About Ketra
Ketra is a Business Services company based in Austin (United States) founded in 2009, and was acquired by Lutron Electronics in April 2018. Ketra is focused on human-centric natural light systems. It operates on a Direct-to-Consumer (D2C) and Reseller / Distribution model in Business Services, Energy & Utilities, and Technology sectors. Ketra offers products and services including Commercial Lighting Systems and Residential Lighting Systems. Its focus areas include Lighting Technology and Smart Lighting Solutions. Its legal entity is Lutron Electronics Co., Inc. Its competitors include Particle, Span.IO and Resideo; 2 of its 3 listed competitors have raised funding.
Company details
Ketra, a brand under Lutron Electronics Co., Inc., is engaged in providing human-centric natural light systems. Solutions are offered for both commercial and residential spaces, integrating seamlessly with Lutrons premium lighting controls and shades. The companys products are designed to create intelligent and personalized smart spaces, mimicking natural light shifts throughout the day. Applications are seen across various sectors including hospitality, museums, places of worship, fitness, retail, home offices, and dining environments. Flexible and timeless lighting solutions are provided to adapt to different moods and moments.
- InvestorsStripes
& 2 more
- Acquired byLutron Electronics
(Apr 2018)
Products & Services of Ketra
Ketra offers a comprehensive portfolio of products and services, including Commercial Lighting Systems and Residential Lighting Systems.
Lighting systems are designed for commercial space environments.
Lighting solutions are provided for residential home settings.
Funding Insights of Ketra
- Total Rounds 2
- Investors Count 2
All 2 funding rounds of Ketra with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jun 2015 | Series B | β | Stripes | β | |
| Jun 2011 | Series A | β | β |
3 investors in total: 3 institutional.
Investors in Ketra
Ketra has secured backing from 3 investors, including venture fund investors. Prominent investors backing the company include Stripes, NEA and Lutron Electronics.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Global investments are made in product-led growth companies. | stripes.co | New York, United States | ||
Venture capital investments are offered to startups by NEA. | nea.com | Menlo Park, United States | ||
Offers intelligent lighting controls, shades, and systems for homes and businesses worldwide. | 1961 | lutron.com | Coopersburg, United States |
Investor details for Ketra
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Ketra
9 people are tracked at Ketra (2 in leadership, 7 in team).
| Name | Role | Group |
|---|---|---|
Horace Ho | COO | Leadership |
Alder Cheung | Director Of Asia Operations | Leadership |
Arjun Kalya | Senior Design And Development Computer Engineer | Team |
Chris Green | Principal Engineer | Team |
Alcides Dias | System Engineer | Team |
Nathan Caldwell | Senior Application Developer | Team |
Jeremy Blakesley | Senior Electro-mechanical Engineering Technician | Team |
Erick Isaac Cortez | Project Computer Engineer | Team |
Fangxu Dong | System Engineer | Team |
Complete people profiles for Ketra
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Ketra
4 dated milestones of Ketra across 9 years, from founding to its latest funding, stage changes and deals.
- Founded Ketra is founded.
- Funding First funding round.
- Funding Latest funding round, Series B,.
- Exit Acquired by Lutron Electronics.
Competitors of Ketra
Ketra has 3 listed competitors in our database, 2 of them funded. They include Particle, Span.IO and Resideo.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| particle.io | 2011 | San Francisco, United States | $134.87M | 109 | IoT connectivity platform from prototype to production is developed. | |
| span.io | 2014 | San Francisco, United States | $255.56M | Smart panels for home energy management are provided by Span.IO. | ||
| resideo.com | 2018 | Wilmington, United States | 293 | Smart home products for security and energy efficiency are provided. |
Detailed competitors of Ketra
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Ketra
The website of Ketra (ketra.com) receives about 7.1K visits a month.
- Monthly visits7.1K
▼ 51.7% vs previous month
Websites whose visitors overlap most with Ketra. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
cansandfans.com | cansandfans.com | 100% | #964,585 | β | |
maxlite.com | maxlite.com | 90% | #617,516 | β | |
nuwattlighting.com | nuwattlighting.com | 88% | #842,615 | β | |
slgus.com | slgus.com | 84% | #2,564,346 | β | |
envisionledlighting.com | envisionledlighting.com | 81% | #2,358,257 | β | |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 9 similar websites and full traffic analytics for Ketra
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 9 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Facility Management Platforms
3 companies that operate in the same segment as Ketra (Facility Management Platforms) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Cloud-based software is provided for managing outdoor events and activities. | 1999 | Dallas, Texas, United States | USD 313.84 M | 2,458 | ||
Envoy is recognized for providing workplace management solutions. | 2013 | San Francisco, California, United States | USD 170.5 M | 463 | ||
IoT connectivity platform from prototype to production is developed. | 2011 | San Francisco, California, United States | USD 134.87 M | 109 |
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track β from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Related news about Ketra
Complete news archive for Ketra
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Frequently Asked Questions about Ketra
Ketra was founded in 2009 and raised its 1st funding round 2 years after it was founded.
Ketra is headquartered in Austin, United States. It is registered at Austin, Texas, United States.
Ketra, a brand under Lutron Electronics Co., Inc., is engaged in providing human-centric natural light systems. Solutions are offered for both commercial and residential spaces, integrating seamlessly with Lutrons premium lighting controls and shades. The companys products are designed to create intelligent and personalized smart spaces, mimicking natural light shifts throughout the day. Applications are seen across various sectors including hospitality, museums, places of worship, fitness, retail, home offices, and dining environments. Flexible and timeless lighting solutions are provided to adapt to different moods and moments.
Ketra offers Commercial Lighting Systems and Residential Lighting Systems.
Ketra has 3 investors. Key investors include Stripes, NEA, and Lutron Electronics.
Ketra operates through Lutron Electronics Co., Inc..
Yes. Ketra was acquired by Lutron Electronics in April 2018.

