About Krusteaz
Krusteaz is a company based in Seattle (United States) founded in 1932. It operates as a D2C, and B2C. Krusteaz offers products and services including Pancake & Waffle Mixes, Baking Mixes, Gluten Free Mixes, and Krusteaz Batters. Krusteaz operates in a competitive market with competitors including Renewal Mill, Brownie Brittle, BaKIT Box, King Arthur Baking Company and Cocomama, among others.
- Headquarter Seattle, United States
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Sectors
Consumer
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Phone
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Website
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Social
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- Legal Name Continental Mills, Inc.
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Annual Revenue
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EBITDA
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Latest Funding Round
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Products & Services of Krusteaz
Krusteaz offers a comprehensive portfolio of products and services, including Pancake & Waffle Mixes, Baking Mixes, Gluten Free Mixes, and Krusteaz Batters. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Mixes for preparing easy pancakes and waffles at home.
Various mixes for cakes, cookies, and other baked items.
Gluten-free options for pancakes, waffles, and baking needs.
Pre-mixed batters for cupcakes and brownies with simple preparation.
Funding Insights of Krusteaz
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investments & Acquisitions by Krusteaz
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Krusteaz
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Krusteaz Comparisons
Competitors of Krusteaz
Krusteaz operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Renewal Mill, Brownie Brittle, BaKIT Box, King Arthur Baking Company and Cocomama, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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Baking flours and mixes, including gluten-free soybean options, are offered.
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Baking mixes brand
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Baking kits with ingredients and recipes are delivered via subscription.
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Provides baking flours, ingredients, tools, recipes, and online classes for enthusiasts.
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Offers a brand of high-quality baking mixes for consumers.
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Krusteaz
Frequently Asked Questions about Krusteaz
When was Krusteaz founded?
Krusteaz was founded in 1932.
Where is Krusteaz located?
Krusteaz is headquartered in Seattle, United States. It is registered at Seattle, Washington, United States.
What does Krusteaz do?
Krusteaz, under Continental Mills, Inc., produces a range of baking mixes and batters for items like pancakes, waffles, cakes, and gluten-free options. They operate through an online platform where consumers can shop, access recipes, and get tips for baking. Based in Seattle, Washington, USA, the company serves individual home bakers and provides customizable products for everyday use, focusing on convenience and quality ingredients.
Who are the top competitors of Krusteaz?
Krusteaz's top competitors include Renewal Mill, Brownie Brittle and Callebaut.
What products or services does Krusteaz offer?
Krusteaz offers Pancake & Waffle Mixes, Baking Mixes, Gluten Free Mixes, and Krusteaz Batters.