About Little Mistress
Little Mistress is a Retail company based in London (United Kingdom) founded in 2010 by Mark Ashton, and was acquired by Poeticgem in September 2023. Internet first brand of fashion apparel wear for women. Its chief executive, as recorded, is Mark Ashton. Its website little-mistress.com draws about 38 thousand monthly visits. Little Mistress offers products and services including Vicky Pattison Collection, Pink Waistcoat, Pink Wide-Leg Trousers, Red Crinkle Wide Leg Trousers, and Red Poplin Cotton Shirt. Its focus areas include Consumer Goods, Apparel Brands, Casual Wear and Multi category. Its legal entity is Moda & Beyond Ltd. Its competitors include Urbanic, Boohoo and ME+EM; 2 of its 3 listed competitors have raised funding.
Company details
Little Mistress was founded in 2010 in London, United Kingdom, as a brand focused on womens fashion apparel. A variety of items, including casual, formal, bridal, active, and ethnic wear such as dresses, tops, trousers, and accessories, is provided. Products are distributed via an online platform and physical retailers in the apparel sector.
Products & Services of Little Mistress
Little Mistress offers a comprehensive portfolio of products and services, including Vicky Pattison Collection, Pink Waistcoat, Pink Wide-Leg Trousers, Red Crinkle Wide Leg Trousers, and Red Poplin Cotton Shirt.
Exclusive women's fashion items including dresses and tops
Stylish waistcoat for women's everyday wear
Comfortable trousers designed for versatile outfits
Fashionable trousers with crinkle texture
Breathable shirt for casual and formal use
Investors in Little Mistress
Little Mistress has secured backing from 1 investor. Prominent investors backing the company include Poeticgem.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Poeticgem designs and manufactures affordable apparel for brands and consumers. | 1995 | poeticgem.com | Watford, United Kingdom |
Investor details for Little Mistress
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People of Little Mistress
1 people are tracked at Little Mistress (1 in leadership).
| Name | Role | Group |
|---|---|---|
Mark Ashton | Founder & CEO | Leadership |
Complete people profiles for Little Mistress
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Timeline of Little Mistress
2 dated milestones of Little Mistress across 13 years, from founding to its latest funding, stage changes and deals.
- Founded Little Mistress is founded.
- Exit Acquired by Poeticgem.
Competitors of Little Mistress
Little Mistress has 3 listed competitors in our database, 2 of them funded. They include Urbanic, Boohoo and ME+EM.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| urbanic.com | 2019 | London, United Kingdom | $160M | 109 | Multi-category women's fashion apparel is offered online by Urbanic. | |
| boohoo.com | 2006 | London, United Kingdom | 5,079 | Multi-category fashion products are offered online for men and women. | ||
| meandem.com | 2009 | London, United Kingdom | $81.56M | 88 | Casual wear for women is provided by an internet-first brand. |
Detailed competitors of Little Mistress
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Web traffic of Little Mistress
The website of Little Mistress (little-mistress.com) receives about 38.2K visits a month.
- Monthly visits38.2K
▼ 24% vs previous month
Websites whose visitors overlap most with Little Mistress. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
rarelondon.com | rarelondon.com | 100% | #822,767 | β | |
kitristudio.com | kitristudio.com | 88% | #205,605 | β | |
jinfengapparel.com | jinfengapparel.com | 81% | #395,077 | β | |
| theprettydresscompany.com | 81% | 67.6K | #407,835 | View details | |
urbanexcess.com | urbanexcess.com | 78% | #386,563 | β | |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 40 similar websites and full traffic analytics for Little Mistress
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Related news about Little Mistress
Complete news archive for Little Mistress
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Frequently Asked Questions about Little Mistress
Little Mistress was founded in 2010.
Little Mistress is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.
Mark Ashton is the CEO of Little Mistress, as recorded in our data. They have also founded this company.
Little Mistress was founded in 2010 in London, United Kingdom, as a brand focused on womens fashion apparel. A variety of items, including casual, formal, bridal, active, and ethnic wear such as dresses, tops, trousers, and accessories, is provided. Products are distributed via an online platform and physical retailers in the apparel sector.
Little Mistress offers Vicky Pattison Collection, Pink Waistcoat, Pink Wide-Leg Trousers, Red Crinkle Wide Leg Trousers, and Red Poplin Cotton Shirt.
Little Mistress has 1 investor. Key investors include Poeticgem.
Little Mistress operates through Moda & Beyond Ltd.
Yes. Little Mistress was acquired by Poeticgem in September 2023.

