About Knjaz
Knjaz is a Consumer company based in Arandjelovac (Serbia) founded in 1811, and was acquired by Mattoni in May 2024. Manufacturer brand of mineral water and energy drinks. Its chief executive, as recorded, is Milos Stojisavljevic. Knjaz offers products and services including Knjaz Miloš Aromatični and Aqua Viva. Its focus areas include Food and Agriculture, Food & Beverage Products, Beverages and Multi-category. Its legal entity is Knjaz Miloš A.D.
Company details
Knjaz was established in 1811 in Arandjelovac, Serbia, within the beverage sector. Mineral water and energy drinks are produced and marketed as core offerings. Operations center on manufacturing processes, with distribution handled regionally. The company is led by CEO Milos Stojisavljevic, and activities remain focused on natural resource-based products from local sources.
- Headquarters Arandjelovac, Serbia
- Stage Acquired
- SectorsConsumer
- Website category Arts and Entertainment · Humor
- Email••••••••
- Phone•••• ••••
- Website knjaz.rs
- Social LinkedIn
- Acquired by Karlovarské minerální vody (Jul 2019)
- Legal Name Knjaz Miloš A.D.
Products & Services of Knjaz
Knjaz offers a comprehensive portfolio of products and services, including Knjaz Miloš Aromatični and Aqua Viva.
Aromatic beverage offering refreshing flavors for consumers.
Natural mineral water product for hydration and refreshment.
Investors in Knjaz
Knjaz has secured backing from 5 investors, including venture fund investors. Prominent investors backing the company include Mattoni, Blue Sea Capital and PepsiCo.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Blue Sea Capital is recognized as a private equity firm based in the former Yugoslavia region. | 2012 | blueseacap.com | Belgrade, Serbia | |
MidEuropa is engaged in private equity investments in Central Europe. | mideuropa.com | |||
Mineral water is bottled and distributed by Mattoni brand. | 1873 | mattoni1873.cz | Prague, Czech Republic | |
| pepsicoindia.co.in | ||||
Mattoni 1873 is recognized as a leader in non-alcoholic beverages in Central Europe. | 1873 | kmv.cz | Kyselka, Czech Republic |
Investor details for Knjaz
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People of Knjaz
30 people are tracked at Knjaz (7 in leadership, 23 in team).
| Name | Role | Group |
|---|---|---|
Milos Stojisavljevic | CEO | Leadership |
Marko Stanković | Chief Executive Officer | Leadership |
Jovana Stanković | Marketing Director Knjaz Miloš & Mattoni Companies, West Balkans | Leadership |
Ivica Tomić | Commercial CFO | Leadership |
Dejan Djordjevic | Supply Chain Director Knjaz Milos And Mattoni Companies West Balkans | Leadership |
Rajko Vasojevic | Human Resources Director | Leadership |
Dalibor Jelesić | Sales Director | Leadership |
Katarina Kaluđerović | People & HR Core Processes Development Manager | Team |
Milana Petrović | Public And Corporate Affairs Manager | Team |
Sanja Garčević | Senior Brand Manager | Team |
Igor Milosevic | Sales Supervisor | Team |
Dusan Pavlovic | Financial Planning Manager | Team |
Milos Vlajic | Purchasing Officer | Team |
Ana Marinkovic | Communications & Employee Engagement Manager | Team |
Marina Maja Sukara | Trade Marketing Horeca & IC Channel Manager | Team |
Aleksandra Rackov | Brand Manager | Team |
Stefan Nesic | Demand & Supply Planning Manager | Team |
Marija Vesic | Pepsi Business Demand And Supply Planning Specialist | Team |
Aleksandra Obućina | HR Manager | Team |
Marijana Pantovic | Senior Brand Manager | Team |
10 more people are available in the full profile.
Complete people profiles for Knjaz
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Knjaz
4 dated milestones of Knjaz across 213 years, from founding to its latest funding, stage changes and deals.
- Founded Knjaz is founded.
- Exit Acquired by Blue Sea Capital.
- Exit Acquired by Karlovarské minerální vody.
- Exit Acquired by Mattoni.
Web traffic of Knjaz
The website of Knjaz (knjaz.rs) receives about 2.2K visits a month and ranks #3,271,812 among all websites worldwide, #2,427 in Humor.
- Monthly visits2.2K
▼ 53.7% vs previous month
- Unique visitors2.7K
per month
- Global rank#3,271,812
among all websites
- Category rank#2,427
Arts and Entertainment · Humor
- Bounce rate27%
- Pages per visit2.7
- Average visit7 min 18 sec
- DevicesDesktop 25% · Mobile 75%
Websites whose visitors overlap most with Knjaz. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| youtube.com | 100% | 30.4B | #2 | View details | |
guarana.rs | guarana.rs | 52% | #12,902,113 | – | |
pepsico.rs | pepsico.rs | 51% | #13,108,374 | – | |
guaranashop.rs | guaranashop.rs | 45% | – | ||
| aquaviva.rs | 43% | View details |
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Related news about Knjaz
Complete news archive for Knjaz
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Frequently Asked Questions about Knjaz
Knjaz was founded in 1811.
Knjaz is headquartered in Arandjelovac, Serbia.
Milos Stojisavljevic is the CEO of Knjaz, as recorded in our data.
Knjaz was established in 1811 in Arandjelovac, Serbia, within the beverage sector. Mineral water and energy drinks are produced and marketed as core offerings. Operations center on manufacturing processes, with distribution handled regionally. The company is led by CEO Milos Stojisavljevic, and activities remain focused on natural resource-based products from local sources.
Knjaz offers Knjaz Miloš Aromatični and Aqua Viva.
Knjaz has 5 investors. Key investors include Mattoni, Blue Sea Capital, PepsiCo, MidEuropa, and Mattoni 1873.
Knjaz operates through Knjaz Miloš A.D..
Yes. Knjaz was acquired by Karlovarské minerálnà vody in July 2019.

