
About Lifez
Lifez is a Consumer company based in Delhi (India) founded in 2023 by Aayush Gurtu. It supplies fitness equipment and accessories for homes and facilities. It operates on a B2C model. Its focus areas include Consumer Goods, Sports and Fitness, Equipment Retail and Accessories Distribution. Its legal entity in India is Fitlifez Universal Private Limited (U47990DL2023PTC417531). Its competitors include Bright LifeCare, Cultsport and WiseLife; 2 of its 3 listed competitors have raised funding.
Company details
Lifez operates with a B2C model, focusing on producing consumer products, sports and fitness, equipment retail, and accessories distribution. Supplies fitness equipment and accessories for homes and facilities. It emphasizes efficiency, client-focused solutions, and growth, fostering partnerships and innovation in its operations.
- Headquarters Delhi, India
- Founders Aayush Gurtu
- SectorsConsumer
- Website lifez.fit
- Social Facebook
- Legal Name Fitlifez Universal Private Limited
- Date of Incorporation 24 Jul, 2023
- Jurisdiction New Delhi, Delhi, India
- Annual Revenue₹76,540
FY 2024
- Net Loss-₹1 Lakh
FY 2024 · -133% margin
- EBITDA-₹1 Lakh
FY 2024 · -133% margin
Associated legal entities of Lifez
Lifez operates through Fitlifez Universal Private Limited (active). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2024) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Fitlifez Universal Private Limited CIN U47990DL2023PTC417531 | Active | 24 Jul 2023 | New Delhi, Delhi | ₹0.0 Cr | 3 | View details |
Board of directors of Fitlifez Universal Private Limited (Lifez)
Fitlifez Universal Private Limited is the primary company behind Lifez. The board of Fitlifez Universal Private Limited currently have 3 directors; the longest-serving is Sanshit Gulati, appointed in 2023.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Sanshit Gulati DIN 06464841 | Director | 24 Jul 2023 | 3 yrs 3 mo | Fitlifez Universal Private Limited |
| Aayush Gurtu DIN 10252234 | Director | 24 Jul 2023 | 3 yrs 3 mo | Fitlifez Universal Private Limited |
| Arun Gulati DIN 02686199 | Additional Director | 22 Dec 2025 | 10 mo | Fitlifez Universal Private Limited |
People of Lifez
1 people are tracked at Lifez (1 in leadership).
| Name | Role | Group |
|---|---|---|
| Co-Founder | Leadership |
Complete people profiles for Lifez
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Financials of Lifez
Figures of Fitlifez Universal Private Limited, the primary company behind Lifez, for FY 2024. Revenue was ₹76,540. Net loss was -₹1 Lakh (-133% margin). EBITDA was -₹1 Lakh (-133% margin).
- ₹76,540Revenue · FY 2024
- -₹1 LakhNet loss · -133% margin
- -₹1 LakhEBITDA · -133% margin
- ₹5 LakhPaid-up capital
Balance sheet, profit and loss, cash flow and ratios of Fitlifez Universal Private Limited are on its company page.
Detailed financial statements for Lifez
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
- Statement rows
- Financial ratios
- Five-year trends
- Downloads
Verified entity values are shown only after access is granted.
Competitors of Lifez
Lifez has 3 listed competitors in our database, 2 of them funded. They include Bright LifeCare, Cultsport and WiseLife.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| blife.in | 2011 | Gurugram, India | $170.68M | 504 | Nutritional supplements and wellness products are manufactured and sold. | |
| cultsport.com | 2018 | Bengaluru, India | 163 | Online platform selling sportswear, fitness equipment, and accessories for workouts. | ||
| wiselife.in | 2020 | Hisar, India | $1.07M | 10 | Online platform offering fitness equipment and accessories |
Detailed competitors of Lifez
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track β from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Frequently Asked Questions about Lifez
Lifez was founded in 2023.
Lifez is headquartered in Delhi, India. It is registered at Delhi, Delhi, India.
The primary company behind Lifez, Fitlifez Universal Private Limited, reported revenue of βΉ76,540 for FY 2024.
Lifez operates with a B2C model, focusing on producing consumer products, sports and fitness, equipment retail, and accessories distribution. Supplies fitness equipment and accessories for homes and facilities. It emphasizes efficiency, client-focused solutions, and growth, fostering partnerships and innovation in its operations.
Lifez's top competitors include WiseLife, Bright LifeCare and Cultsport.
Lifez operates through Fitlifez Universal Private Limited.
The legal entities of Lifez currently have 3 directors, including Sanshit Gulati, Aayush Gurtu, Arun Gulati.