About Kiddicare
Kiddicare is a Consumer company based in Peterborough (United Kingdom) founded in 1974, and was acquired by WorldStores in September 2014. Baby products are retailed through superstores and online platforms. The company has 7,263 employees. Its focus areas include Retail, Mom & Baby Care, Commerce and Gear. Its legal entity is DUNELM (SOFT FURNISHINGS) LTD. Its competitors include EeGee, Babydino and Mytinytot.
Company details
Kiddicare was founded in 1974 and is headquartered in Peterborough, United Kingdom. Operations focus on the retail sector for baby products, including gears, nursery furniture, bedding, bathing and changing items, feeding and sterilizing equipment, safety and monitoring tools, as well as toys and outdoor play items. Sales are conducted via superstores and an online platform. As of September 30, 2014, the company functions as a subsidiary of WorldStores Limited.
- Headquarters Peterborough, United Kingdom
- Employees 7,263
- Stage Acquired
- SectorsConsumer
- Website kiddicare.com
- Social LinkedIn X Facebook
- Acquired by WorldStores (Sep 2014)
- Legal Name Dunelm (Soft Furnishings) Ltd
- Date of Incorporation 08 May, 1987
- Jurisdiction LEICESTER, LEICESTERSHIRE
- Annual Revenue$1.8 B (USD)26as on Jun 26, 2021
- Net Profit$178.35 M (USD)44as on Jun 26, 2021
- Investors
- Employee Count7,263
- Acquired byWorldStores
(Sep 2014)
Investors in Kiddicare
Kiddicare has secured backing from 1 investor. Prominent investors backing the company include WorldStores.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Home and garden products are retailed online by WorldStores. | 2008 | worldstores.co.uk | Twickenham, United Kingdom |
Investor details for Kiddicare
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Timeline of Kiddicare
2 dated milestones of Kiddicare across 40 years, from founding to its latest funding, stage changes and deals.
- Founded Kiddicare is founded.
- Exit Acquired by WorldStores.
Competitors of Kiddicare
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| eegee.co.uk | 2018 | London, United Kingdom | Online retailer of baby strollers, car seats, bouncers, and accessories for parents. | |||
| babydino.com | 2011 | London, United Kingdom | Operates as a European e-commerce platform specializing in premium baby products. | |||
| mytinytot.co.uk | 2022 | London, United Kingdom | Online store selling baby prams, cots, trikes, and accessories. |
Detailed competitors of Kiddicare
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Web traffic of Kiddicare
The website of Kiddicare (kiddicare.com) receives about 1.4K visits a month.
- Monthly visits1.4K
▲ 1333.8% vs previous month
Websites whose visitors overlap most with Kiddicare. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| mothercare.com | 100% | 10.1K | #2,612,630 | View details | |
| preciouslittleone.com | 100% | 4.2K | #3,265,164 | View details | |
mamasandpapas.co.uk | mamasandpapas.co.uk | 100% | β | ||
lullabys.co.uk | lullabys.co.uk | 98% | #4,929,087 | β | |
pramworld.co.uk | pramworld.co.uk | 98% | #105,324 | β | |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 18 similar websites and full traffic analytics for Kiddicare
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- 18 similar websites
- Audience overlap
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Related news about Kiddicare
Complete news archive for Kiddicare
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Frequently Asked Questions about Kiddicare
Kiddicare was founded in 1974.
Kiddicare is headquartered in Peterborough, United Kingdom.
Kiddicare has 7,263 employees.
Annual revenue of Kiddicare is $1.8B as on Jun 26, 2021.
Kiddicare was founded in 1974 and is headquartered in Peterborough, United Kingdom. Operations focus on the retail sector for baby products, including gears, nursery furniture, bedding, bathing and changing items, feeding and sterilizing equipment, safety and monitoring tools, as well as toys and outdoor play items. Sales are conducted via superstores and an online platform. As of September 30, 2014, the company functions as a subsidiary of WorldStores Limited.
Kiddicare has 1 investor. Key investors include WorldStores.
Kiddicare operates through Dunelm (Soft Furnishings) Ltd.
Yes. Kiddicare was acquired by WorldStores in September 2014.

