About Kovi
Kovi is a Travel & Hospitality company based in Sao Paulo (Brazil) founded in 2018, and was acquired by Moove in January 2025. Car rental services are facilitated via an online booking platform. It operates in the Travel & Hospitality and Transportation, Automotive & Logistics sectors. Kovi has raised $144.65 million across 5 funding rounds from investors including Accel, Moove and Prosus. Its website kovi.com.br draws about 503 thousand monthly visits. Kovi offers products and services including Car Rental with Purchase Option, Annual Car Rental, and Monthly Car Rental. Its focus areas include Consumer, Road Transport Tech, Self Drive Rentals and Car. Its legal entity is Kovi Tecnologia S.A. Its competitors include Turbi, Zazcar and LEEVO; 2 of its 3 listed competitors have raised funding.
Company details
Kovi was established in 2018 in Sao Paulo, Brazil, as an online platform in the car rental sector. Access to a broad selection of vehicles is enabled for users, who can search and reserve cars by submitting rental duration and personal information such as driving licenses. Operations include insured transportation options and multiple payment methods, supporting bookings primarily in the Brazilian market.
Products & Services of Kovi
Kovi offers a comprehensive portfolio of products and services, including Car Rental with Purchase Option, Annual Car Rental, and Monthly Car Rental.
Enables drivers to rent cars with future purchase option and included maintenance.
Provides yearly car rentals for app drivers with reserve vehicle guarantees.
Offers short-term car rentals for drivers without credit checks or limits.
Apps and channels of Kovi
Kovi publishes 1 mobile app with over 100K+ downloads; its YouTube channel Kovi has 16.8K subscribers and 30 videos.
Videos from Kovi
The most watched videos on Kovi's YouTube channel, Kovi (16.8K subscribers). Click a video to play it here.
More on Kovi.
Funding Insights of Kovi
Kovi has successfully raised a total of $144.65M across 5 strategic funding rounds. The most recent funding activity was a Debt – Conventional round of $20 million completed in August 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $144.65M
- Total Rounds 5
- Last Round Debt – Conventional — $20M
- First Round $150,000
(Mar 2019)
- Investors Count 16
All 5 funding rounds of Kovi with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Aug 2021 | $104M | Series B | – | Valor Capital Group, Prosus | |
| Aug 2021 | $20M | Debt – Conventional | – | – | – |
| Nov 2019 | $30M | Series A | – | Global Founders Capital | |
| May 2019 | $10.5M | Seed | – | Monashees | |
| Mar 2019 | $150,000 | Seed | – | Y Combinator | – |
17 investors in total: 15 institutional and 2 angel.
Investors in Kovi
Kovi has secured backing from 17 investors, including venture fund, institutional, and angel investors. Prominent investors backing the company include Accel, Moove and Prosus.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Growth equity and venture capital are applied to tech sectors. | valorcapitalgroup.com | New York, United States | ||
Tech companies are invested in by this venture capital firm. | 1997 | prosus.com | Amsterdam, Netherlands | |
Fintech investments focused on financial inclusion and global economic growth. | 2015 | quona.com | ||
Venture capital firm focused on early-stage startups | globalfounderscapital.com | Berlin, Germany | ||
Technology sectors are targeted for investments by Globo Ventures. | globoventures.com.br | |||
Endeavor is focused on supporting high-impact entrepreneurs globally. | endeavor.org | New York, United States | ||
Sectors like ad tech, food tech, logistics, services are targeted. | monashees.com | Sao Paulo, Brazil | ||
Venture capital fund investing in multiple sectors | jamfund.com | Las Vegas, United States | ||
MAYA Capital is focused on early-stage investments in Latin America. | maya.capital | |||
Early-stage startups are accelerated via funding and educational programs. | ycombinator.com | Mountain View, United States |
Investor details for Kovi
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Kovi
55 people are tracked at Kovi (16 in leadership, 39 in team).
| Name | Role | Group |
|---|---|---|
Bruno Mantecón | COO | Leadership |
Adhemar Milani Neto | Co-Founder & CEO | Leadership |
Tiago Fittipaldi | Partner & Diretor De Operações | Leadership |
Eduardo Ramos | Head Of Operations Strategy | Leadership |
Mohamad El-Husseini | Chief Information Officer | Leadership |
Eder Ramos | Partner & IT Infrastructure Manager | Leadership |
Diego Haim | Chief Product Officer | Leadership |
Alexandre Pinto | Head Of Fp&a | Leadership |
Isabela Verissimo | Head HR Tech | Leadership |
Jhonathan Robert | Partner & Product Director - Cars | Leadership |
Leonardo Soares Ferreira | Partner | C-level | CSO - Chief Security Officer | Making Safer Mobility | Leadership |
Mauricio Galvão | Chief Financial Officer | Leadership |
Camilo Martins D. Pereira | COO | Leadership |
Carolina dos Reis Carvalho de Oliveira | Assistente Executivo De CEO | Leadership |
Isabella Coutinho | Criando Oportunidades Para Que Todos Possam Dirigir Suas Vidas - Partner, Legal, Rh, ESG | Leadership |
Rodrigo Sousa da Silva | Financial Director | Leadership |
Sergio Gomes | Coordenador De Service Desk | Team |
Camila Siqueira | Analista De Customer Experience II | Team |
Luís Fernando Alves | Especialista De Processos | Team |
Magdalena Ojeda | Team Supervisor | Team |
35 more people are available in the full profile.
Complete people profiles for Kovi
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
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Timeline of Kovi
4 dated milestones of Kovi across 7 years, from founding to its latest funding, stage changes and deals.
- Founded Kovi is founded.
- Funding First funding round of $150K.
- Funding Latest funding round, Debt – Conventional, of $20.0M.
- Exit Acquired by Moove.
Competitors of Kovi
Kovi has 3 listed competitors in our database, 2 of them funded. They include Turbi, Zazcar and LEEVO.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| turbi.com.br | 2016 | Sao Paulo, Brazil | $69.19M | Self drive car rental platform | ||
| zazcar.com.br | 2009 | Sao Paulo, Brazil | $2.26M | Provides an app-based platform for on-demand car rentals. | ||
| leevo.com.br | 2019 | Florianopolis, Brazil | Digital platform for vehicle rental including monthly and hourly options. |
Detailed competitors of Kovi
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
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Web traffic of Kovi
The website of Kovi (kovi.com.br) receives about 503.5K visits a month and ranks #95,583 among all websites worldwide, #5,986 in Finance.
- Monthly visits503.5K
▼ 8.8% vs previous month
- Unique visitors206.9K
per month
- Global rank#95,583
among all websites
- Category rank#5,986
Finance · Finance
- Bounce rate33%
- Pages per visit2.7
- Average visit1 min 44 sec
- DevicesDesktop 8% · Mobile 92%
Websites whose visitors overlap most with Kovi. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
livre.com.br | livre.com.br | 100% | #246,621 | – | |
vwsignanddrive.com.br | vwsignanddrive.com.br | 98% | #244,619 | – | |
meuflua.com.br | meuflua.com.br | 95% | #1,315,889 | – | |
braziljournal.com | braziljournal.com | 82% | #81,961 | – | |
lmmobilidade.com.br | lmmobilidade.com.br | 82% | #279,571 | – | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 32 similar websites and full traffic analytics for Kovi
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- 32 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
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Related news about Kovi
Complete news archive for Kovi
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
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Frequently Asked Questions about Kovi
Kovi was founded in 2018 and raised its 1st funding round 1 year after it was founded.
Kovi is headquartered in Sao Paulo, Brazil.
Kovi is a funded company, having raised a total of $144.65M across 5 funding rounds to date. The company's 1st funding round was a Seed of $150K, raised on Mar 2019.
Kovi was established in 2018 in Sao Paulo, Brazil, as an online platform in the car rental sector. Access to a broad selection of vehicles is enabled for users, who can search and reserve cars by submitting rental duration and personal information such as driving licenses. Operations include insured transportation options and multiple payment methods, supporting bookings primarily in the Brazilian market.
Kovi offers Car Rental with Purchase Option, Annual Car Rental, and Monthly Car Rental.
Kovi has 17 investors. Key investors include Accel, Moove, Prosus, Quona, and Broadhaven Capital Partners.
Kovi operates through Kovi Tecnologia S.A..
Yes. Kovi was acquired by Moove in January 2025.
Yes. Kovi publishes Kovi - Alugue e compre carros, with over 100,000 downloads.
The website of Kovi receives about 503 thousand visits a month and ranks #95,583 among all websites worldwide.