About Limit
Limit is a Financial Services company based in Walnut (United States) founded in 2020 by Alex Becker, Yoav Shaked, and John Loeber. Commercial insurance products are offered through an online marketplace. Limit has raised $14.31 million across 2 funding rounds from investors including American Family Ventures, IA Capital Group and Indicator Fund. Its chief executive, as recorded, is John Loeber. Limit offers products and services including Limit AI, Document Analysis, and Document Comparison. Its focus areas include FinTech, Insurance IT, Insurance Policy Solutions and Software for Insurance Intermediaries. Its legal entity is Apollo Brokers, Inc. Its competitors include Corvus Insurance, Sayata and Telivy; 3 of its 3 listed competitors have raised funding.
Company details
Limit was founded in 2020 and is based in Walnut, United States. An online marketplace is operated for commercial insurance in the fintech sector. Coverage options for cyber, technology errors and omissions, and miscellaneous errors and omissions are provided. Instant quote recommendations are generated for users, with integrations to established cybersecurity vendors. Processes from market selection through surplus line filings are managed to support insurance procurement.
- Total Equity Funding$14.31M (USD)
in 2 rounds
- Latest Funding Round$14.31M (USD), Series B
Aug 2022
- InvestorsAmerican Family Ventures
& 3 more
Products & Services of Limit
Limit offers a comprehensive portfolio of products and services, including Limit AI, Document Analysis, and Document Comparison.
Provides Q&A and knowledge on insurance topics
Analyzes insurance documents for exclusions and coverages
Compares multiple insurance documents for differences
Funding Insights of Limit
Limit has successfully raised a total of $14.31M across 2 strategic funding rounds. The most recent funding activity was a Series B round of $14.31 million completed in August 2022. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $14.31M
- Total Rounds 2
- Last Round Series B — $14.31M
- Investors Count 4
All 2 funding rounds of Limit with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Aug 2022 | $14.31M | Series B | – | – | – |
| Jun 2022 | Series A | – | IA Capital Group |
4 investors in total: 4 institutional.
Investors in Limit
Limit has secured backing from 4 investors, including venture fund investors. Prominent investors backing the company include American Family Ventures, IA Capital Group and Indicator Fund.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Corporate-backed venture capital firm focused on fintech, Insurtech, and multiple sectors | amfamventures.com | Madison, United States | ||
Venture capital firm focused on tech startups | iacapgroup.com | New York, United States | ||
Indicator Fund is engaged in venture capital investments. | indicatorfund.com | |||
Investments are made in tech startups by Material V. | materialv.com | Monaco, Monaco |
Investor details for Limit
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Limit
13 people are tracked at Limit (5 in leadership, 8 in team).
| Name | Role | Group |
|---|---|---|
Alex Becker | Co-Founder | Leadership |
Yoav Shaked | Co-Founder | Leadership |
John Loeber | Co-Founder & CEO | Leadership |
Shea McNamara | Co-Founder, Head of Sales | Leadership |
Jessica Savage | Head of Brokerage | Leadership |
Alan Evangelista | Lead Software Engineer | Team |
Jorge Murakami Chami | Software Engineer | Team |
Katie Carson | Enterprise Team Lead, Senior Broker | Team |
Andrew Sawyer | Senior Team Lead | Team |
Vagner Nicolodi | Team Lead - Backend Engineer | Team |
Walter Whitt | Strategy & Operations | Team |
Gustavo Lopes de Brito | Backend Engineer | Team |
Abe Gibson | Growth Manager | Team |
Complete people profiles for Limit
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Limit
3 dated milestones of Limit across 2 years, from founding to its latest funding, stage changes and deals.
- Founded Limit is founded.
- Funding First funding round.
- Funding Latest funding round, Series B, of $14.3M.
Competitors of Limit
Limit has 3 listed competitors in our database, 3 of them funded. They include Corvus Insurance, Sayata and Telivy.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| corvusinsurance.com | 2017 | Boston, United States | $162M | 21 | AI-based policy software is developed for commercial insurance. | |
| sayata.com | 2016 | Boston, United States | $65M | Insurance quoting solutions are provided for the insurance industry. | ||
| telivy.com | 2021 | San Francisco, United States | $125,000 | Quoting and workflow management software for insurers is developed. |
Detailed competitors of Limit
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Limit
The website of Limit (limit.com) receives about 5.4K visits a month.
- Monthly visits5.4K
▼ 12.1% vs previous month
Top companies in Insurance Technology & Support Services
3 companies that operate in the same segment as Limit (Insurance Technology & Support Services) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Cloud-based platform for property and casualty insurance is provided. | 2001 | San Mateo, California, United States | USD 1.48 B | 226 | ||
Claims administration, loss adjusting, and benefits management services are provided. | 1969 | Memphis, Tennessee, United States | USD 2.63 M | |||
Online property and casualty insurance is provided for businesses. | 2017 | San Francisco, California, United States | USD 800 M | 699 |
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Related news about Limit
Complete news archive for Limit
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Frequently Asked Questions about Limit
Limit was founded in 2020 and raised its 1st funding round 2 years after it was founded.
Limit is headquartered in Walnut, United States. It is registered at Walnut, California, United States.
John Loeber is the CEO of Limit, as recorded in our data. They have also founded this company.
Limit is a funded company, having raised a total of $14.31M across 2 funding rounds to date.
Limit was founded in 2020 and is based in Walnut, United States. An online marketplace is operated for commercial insurance in the fintech sector. Coverage options for cyber, technology errors and omissions, and miscellaneous errors and omissions are provided. Instant quote recommendations are generated for users, with integrations to established cybersecurity vendors. Processes from market selection through surplus line filings are managed to support insurance procurement.
Limit's top competitors include Corvus Insurance, Telivy and Sayata.
Limit offers Limit AI, Document Analysis, and Document Comparison.
Limit has 4 investors. Key investors include American Family Ventures, IA Capital Group, Indicator Fund, and Material V.
Limit operates through Apollo Brokers, Inc..