
About Just Add Vegan
Just Add Vegan is a Consumer company based in Sydney (Australia) founded in 2018 by Padma Lianos and Arthur Voorwinden. Vegan meal kits are delivered via subscription with planned recipes. It operates in the Consumer and Retail sectors. Just Add Vegan has raised $476.29 thousand across 1 funding round. Just Add Vegan offers products and services including Meal Kits, Ready Meals, and Groceries. Its focus areas include Food and Agriculture Tech, Online Grocery, B2C Ecommerce and Recipe Box. Its competitors include My Foodie Box, Feastively and The Foodey Collective.
Company details
Just Add Vegan was founded in 2018 in Sydney, Australia, as a provider of vegan meal kit delivery services. Subscription-based meal plans are developed by nutritionists to support dietary needs. Kits are assembled with pre-portioned food ingredients and detailed cooking instructions for home preparation. Operations focus on the Australian market, emphasizing plant-based nutrition in the food delivery sector.
- Headquarters Sydney, Australia
- Founders Padma Lianos, Arthur Voorwinden
- SectorsConsumerRetail
- Emailβ’β’β’β’β’β’β’β’
- Phoneβ’β’β’β’ β’β’β’β’
- Website justaddvegan.com.au
- Social LinkedIn X Facebook Instagram
- Total Equity Funding$476.29K (USD)
in 1 rounds
- Latest Funding Round$476.29K (USD), Seed
Jul 2023
Products & Services of Just Add Vegan
Just Add Vegan offers a comprehensive portfolio of products and services, including Meal Kits, Ready Meals, and Groceries.
Pre-portioned ingredients for quick vegan meal preparation at home.
Pre-cooked vegan options for fast, nourishing consumption.
Curated plant-based products delivered for everyday use.
Funding Insights of Just Add Vegan
Just Add Vegan has successfully raised a total of $476.29K through 1 strategic funding round. The most recent funding activity was a Seed round of $476.29 thousand completed in July 2023. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $476,293
- Total Rounds 1
- Last Round Seed β $476,293
- First Round $476,293
(Jul 2023)
All 1 funding rounds of Just Add Vegan with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul 2023 | $476,293 | Seed | β | β | β |
People of Just Add Vegan
2 people are tracked at Just Add Vegan (2 in leadership).
| Name | Role | Group |
|---|---|---|
Padma Lianos | Co-Founder & COO | Leadership |
Arthur Voorwinden | Founder & Director | Leadership |
Complete people profiles for Just Add Vegan
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Just Add Vegan
2 dated milestones of Just Add Vegan across 5 years, from founding to its latest funding, stage changes and deals.
- Founded Just Add Vegan is founded.
- Funding First funding round of $476K.
Competitors of Just Add Vegan
Just Add Vegan has 3 listed competitors in our database. They include My Foodie Box, Feastively and The Foodey Collective.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| myfoodiebox.com.au | 2017 | Maylands, Australia | Meal kits are sourced, prepared, and delivered with recipe cards. | |||
| feastively.com | 2017 | Melbourne, Australia | Online platform for ordering recipe boxes | |||
| foodey.com.au | 2018 | Bunbury, Australia | Offers meal kits, ready-made meals, and local ingredients for convenient home dining. |
Detailed competitors of Just Add Vegan
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Just Add Vegan
Websites that share an audience with Just Add Vegan (justaddvegan.com.au).
Websites whose visitors overlap most with Just Add Vegan. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
vegansoul.com.au | vegansoul.com.au | 100% | #1,552,735 | β | |
wellhub.com.au | wellhub.com.au | 97% | #2,450,125 | β |
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track β from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Related news about Just Add Vegan
Complete news archive for Just Add Vegan
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Frequently Asked Questions about Just Add Vegan
Just Add Vegan was founded in 2018 and raised its 1st funding round 5 years after it was founded.
Just Add Vegan is headquartered in Sydney, Australia. It is registered at Sydney, New South Wales, Australia.
Just Add Vegan is a funded company, having raised a total of $476.29K across 1 funding round to date. The company's 1st funding round was a Seed of $476.29K, raised on Jul 2023.
Just Add Vegan was founded in 2018 in Sydney, Australia, as a provider of vegan meal kit delivery services. Subscription-based meal plans are developed by nutritionists to support dietary needs. Kits are assembled with pre-portioned food ingredients and detailed cooking instructions for home preparation. Operations focus on the Australian market, emphasizing plant-based nutrition in the food delivery sector.
Just Add Vegan's top competitors include My Foodie Box, Feastively and The Foodey Collective.
Just Add Vegan offers Meal Kits, Ready Meals, and Groceries.
