Kindred

London, United Kingdom Founded: 2014 • Age: 12 yrs
Fundraising is enabled through an online charitable e-commerce platform.
Annual revenue - Latest available
Total funding $9.1M 3 rounds
Employees 16 Tracked headcount
Investors 3 Known backers
Products 3 Services tracked
Competitors 9 Brand Intelligence

About Kindred

Kindred is a company based in London (United Kingdom) founded in 2014 by Aaron Simpson. It operates as a Advertising Model and API-as-a-Product. Kindred has raised $9.09 million across 3 funding rounds from investors including Adjuvo, Richard Laxer and Dan Bricken. The company has 16 employees as of December 31, 2021. Kindred offers products and services including Commerce Ad Network for AI, Commerce Monetization, and Audience Logic. Kindred operates in a competitive market with competitors including JustGiving, FlipGive, CrowdRise, Beam and Ribon, among others.

  • Headquarter London, United Kingdom
  • Employees 16 as on 31 Dec, 2021
  • Founders Aaron Simpson
  • Sectors
    Financial Services
    Government & Social Sector
  • Phone
    Locked
  • Website
    Locked
  • Social
    Locked
  • Legal Name Kindred Soul Ltd
Operational Areas
Financial Services → Private Capital & Alternative Investments Unlock Sub-Sector Unlock Segment
Government & Social Sector → Government Technology & Digital Services Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    Not available
  • Net Profit
    -$3.3 M (USD)
    -34
    as on Dec 31, 2022
  • EBITDA
    Not available
  • Total Equity Funding
    $9.09 M (USD)

    in 3 rounds

  • Latest Funding Round
    $5.61 M (USD), Series A

    Dec 01, 2023

  • Investors
    Adjuvo

    & 2 more

  • Employee Count
    16

    as on Dec 31, 2021

Upgrade to premium

Unlock complete access to The Company Check

Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.

Upgrade to Premium No viewing limits. Your plan controls exports and screening usage.
Included in your Premium account
  • Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
  • Full access to every database India & global coverage, advanced filters and rich profile details
  • Always-on access from your team account Single premium plan for everything you see on the portal

Products & Services of Kindred

Kindred offers a comprehensive portfolio of products and services, including Commerce Ad Network for AI, Commerce Monetization, and Audience Logic.

Product name locked
Category locked
Primary

AI monetization is enabled through contextual ad integration.

Product name locked
Category locked
Locked

User shopping journeys are enhanced with AI-driven coupons.

Product name locked
Category locked
Locked

Shopper data is provided for real-time advertiser targeting.

Funding Insights of Kindred

Kindred has successfully raised a total of $9.09M across 3 strategic funding rounds. The most recent funding activity was a Series A round of $5.61 million completed in December 2023. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in Kindred

Kindred has secured backing from 3 investors, including venture fund and angel investors. Prominent investors backing the company include Adjuvo, Richard Laxer and Dan Bricken.

All
Venture Fund
Angel
Investor Description Founded Year Domain Location
London-based startups in CleanTech, Manufacturing, and Media sectors are funded.
Locked Locked Locked

Richard Laxer

-
Locked Locked Locked

Dan Bricken

-
Locked Locked Locked
Premium access

Investor details for Kindred

Investor domains, locations, round participation, and complete history require an active premium plan.

  • Investor domains
  • Investor locations
  • Funding rounds
  • Participation history

Verified entity values are shown only after access is granted.

Investments & Acquisitions by Kindred

Investments
Premium access

Investment portfolio details for Kindred

Portfolio company identities, transaction dates, round details, and investment values require an active premium plan.

  • Portfolio identities
  • Transaction dates
  • Round details
  • Investment values

Verified entity values are shown only after access is granted.

Financial Statements - Kindred

Premium access

Detailed financials for Kindred

Historical revenue, profit, statement rows, ratios, and trend charts require an active premium plan.

  • Historical revenue
  • Profit trends
  • Statement rows
  • Financial ratios

Verified entity values are shown only after access is granted.

Kindred Comparisons

Kindred Primary company
Description
Fundraising is enabled through an online charitable e-commer...
Location
London, United Kingdom
Founded Year
2014
Annual Revenue
Not available
Net Profit
-$3.3 M (USD)
EBITDA
Not available
Employees
16
As of 2021
Premium access

Peer comparison for Kindred

Named peer metrics, headcount, funding, location, and side-by-side benchmarks require an active premium plan.

  • Named peers
  • Headcount comparison
  • Funding comparison
  • Operating benchmarks

Verified entity values are shown only after access is granted.

+
Add Comparison
Available on Premium

Competitors of Kindred

Kindred operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as JustGiving, FlipGive, CrowdRise, Beam and Ribon, among others.

Company Name Domain Founded year HQ Location Description
Locked Locked Locked
Funds are raised online for charities and personal campaigns.
Locked Locked Locked
Funds are raised through charitable e-commerce and cashback shopping rewards.
Locked Locked Locked
Funds are raised online for charitable and personal causes.
Locked Locked Locked
Sustainable infrastructure solutions for transportation electrification are offered.
Locked Locked Locked
Online crowdfunding platform for nonprofit organizations
Premium access

Detailed competitors of Kindred

Competitor domains, locations, full profiles, and operating metrics require an active premium plan.

  • Domains and locations
  • Full company profiles
  • Operating metrics
  • Competitive positioning

Verified entity values are shown only after access is granted.

Latest news on Kindred

Premium access

Complete news archive for Kindred

Full article history, source details, and older brand coverage require an active premium plan.

  • Full article archive
  • Source and publication date
  • Older coverage
  • Brand-specific news history

Verified entity values are shown only after access is granted.

Frequently Asked Questions about Kindred

Kindred was founded in 2014 and raised its 1st funding round 5 years after it was founded.

Kindred is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.

Kindred is a funded company, having raised a total of $9.09M across 3 funding rounds to date.

As of Dec 31, 2021, the latest employee count at Kindred is 16.

Kindred is established as a commerce media company specializing in AI monetization solutions. The company is engaged in transforming conversational AI into revenue-generating experiences by integrating contextual advertising into browsers and AI agents. Operations span across connecting over 100,000 advertisers in 52 countries, reaching 450 million devices. Solutions like Commerce Ad Network for AI, Commerce Monetization, and Audience Logic are provided to enhance user shopping journeys with real-time coupons and high-intent data for advertisers. Partnerships with OEMs, telcos, and AI companies are leveraged to scale shopper data and drive return on ad spend on the open web.

Kindred's top competitors include JustGiving, Beam and CrowdRise.

Kindred offers Commerce Ad Network for AI, Commerce Monetization, and Audience Logic.

Kindred has 3 investors. Key investors include Adjuvo, Richard Laxer, and Dan Bricken.

Explore millions of companies — effortlessly

Access structured, verified intelligence on 7M+ companies across industries, sectors, and global markets. From early-stage startups to large enterprises, discover ownership, leadership, funding, financials, acquisitions, and market signals — all in one powerful platform.

Free account with essential features Instant access to company reports Enterprise solutions available