista De Customer Experience Pleno | Team |
Danilo M Lagoa | Diretor De Operações | Team |
Juliana Pêra | Product Design Manager | Team |
Andre C. | Engenheiro De Software | Team |
Complete people profiles for InstaCarro
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
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Timeline of InstaCarro
3 dated milestones of InstaCarro across 9 years, from founding to its latest funding, stage changes and deals.
- Founded InstaCarro is founded.
- Funding First funding round.
- Funding Latest funding round, Debt β Conventional,.
Competitors of InstaCarro
InstaCarro has 3 listed competitors in our database. They include Auto Avaliar, 123carros and Canal do Repasse.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| autoavaliar.com.br | 2015 | Sao Paulo, Brazil | Operates a B2B marketplace for trading pre-owned cars. | |||
| 123carros.com.br | 2016 | Sao Paulo, Brazil | Online platform providing car news, buying advice, and driver tips. | |||
| canaldorepasse.com.br | 2015 | Belo Horizonte, Brazil | Canal do Repasse is a platform facilitating the sale of used vehicles from dealers to retailers. |
Detailed competitors of InstaCarro
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
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Web traffic of InstaCarro
The website of InstaCarro (instacarro.com) receives about 192.3K visits a month and ranks #340,026 among all websites worldwide, #8,240 in Vehicles.
- Monthly visits192.3K
▲ 58.7% vs previous month
- Unique visitors89K
per month
- Global rank#340,026
among all websites
- Category rank#8,240
Vehicles · Vehicles
- Bounce rate71%
- Pages per visit1.9
- Average visit1 min 11 sec
- DevicesDesktop 18% Β· Mobile 82%
Websites whose visitors overlap most with InstaCarro. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| mobiauto.com.br | 100% | 7M | #11,820 | View details | |
| webmotors.com.br | 97% | 36.7M | #1,172 | View details | |
karvi.com.br | karvi.com.br | 91% | #3,318,421 | β | |
kbb.com.br | kbb.com.br | 88% | #188,616 | β | |
| carflix.com.br | 88% | 46.6K | #731,695 | View details | |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 40 similar websites and full traffic analytics for InstaCarro
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- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
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Related news about Instacarro
Complete news archive for InstaCarro
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Frequently Asked Questions about InstaCarro
InstaCarro was founded in 2015.
InstaCarro is headquartered in Sao Paulo, Brazil.
InstaCarro is a funded company, having raised a total of $66.91M across 7 funding rounds to date.
InstaCarro was founded in 2015 in Sao Paulo, Brazil, as an online C2B marketplace in the automotive sector. Used vehicles are listed by sellers to receive online quotations, followed by optional physical inspections at chosen locations. Multiple offers from professional dealers are facilitated through a competitive bidding process, allowing sellers to select and complete sales with preferred buyers. Operations focus on streamlining direct transactions between private owners and traders.
InstaCarro's top competitors include Auto Avaliar, 123carros and Canal do Repasse.
InstaCarro has 12 investors. Key investors include FJ Labs, J-Ventures, Rise Capital, Bamboo DCM, and Fasanara.
The website of InstaCarro receives about 192 thousand visits a month and ranks #340,026 among all websites worldwide.

