Joyspoon

Ahmedabad, India Founded: 2023 • Age: 3 yrs Minicorn
Multi-category mouth fresheners in various flavors are offered online.

About Joyspoon

Joyspoon is a Consumer company based in Ahmedabad (India) founded in 2023 by Vaishali Mehta and Yash Mehta. Multi-category mouth fresheners in various flavors are offered online. It operates in the Consumer and Retail sectors. Joyspoon has raised $486.53 thousand across 4 funding rounds from investors including Dishit Nathwani, Prateek Toshniwal and Abhinav Jain. The company has 1 employees. Joyspoon was last valued at $2.15 million in July 2024. Its Indian entity Alterkitch India Private Limited reported revenue of β‚Ή1.75 Cr. Joyspoon offers products and services including Almond Delight, Calcutta Paan, Relief Munch, Dry Fruit Millet, and Sweet Neem. Its focus areas include Food and Agriculture, Food & Beverage Products, Convenience Foods and Mouth Freshners. Its competitors include AfterEats, Wellubia and Paanshala.

Company details

Joyspoon was established in 2023 in Ahmedabad, India, as an internet-first brand in the consumer goods sector. Mouth fresheners across multiple categories are provided through its online platform, featuring options like almond and sweet neem flavors. All products are formulated without added white sugar. The company is co-founded by Vaishali Mehta and Yash Mehta, focusing on direct-to-consumer operations.

  • Headquarters Ahmedabad, India
  • Employees 1
  • Founders Vaishali Mehta, Yash Mehta
  • Stage Minicorn
  • Sectors
    Consumer
    Retail
  • Website category Business and Consumer Services · Online Marketing
  • Email
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  • Phone
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  • Website joyspoon.in
  • Social LinkedIn X Facebook Instagram YouTube
  • Legal Name Alterkitch India Private Limited
  • Date of Incorporation 03 Oct, 2022
  • Jurisdiction Surat, Gujarat, India
Key Metrics
  • Annual Revenue
    ₹1.75 Cr

    FY 2025 · +99% YoY

  • Net Loss
    -₹79.3 Lakh

    FY 2025 · -45% margin

  • EBITDA
    -₹76.3 Lakh

    FY 2025 · -44% margin

  • Total Equity Funding
    $486.53K (USD)

    in 4 rounds

  • Latest Funding Round
    $213.5K (USD), Seed

    Aug 2025

  • Investors
  • Employee Count
    1

Products & Services of Joyspoon

Joyspoon offers a comprehensive portfolio of products and services, including Almond Delight, Calcutta Paan, Relief Munch, Dry Fruit Millet, and Sweet Neem.

Almond Delight
Mukhwas

Premium mouth freshener with almonds for delightful taste

Calcutta Paan
Mukhwas

Traditional flavored mouth freshener for post-meal refreshment

Relief Munch
Mukhwas

Digestive mouth freshener made with gut-friendly ingredients

Dry Fruit Millet
Trail Mixes

Nutritious mix of dry fruits and millets for healthy snacking

Sweet Neem
Mukhwas

Herbal mouth freshener with neem for natural freshness

Apps and channels of Joyspoon

its YouTube channel JoySpoon has 122 subscribers and 7 videos.

JoySpoon
YouTube 122 subscribers 7 videos Science & Technology
Open channel

Videos from Joyspoon

The most watched videos on Joyspoon's YouTube channel, JoySpoon (122 subscribers). Click a video to play it here.

Pitch that brought us on Shark Tank | Shark Tank Season 4 | JOYSPOON INDIA PITCH
11K views
JoySpoon Mukhwas and Mouth Freshener | 18+ Unique Flavors | Swaad aur Swaasth
2.8K views
Joyspoon - Mouth Fresheners and Mukhwas to Refresh Your Day
645 views
Factory Tour | JoySpoon 2025
270 views

More on JoySpoon.

Funding Insights of Joyspoon

Joyspoon has successfully raised a total of $486.53K across 4 strategic funding rounds. The most recent funding activity was a Seed round of $213.5 thousand completed in August 2025. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $486,535
  • Total Rounds 4
  • Last Round Seed β€” $213,499
  • First Round $160,000

    (Oct 2023)

  • Investors Count 16

All 4 funding rounds of Joyspoon with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Aug 2025$213,499Seed–Risify, BeyondSeed
Feb 2025$45,496Angel Round––
Jul 2024$67,539Seed$2.15M–
Oct 2023$160,000Seed$998,811100X.VC
–
Valuation history
DateValuationStage
Jul 2024$2.15Mβ€’β€’β€’β€’β€’β€’β€’β€’

Last known valuation $2.15M (Jul 2024). 16 investors in total: 5 institutional and 11 angel.

Investors in Joyspoon

Joyspoon has secured backing from 16 investors, including angel, venture fund, and institutional investors. Prominent investors backing the company include Dishit Nathwani, Prateek Toshniwal and Abhinav Jain.

All
Venture Fund
Institutional
Angel
InvestorDescriptionFounded YearDomainLocation
Venture capital firm
logxventures.tcc.modeBengaluru, India
everestventures.tcc.mode
Early-stage startups are funded by 100X.VC venture capital firm.
100x.vcMumbai, India
A success catalyst for startups is provided by BeyondSeed.
beyondseed.com
risify.ai

Dishit Nathwani

Angel investor and entrepreneur, founder of Captive Ideas, active in Indian startup ecosystem
unknown_cda0bcbb6f8e4bc8b

Prateek Toshniwal

unknown_881d5f0090434b1fa

Abhinav Jain

Co-founder of Almonds Ai, active angel investor in Indian startups
unknown_8791744d74e74f7fa

Ankit Jain

Founder of MyOperator, active angel investor in Indian startups
unknown_5bc5c1557abf485fa

Kejal Harmes Shah

unknown_76621a09cb3648a6a
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Investor details for Joyspoon

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Board of directors of Alterkitch India Private Limited (Joyspoon)

Alterkitch India Private Limited is the primary company behind Joyspoon. The board of Alterkitch India Private Limited currently have 3 directors; the longest-serving is Rajkumar Jain, appointed in 2022.

DirectorDesignationAppointedTenureEntity
Rajkumar Jain
DIN 08408517
Director03 Oct 20224 yrsAlterkitch India Private Limited
Vaishali Mehta
DIN 09754430
Director03 Oct 20224 yrsAlterkitch India Private Limited
Yash Mehta
DIN 08405610
Director03 Oct 20224 yrsAlterkitch India Private Limited

People of Joyspoon

2 people are tracked at Joyspoon (2 in leadership); the tracked headcount is 1.

NameRoleGroup
Co-FounderLeadership
Co-FounderLeadership
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Financials of Joyspoon

Figures of Alterkitch India Private Limited, the primary company behind Joyspoon, for FY 2025. Revenue was ₹1.75 Cr (+99% year on year). Net loss was -₹79.3 Lakh (-45% margin). EBITDA was -₹76.3 Lakh (-44% margin).

  • ₹1.75 CrRevenue · FY 2025 · +99% YoY
  • -₹79.3 LakhNet loss · -45% margin
  • -₹76.3 LakhEBITDA · -44% margin
  • ₹4.2 LakhPaid-up capital

Balance sheet, profit and loss, cash flow and ratios of Alterkitch India Private Limited are on its company page.

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Detailed financial statements for Joyspoon

Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.

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Timeline of Joyspoon

4 dated milestones of Joyspoon across 2 years, from founding to its latest funding, stage changes and deals.

  1. Founded Joyspoon is founded.
  2. Funding First funding round of $160K.
  3. Milestone Reaches Minicorn status.
  4. Funding Latest funding round, Seed, of $213K.

Competitors of Joyspoon

Joyspoon has 3 listed competitors in our database. They include AfterEats, Wellubia and Paanshala.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
aftereats.in2023Gurugram, India
Online platform for artisanal mouth fresheners and gifting options in India.
wellubia.com2021Delhi, India
Operates a direct-to-consumer brand specializing in mouth fresheners.
paanshala.com2019Delhi, India
Online platform for authentic Indian paan, digestives, and mouth fresheners sales.
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Detailed competitors of Joyspoon

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Web traffic of Joyspoon

The website of Joyspoon (joyspoon.in) receives about 8.5K visits a month and ranks #1,809,937 among all websites worldwide, #4,001 in Online Marketing.

  • Monthly visits
    8.5K

    ▼ 44.2% vs previous month

  • Unique visitors
    7.5K

    per month

  • Global rank
    #1,809,937

    among all websites

  • Category rank
    #4,001

    Business and Consumer Services · Online Marketing

Similar websites

Websites whose visitors overlap most with Joyspoon. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
kiwikisanwindow.com
100%
69.5K#530,593View details
knackpackaging.com
knackpackaging.com
100%
#1,212,671–
sweedesi.com
100%
18.6K#1,641,151View details
indianretailer.com
100%
299.5K#127,728View details
manoharinternational.com
100%
680.7KView details

Top companies in Food & Beverage Products & Processing

3 companies that operate in the same segment as Joyspoon (Food & Beverage Products & Processing) in India, ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Platform offering a subscription-based delivery service for fresh milk and groceries
2015Gurugram, Haryana, IndiaUSD 228.42 MUSD 99.78 M3,464
Subscription-based coffee products are offered by an internet-first brand.
2013Gurugram, Haryana, IndiaUSD 112.84 MUSD 25.83 M2,059
Meat and seafood products are delivered via an online platform.
2015Bengaluru, Karnataka, IndiaUSD 564.84 MUSD 97.26 M2,828
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Related news about Joyspoon

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Frequently Asked Questions about Joyspoon

Joyspoon was founded in 2023.

Joyspoon is headquartered in Ahmedabad, India. It is registered at Ahmedabad, Gujarat, India.

Joyspoon is a funded company, having raised a total of $486.53K across 4 funding rounds to date. The company's 1st funding round was a Seed of $160K, raised on Oct 2023.

Joyspoon has 1 employees.

The primary company behind Joyspoon, Alterkitch India Private Limited, reported revenue of β‚Ή1.75 Cr for FY 2025, up 99% year on year.

Joyspoon was established in 2023 in Ahmedabad, India, as an internet-first brand in the consumer goods sector. Mouth fresheners across multiple categories are provided through its online platform, featuring options like almond and sweet neem flavors. All products are formulated without added white sugar. The company is co-founded by Vaishali Mehta and Yash Mehta, focusing on direct-to-consumer operations.

Joyspoon's top competitors include AfterEats, Wellubia and Paanshala.

Joyspoon offers Almond Delight, Calcutta Paan, Relief Munch, Dry Fruit Millet, and Sweet Neem.

Joyspoon has 16 investors. Key investors include Dishit Nathwani, Prateek Toshniwal, Abhinav Jain, Ankit Jain, and Kejal Harmes Shah.

The valuation of Joyspoon is $2.15M as of Jul 2024.

Joyspoon operates through Alterkitch India Private Limited.

The legal entities of Joyspoon currently have 3 directors, including Rajkumar Jain, Vaishali Mehta, Yash Mehta.

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