About Kiefer
Kiefer is a Consumer company based in Zion (United States) founded in 1947 by Adolph Kiefer, and was acquired by The Randolph Group in September 2011. Swimming equipment and apparel are manufactured by Kiefer. Kiefer has completed 1 acquisition, including The Lifeguard Store. Its website kiefer.com draws about 25 thousand monthly visits. Its focus areas include Consumer Goods, Sports Equipment, Outdoor Sports and Swimming & Underwater Sports.
Company details
Kiefer was founded in 1947 by Adolph Kiefer and is headquartered in Zion, United States. The company operates in the sports equipment sector, focusing on the production of swimming gear such as goggles, caps, training aids, fins, kickboards, wetsuits, apparel, and accessories. Brands under its portfolio include Kiefer, TYR, Speedo, Dolfin, and Arena. Products are distributed throughout the United States.
- Headquarters Zion, United States
- Founders Adolph Kiefer
- Stage Acquired
- SectorsConsumer
- Email••••••••
- Phone•••• ••••
- Website kiefer.com
- Social LinkedIn X Facebook
- Acquired by The Randolph Group (Sep 2011)
- InvestorsFirst Capital Partners
& 1 more
- Investments & Acquisitions
- Acquired byThe Randolph Group
(Sep 2011)
Funding Insights of Kiefer
- Total Rounds 2
- Investors Count 1
All 2 funding rounds of Kiefer with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jan 2019 | Debt – Conventional | – | – | ||
| Jan 2019 | Private Equity Round | – | – |
2 investors in total: 2 institutional.
Investors in Kiefer
Kiefer has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include First Capital Partners and The Randolph Group.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
First Capital Partners is engaged in junior capital investment solutions. | 2006 | firstcapitalpartners.com | Omaha, United States | |
A diversified group of companies is operated focusing on customer success. | randolphgrp.com | Chicago, United States |
Investor details for Kiefer
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Kiefer
1 people are tracked at Kiefer (1 in leadership).
| Name | Role | Group |
|---|---|---|
Adolph Kiefer | Founder | Leadership |
Complete people profiles for Kiefer
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Investments & Acquisitions by Kiefer
Kiefer has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include The Lifeguard Store.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Brand of lifeguard apparel & equipments | thelifeguardstore.com | Bloomington, United States | 1992 | Jan 2019 | •••• |
Complete acquisition details for Kiefer
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
- Acquired stakes
- Deal sources
- Complete history
- Exports
Verified entity values are shown only after access is granted.
Timeline of Kiefer
4 dated milestones of Kiefer across 72 years, from founding to its latest funding, stage changes and deals.
- Founded Kiefer is founded.
- Exit Acquired by The Randolph Group.
- Funding First funding round.
- Acquisition Acquires The Lifeguard Store.
Web traffic of Kiefer
The website of Kiefer (kiefer.com) receives about 25K visits a month.
- Monthly visits25K
▲ 3.5% vs previous month
Websites whose visitors overlap most with Kiefer. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| thelifeguardstore.com | 100% | 22.8K | #831,873 | View details | |
elsmoreswim.com | elsmoreswim.com | 98% | #546,884 | – | |
swim2000.com | swim2000.com | 91% | #361,496 | – | |
swimtowin.com | swimtowin.com | 82% | – | ||
djsports.com | djsports.com | 82% | #1,202,303 | – | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Kiefer
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Sports & Outdoor Goods
3 companies that operate in the same segment as Kiefer (Sports & Outdoor Goods) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Multi-sports apparel, footwear, and equipment are provided worldwide by PUMA. | 1948 | Boston, Massachusetts, United States | USD 8.58 B | 19,600 | ||
Manufactures and sells golf accessories | 1982 | Carlsbad, California, United States | USD 1.59 B | 33,319 | ||
Golf equipment and apparel are manufactured and distributed. | 1910 | Fairhaven, Massachusetts, United States | USD 42.75 M | USD 2.56 B | 7,300 |
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Frequently Asked Questions about Kiefer
Kiefer was founded in 1947 and raised its 1st funding round 72 years after it was founded.
Kiefer is headquartered in Zion, United States. It is registered at Zion, Illinois, United States.
Kiefer was founded in 1947 by Adolph Kiefer and is headquartered in Zion, United States. The company operates in the sports equipment sector, focusing on the production of swimming gear such as goggles, caps, training aids, fins, kickboards, wetsuits, apparel, and accessories. Brands under its portfolio include Kiefer, TYR, Speedo, Dolfin, and Arena. Products are distributed throughout the United States.
Kiefer has made 1 acquisition, including The Lifeguard Store.
Kiefer has 2 investors. Key investors include First Capital Partners, and The Randolph Group.
Yes. Kiefer was acquired by The Randolph Group in September 2011.