
About Keepit
Keepit is a Technology company based in Copenhagen (Denmark) founded in 2002 by Morten Felsvang and Frederik Schouboe. Cloud-to-cloud SaaS data backups are provided for various services. Keepit has raised $80.61 million across 7 funding rounds from investors including SVB, Danmarks Eksport og Investeringsfond and One Peak. Keepit was last valued at $78.43 million in September 2020. Its chief executive, as recorded, is Morten Felsvang. Its website keepit.com draws about 57 thousand monthly visits. Keepit offers products and services including Microsoft 365 Backup, Salesforce Backup, Google Workspace Backup, and Microsoft Dynamics 365 Backup. Its focus areas include Enterprise Infrastructure, Enterprise Storage, Storage Management and Backup & Recovery. Its legal entity is KEEPIT HOLDING ApS.
Company details
Keepit was founded in 2002 in Copenhagen, Denmark, within the cloud backup sector. A platform is operated to safeguard data across SaaS applications including Office 365, Dynamics 365, G Suite, and Salesforce. Backup solutions are extended to clients such as Oxford University Innovation, Basisbank, and Rathgeber. Operations focus on cloud-to-cloud protection without reliance on underlying infrastructure.
- Total Equity Funding$80.61M (USD)
in 7 rounds
- Latest Funding Round$90M (USD), Debt – Conventional
Jul 2026
- InvestorsSVB
& 4 more
Products & Services of Keepit
Keepit offers a comprehensive portfolio of products and services, including Microsoft 365 Backup, Salesforce Backup, Google Workspace Backup, and Microsoft Dynamics 365 Backup.
Provides immutable backup and recovery for Microsoft 365 data.
Secures and recovers Salesforce application data efficiently.
Offers backup services for Google Workspace to prevent data loss.
Ensures recovery of Microsoft Dynamics 365 business data.
Apps and channels of Keepit
its YouTube channel Keepit backup and recovery has 290 subscribers and 30 videos.
Videos from Keepit
The most watched videos on Keepit's YouTube channel, Keepit backup and recovery (290 subscribers). Click a video to play it here.
More on Keepit backup and recovery.
Funding Insights of Keepit
Keepit has successfully raised a total of $80.61M across 7 strategic funding rounds. The most recent funding activity was a Debt β Conventional round of $90 million completed in July 2026. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $80.61M
- Total Rounds 7
- Last Round Debt – Conventional β $90M
- First Round $614,581
(Sep 2012)
- Investors Count 5
All 7 funding rounds of Keepit with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul 2026 | $90M | Debt – Conventional | β | β | |
| Sep 2025 | $60M | Debt – Conventional | β | β | |
| Dec 2024 | $50M | Series B | β | One Peak, Danmarks Eksport og Investeringsfond | β |
| Jan 2024 | $40M | Debt – Conventional | β | β | |
| Jun 2022 | $22.5M | Debt – Conventional | β | β | |
| Sep 2020 | $30M | Series A | $78.43M | One Peak | β |
| Sep 2012 | $614,581 | Seed | $1.23M | β | β |
| Date | Valuation | Stage |
|---|---|---|
| Sep 2020 | $78.43M | β’β’β’β’β’β’β’β’ |
| Sep 2012 | $1.23M | β’β’β’β’β’β’β’β’ |
Last known valuation $78.43M (Sep 2020). 5 investors in total: 5 institutional.
Investors in Keepit
Keepit has secured backing from 5 investors, including venture fund and institutional investors. Prominent investors backing the company include SVB, Danmarks Eksport og Investeringsfond and One Peak.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Venture capital investment in tech-enabled healthcare, cybersecurity and climate-tech startups | onepeak.tech | London, United Kingdom | ||
Provision of financing, loans, equity, and insurance for Danish export and investment activities. | vf.dk | |||
Financial services are provided for export and investment sectors. | 2022 | eifo.dk | Hellerup, Denmark | |
Provides banking and financial services for startups, scale-ups, and venture capitalists worldwide. | 2023 | hsbcinnovationbanking.com | London, United Kingdom | |
Banking services are provided to innovative companies, investors, and individuals. | 1983 | svb.com | Santa Clara, United States |
Investor details for Keepit
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Keepit
117 people are tracked at Keepit (42 in leadership, 75 in team).
| Name | Role | Group |
|---|---|---|
Morten Felsvang | Founder & CEO | Leadership |
Frederik Schouboe | Co-Founder & CEO | Leadership |
Alex Walsh | Regional VP Channels - EMEA North | Leadership |
Alyssa Lefebvre | Senior Director Of Internal Systems | Leadership |
Jan Ursi | Global Vice President Partnerships | Leadership |
Fahad Qureshi | VP Sales - AMER & ANZ | Leadership |
Wessel de Vries | Partner Manager | Leadership |
Lindsay H. | Regional Partner Manager | Leadership |
Steven Patterson | Regional Partner Manager | Leadership |
Ilhem Djebali | Regional Partner Manager France | Leadership |
Niels van Ingen | Senior Vice President Business Development And Strategy | Leadership |
Jakob Østergaard Hegelund | CTO | Leadership |
Rick Sloane | Senior Director Global Alliances And Strategic Partnerships | Leadership |
Christopher Moreau | Director Of Product Management | Leadership |
Britta Andreassen | Director Of Applications & Systems (revenue Operations) | Leadership |
Jeff Spring | Senior Director Of Web And Digital Strategy | Leadership |
Søren Lindkvist | Senior Vice President & Head Of EMEA Sales | Leadership |
Hayden Marshall | Partnerships And Alliances Director Uk&i | Leadership |
Craig Bumpus | Chief Revenue Officer (cro) | Leadership |
Julia Kramer | Senior Director Of Product & Growth Marketing | Leadership |
97 more people are available in the full profile.
Complete people profiles for Keepit
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
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Verified entity values are shown only after access is granted.
Timeline of Keepit
4 dated milestones of Keepit across 24 years, from founding to its latest funding, stage changes and deals.
- Founded Keepit is founded.
- Funding First funding round of $615K.
- Milestone Reaches Minicorn status.
- Funding Latest funding round, Debt β Conventional, of $90.0M.
Web traffic of Keepit
The website of Keepit (keepit.com) receives about 56.9K visits a month.
- Monthly visits56.9K
▲ 0.6% vs previous month
Websites whose visitors overlap most with Keepit. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
backup.com | backup.com | 100% | #9,723,620 | β | |
| o365reports.com | 84% | #511,843 | View details | ||
jamby.com | jamby.com | 82% | β | ||
icloud.com | icloud.com | 82% | #235 | β | |
| dmailer.com | 82% | 680.7K | View details | ||
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 40 similar websites and full traffic analytics for Keepit
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- 40 similar websites
- Audience overlap
- Engagement analytics
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Verified entity values are shown only after access is granted.
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Related news about Keepit
Complete news archive for Keepit
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Frequently Asked Questions about Keepit
Keepit was founded in 2002 and raised its 1st funding round 10 years after it was founded.
Keepit is headquartered in Copenhagen, Denmark.
Morten Felsvang is the CEO of Keepit, as recorded in our data. They have also founded this company.
Keepit is a funded company, having raised a total of $80.61M across 7 funding rounds to date. The company's 1st funding round was a Seed of $614.58K, raised on Sep 2012.
Keepit was founded in 2002 in Copenhagen, Denmark, within the cloud backup sector. A platform is operated to safeguard data across SaaS applications including Office 365, Dynamics 365, G Suite, and Salesforce. Backup solutions are extended to clients such as Oxford University Innovation, Basisbank, and Rathgeber. Operations focus on cloud-to-cloud protection without reliance on underlying infrastructure.
Keepit offers Microsoft 365 Backup, Salesforce Backup, Google Workspace Backup, and Microsoft Dynamics 365 Backup.
Keepit has 5 investors. Key investors include SVB, Danmarks Eksport og Investeringsfond, One Peak, HSBC Innovation Bank, and Danmarks Eksport- og Investeringsfond.
The valuation of Keepit is $78.43M as of Sep 2020.
Keepit operates through Keepit Holding Aps.
