About Lassie
Lassie is a company based in Stockholm (Sweden) founded in 2020 by Hedda Baverud Olsson and Sophie Wilkinson. Lassie has raised $114.08 million across 4 funding rounds from investors including Balderton Capital, Felix Capital and Inventure VC. Lassie offers products and services including Pet Insurance Packages, Lassie App, and Veterinary Consultations.
- Total Equity Funding$114.08M (USD)
in 4 rounds
- Latest Funding Round$75M (USD), Series C
Feb 2026
- InvestorsBalderton Capital
& 8 more
Products & Services of Lassie
Lassie offers a comprehensive portfolio of products and services, including Pet Insurance Packages, Lassie App, and Veterinary Consultations.
Offers coverage for veterinary care with preventive health rewards and consultations
Provides pet health monitoring, courses, and insurance management tools
Unlimited video calls for pet health advice and support
Apps and channels of Lassie
its YouTube channel Lassie_co has 242 subscribers and 10 videos.
Videos from Lassie
The most watched videos on Lassie's YouTube channel, Lassie_co (242 subscribers). Click a video to play it here.
More on Lassie_co.
Funding Insights of Lassie
Lassie has successfully raised a total of $114.08M across 4 strategic funding rounds. The most recent funding activity was a Series C round of $75 million completed in February 2026. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $114.08M
- Total Rounds 4
- Last Round Series C — $75M
- First Round $2.31M
(Oct 2021)
- Investors Count 9
All 4 funding rounds of Lassie with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Feb 2026 | $75M | Series C | – | – | |
| Nov 2023 | $25.17M | Series B | – | Balderton Capital | |
| May 2022 | $11.59M | Series A | – | Felix Capital | |
| Oct 2021 | $2.31M | Seed | – | Inventure |
9 investors in total: 5 institutional and 4 angel.
Investors in Lassie
Lassie has secured backing from 9 investors, including venture fund and angel investors. Prominent investors backing the company include Balderton Capital, Felix Capital and Inventure VC.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Multistage venture capital investments are focused on technology sectors. | 2000 | balderton.com | London, United Kingdom | |
Tech companies are funded by this London-based venture capital firm. | – | felixcap.com | London, United Kingdom | |
Investments in early-stage tech startups are made by Inventure. | – | inventure.vc | Helsinki, Finland | |
Tech focused Early stage VC Firm investing in Europe and the UK | – | passioncapital.com | London, United Kingdom | |
- | – | stenasessan.se | - | |
KJ Karl Johan Persson | - | – | unknown_19b5551f712a47588 | - |
JL Josefin Landgard | - | – | unknown_9211d7555a484c959 | - |
FH Fredrik Hjelm | Co-founder of VOI Technology, active angel investor in mobility and tech startups. | – | unknown_be0ac86f87434217a | - |
SL Stefan Lindeberg | Swedish angel investor in Indian startups, focused on tech and innovation. | – | unknown_836312d3bae143a48 | - |
Investor details for Lassie
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Lassie
17 people are tracked at Lassie (10 in leadership, 7 in team).
| Name | Role | Group |
|---|---|---|
Hedda Baverud Olsson | Co-Founder & CEO | Leadership |
Sophie Wilkinson | Co-Founder | Leadership |
Johan Jönsson | CTO | Leadership |
Hedda Båverud Olsson | CEO And Co-founder | Leadership |
Hanns-Christoph Leisewitz | Chief Growth Officer | Leadership |
Gabriel Baryawno | Head of Finance | Leadership |
Nathalie Rosen | VP Strategy & Country Manager Germany | Leadership |
Andra Petrosan | Head of Product | Leadership |
Joakim Wahlgren | Head Of Legal | Leadership |
Mathilde Gheeraert | General Manager France | Leadership |
Fredrik Bitén | Machine Learning Engineer | Team |
Jennifer Söderberg | Software Engineer | Team |
Stellan Garhammar | Utvecklare | Team |
Eva Wilke | Growth Lead | Team |
Henric Sikström | Software Architect | Team |
Anna Bandarenka | Senior Product Designer | Team |
Adam Edgren | Lead Accountant | Team |
Complete people profiles for Lassie
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Lassie
3 dated milestones of Lassie across 6 years, from founding to its latest funding, stage changes and deals.
- Founded Lassie is founded.
- Funding First funding round of $2.3M.
- Funding Latest funding round, Series C, of $75.0M.
Web traffic of Lassie
The website of Lassie (lassie.co) receives about 162.5K visits a month and ranks #145,085 among all websites worldwide, #936 in Pets.
- Monthly visits162.5K
▼ 29.6% vs previous month
- Unique visitors82.1K
per month
- Global rank#145,085
among all websites
- Category rank#936
Pets and Animals · Pets
- Bounce rate58%
- Pages per visit6.4
- Average visit2 min 17 sec
- DevicesDesktop 28% · Mobile 72%
Websites whose visitors overlap most with Lassie. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| barkibu.com | 100% | 186.5K | #166,525 | View details | |
kopahund.se | kopahund.se | 99% | – | #179,033 | – |
petradioshow.com | petradioshow.com | 98% | – | – | – |
figopet.de | figopet.de | 95% | – | #427,202 | – |
agria.fr | agria.fr | 95% | – | #595,275 | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Lassie
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Latest news on Lassie
Complete news archive for Lassie
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Similar companies to Lassie
10 companies that operate in the same segment as Lassie (Veterinary Digital Health), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Practice and prescription management software is provided for veterinary professionals. | 2010 | Portland, Oregon, United States | USD 291.64 M | – | – | |
Animal medicines, vaccines, and diagnostics are manufactured and supplied. | 2012 | Brussels, Brussels-capital Region, Belgium | – | – | – | |
Veterinary pharmacy services are delivered by VetSource to practices. | 2005 | Portland, Oregon, United States | USD 81.25 M | – | – | |
Animal health therapeutics are developed and supplied globally by Ceva. | 1999 | Libourne, Nouvelle-aquitaine, France | USD 214.35 M | – | – | |
App based platform providing veterinary services and clinical management solutions for veterinarians | 2018 | Beverly Hills, California, United States | USD 58.81 M | – | – | |
Online client communication platform for veterinary doctors | 2013 | San Diego, California, United States | USD 14.11 M | USD 14.38 M | 1 | |
Virtual veterinary care is provided via an app platform. | 2018 | Los Angeles, California, United States | USD 210 M | – | 163 | |
Comprehensive customer engagement platform for veterinary clinics is provided. | 2015 | Austin, Texas, United States | USD 50.3 M | – | – | |
Veterinary appointments are booked via an online platform. | 2017 | Brooklyn, New York, United States | USD 243 M | – | 64 | |
Provider of online video consultation platform for pets | 2016 | Stockholm, Sweden | USD 83.47 M | – | – |
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Frequently Asked Questions about Lassie
Lassie was founded in 2020 and raised its 1st funding round 1 year after it was founded.
Lassie is headquartered in Stockholm, Sweden.
Hedda Baverud Olsson is the current CEO of Lassie. They have also founded this company.
Lassie is a funded company, having raised a total of $114.08M across 4 funding rounds to date. The company's 1st funding round was a Seed of $2.31M, raised on Oct 2021.
Lassie was established in 2020 in Stockholm, Sweden, as a digital platform in the pet insurance sector. Coverage is provided for dogs and cats, encompassing preventive care options. Customer education is facilitated through online courses and practical tips on pet health. Operations are centered on user access to insurance and wellness resources in the European market.
Lassie offers Pet Insurance Packages, Lassie App, and Veterinary Consultations.
Lassie has 9 investors. Key investors include Balderton Capital, Felix Capital, Inventure VC, Passion Capital, and Karl Johan Persson.
Lassie operates through Lassie Ab.
The website of Lassie receives about 162 thousand visits a month and ranks #145,085 among all websites worldwide.