Kit

New York, United States Founded: 2015 • Age: 11 yrs Acquired By Ro
Products are recommended and reviewed within category-specific communities.
Annual revenue - Latest available
Total funding $5.8M 2 rounds
Employees 703 Tracked headcount
Investors 10 Known backers
Products - Services tracked
Competitors 11 Brand Intelligence

About Kit

Kit is a company based in New York (United States) founded in 2015 was acquired by Ro in June 2021. Kit has raised $5.82 million across 2 funding rounds from investors including Patreon, Ro and Social Capital. The company has 703 employees as of December 31, 2021. Kit operates in a competitive market with competitors including Hinge Health, Practo, Accolade, Magellan Health and Sharecare, among others.

  • Headquarter New York, United States
  • Employees 703 as on 31 Dec, 2021
  • Sectors
    Technology
    Healthcare
  • Phone
    Locked
  • Website
    Locked
  • Social
    Locked
Operational Areas
Technology → Enterprise Software & Productivity Solutions Unlock Sub-Sector Unlock Segment
Healthcare → Health Technology & Digital Health Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    Not available
  • Net Profit
    Not available
  • EBITDA
    Not available
  • Total Equity Funding
    $5.82 M (USD)

    in 2 rounds

  • Latest Funding Round
    $3.32 M (USD), Series A

    Jan 26, 2021

  • Investors
    Patreon

    & 9 more

  • Employee Count
    703

    as on Dec 31, 2021

  • Acquired by
    Ro

    & 1 more

    (Jun 30, 2021)

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People of Kit

Headcount 50-200
Employee Profiles 48
Employee Profiles
People
Dave Altarescu
CRO
People
Thom Gibson
Social Media Content Creator
People
Alf Salib
Product Designer
People
Ashley Alexander
VP, Operations

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Funding Insights of Kit

Kit has successfully raised a total of $5.82M across 2 strategic funding rounds. The most recent funding activity was a Series A round of $3.32 million completed in January 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in Kit

Kit has secured backing from 10 investors, including venture fund, angel, and institutional investors. Prominent investors backing the company include Patreon, Ro and Social Capital.

All
Venture Fund
Institutional
Angel
Investor Description Founded Year Domain Location
US focused VC firm investing in seed & growth stage companies
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Startups are incubated across sectors by the agnostic studio.
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Investor details for Kit

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  • Investor domains
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Verified entity values are shown only after access is granted.

Investments & Acquisitions by Kit

Investments
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Investment portfolio details for Kit

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  • Portfolio identities
  • Transaction dates
  • Round details
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Financial Statements - Kit

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Detailed financials for Kit

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Kit Comparisons

Kit Primary company
Description
Products are recommended and reviewed within category-specif...
Location
New York, United States
Founded Year
2015
Annual Revenue
Not available
Net Profit
Not available
EBITDA
Not available
Employees
703
As of 2021
Premium access

Peer comparison for Kit

Named peer metrics, headcount, funding, location, and side-by-side benchmarks require an active premium plan.

  • Named peers
  • Headcount comparison
  • Funding comparison
  • Operating benchmarks

Verified entity values are shown only after access is granted.

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Competitors of Kit

Kit operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Hinge Health, Practo, Accolade, Magellan Health and Sharecare, among others.

Company Name Domain Founded year HQ Location Description
Locked Locked Locked
Virtual physical therapy and digital pain care solutions are provided.
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Doctor appointments are booked and healthcare professionals are consulted online.
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Employee health benefits are facilitated via a cloud-based platform.
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Behavioral healthcare management and pharmacy services are provided for employees.
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Health and wellness social network for employees is provided.
Locked Locked Locked
Employee health and well-being solutions are delivered through a platform.
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Detailed competitors of Kit

Competitor domains, locations, full profiles, and operating metrics require an active premium plan.

  • Domains and locations
  • Full company profiles
  • Operating metrics
  • Competitive positioning

Verified entity values are shown only after access is granted.

Latest news on Kit

ConvertKit to rebrand as Kit, acquires Kit.com
Domainnamewire2 years ago
Ro’s Acquisition of Kit
Globallegalchronicle5 years ago
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Complete news archive for Kit

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  • Older coverage
  • Brand-specific news history

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Frequently Asked Questions about Kit

Kit was founded in 2015 and raised its 1st funding round 1 year after it was founded.

Kit is headquartered in New York, United States. It is registered at New York, New York, United States.

Kit is a funded company, having raised a total of $5.82M across 2 funding rounds to date.

As of Dec 31, 2021, the latest employee count at Kit is 703.

Kit is a community-based product discovery platform. The platform offers category focused communities like art, biking, photography etc. Users can recommend and review products they like in the communities. Users earn affiliate revenue on the products recommended by them, from the companys partnered retailers. As of Nov. 2016, they have not started to monetize the platform. Users include influencers such as professional travel vlogger Peter Bragiel, makeup artist and beauty vlogger Claire Marshall etc. They also allow influencers to collaborate with brands and create sponsored content for community users. The company was launched as a project backed by Expa, which helps develop and launch companies.

Kit's top competitors include Accolade, Hinge Health and Wellhub.

Kit has 10 investors. Key investors include Patreon, Ro, Social Capital, Expa, and Black Angel Tech Fund.

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