About littleBits
littleBits is an Education company based in New York (United States) founded in 2011 by Ayah Bdeir, and was acquired by Sphero in August 2019. Modular electronics and coding kits are provided for STEAM education. littleBits has raised $95.71 million across 7 funding rounds from investors including Morgan Stanley, Khosla Ventures and Sphero. littleBits has completed 1 acquisition, including DIY.org. Its chief executive, as recorded, is Ayah Bdeir. Its website littlebits.com draws about 28 thousand monthly visits. littleBits offers products and services including Programmable Robots and STEAM Educational Tools. Its focus areas include EdTech, K-12 EdTech, B2B2C Learning Solutions and School Curriculum. Its legal entity is Sphero Inc. Its competitors include Osmo, Sphero and The PocketLab; 2 of its 3 listed competitors have raised funding.
Company details
littleBits was founded in 2011 in New York, United States, as an educational technology company focused on STEAM learning. Modular electronics kits with small DIY components are offered to educators and students, alongside coding kits for interactive programming. Curriculums and lesson plans are supplied to support classroom integration. Partnerships are held with Disney, Google EDU, and Pearson to enhance educational resources.
- Total Equity Funding$95.71M (USD)
in 7 rounds
- Latest Funding Round$14.24M (USD), Series C
Feb 2019
- InvestorsMorgan Stanley
& 14 more
- Investments & Acquisitions
- Acquired bySphero
(Aug 2019)
Products & Services of littleBits
littleBits offers a comprehensive portfolio of products and services, including Programmable Robots and STEAM Educational Tools.
Devices for interactive coding and STEM learning activities.
Resources for hands-on science and mathematics exploration.
Apps and channels of littleBits
its YouTube channel Sphero has 26.4K subscribers and 30 videos.
Videos from littleBits
The most watched videos on littleBits's YouTube channel, Sphero (26.4K subscribers). Click a video to play it here.
More on Sphero.
Funding Insights of littleBits
littleBits has successfully raised a total of $95.71M across 7 strategic funding rounds. The most recent funding activity was a Series C round of $14.24 million completed in February 2019. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $95.71M
- Total Rounds 7
- Last Round Series C — $14.24M
- First Round $850,000
(Sep 2011)
- Investors Count 14
All 7 funding rounds of littleBits with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Feb 2019 | $14.24M | Series C | – | – | – |
| Jul 2018 | $7.78M | Series B | – | – | – |
| Jun 2015 | $47M | Series B | – | DFJ Growth | |
| Nov 2013 | $11.1M | Series B | – | – | |
| Nov 2013 | $11.1M | Series B | – | True Ventures | |
| Aug 2012 | $3.65M | Series A | – | – | |
| Sep 2011 | $850,000 | Angel Round | – | – | – |
15 investors in total: 14 institutional and 1 angel.
Investors in littleBits
littleBits has secured backing from 15 investors, including angel, venture fund, and institutional investors. Prominent investors backing the company include Morgan Stanley, Khosla Ventures and Sphero.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Investments are directed toward innovative technology startups by DFJ Growth. | dfjgrowth.com | Menlo Park, United States | ||
Seed-to-late-stage US tech investments are managed by Grishin Robotics. | grishinrobotics.com | Menlo Park, United States | ||
Tech & Offline focused VC firm investing in seed & growth stage startups in the US & UAE | wamdacapital.com | Dubai, United Arab Emirates | ||
Venture capital is invested in early-stage tech startups. | foundry.vc | Boulder, United States | ||
Pre-seed and seed stage investments are targeted by VTF Capital. | vtfcapital.com | Las Vegas, United States | ||
Early-stage investments in tech sectors are managed by the firm. | twosigmaventures.com | New York, United States | ||
Venture capital firm supporting AI founders through investments and community. | trueventures.com | |||
Early-stage startups are funded by this venture capital firm. | 2004 | khoslaventures.com | Menlo Park, United States | |
US focused VC firm | oatv.com | San Francisco, United States | ||
| menaventureinvestments.com |
Investor details for littleBits
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
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People of littleBits
2 people are tracked at littleBits (1 in leadership, 1 in team).
| Name | Role | Group |
|---|---|---|
Ayah Bdeir | Founder & CEO | Leadership |
Sharon Wang | Project Manager | Team |
Complete people profiles for littleBits
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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Investments & Acquisitions by littleBits
littleBits has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include DIY.org.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Online community platform for kids' skill-building and collaboration is provided. | diy.org | San Francisco, United States | 2011 | Aug 2018 | •••• |
Complete acquisition details for littleBits
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Timeline of littleBits
Competitors of littleBits
littleBits has 3 listed competitors in our database, 2 of them funded. They include Osmo, Sphero and The PocketLab.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| playosmo.com | 2013 | Palo Alto, United States | $36M | 112 | Hardware-based iPad games for children are developed. | |
| sphero.com | 2010 | Boulder, United States | $112.01M | 68 | Smartphone controlled robotic gaming toy for kids | |
| thepocketlab.com | 2014 | Mountain View, United States | Portable wireless sensors are utilized for science experiments. |
Detailed competitors of littleBits
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
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Web traffic of littleBits
The website of littleBits (littlebits.com) receives about 28.3K visits a month.
- Monthly visits28.3K
▲ 11.6% vs previous month
Websites whose visitors overlap most with littleBits. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| sphero.com | 100% | 164.7K | #218,171 | View details | |
polargraph.co.uk | polargraph.co.uk | 72% | – | ||
gethacking.com | gethacking.com | 72% | #2,528,188 | – | |
| techcrunch.com | 70% | 8.3M | #10,239 | View details | |
engineezy.com | engineezy.com | 69% | #679,513 | – | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 14 similar websites and full traffic analytics for littleBits
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 14 similar websites
- Audience overlap
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Verified entity values are shown only after access is granted.
Top companies in Education Technology Platforms
3 companies that operate in the same segment as littleBits (Education Technology Platforms) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Developer of a platform providing gamified language learning through interactive exercises | 2011 | Pittsburgh, Pennsylvania, United States | USD 183.3 M | USD 748.02 M | 900 | |
Cloud-based software for K-12 education is provided. | 1997 | Folsom, California, United States | USD 32 M | USD 47.59 M | 1,308 | |
Online platform for preschool management and parent updates is offered. | 2014 | San Francisco, California, United States | USD 88.8 M |
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Related news about Littlebits
Complete news archive for littleBits
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Frequently Asked Questions about littleBits
littleBits was founded in 2011.
littleBits is headquartered in New York, United States. It is registered at New York, New York, United States.
Ayah Bdeir is the CEO of littleBits, as recorded in our data. They have also founded this company.
littleBits is a funded company, having raised a total of $95.71M across 7 funding rounds to date. The company's 1st funding round was a Angel Round of $850K, raised on Sep 2011.
littleBits was founded in 2011 in New York, United States, as an educational technology company focused on STEAM learning. Modular electronics kits with small DIY components are offered to educators and students, alongside coding kits for interactive programming. Curriculums and lesson plans are supplied to support classroom integration. Partnerships are held with Disney, Google EDU, and Pearson to enhance educational resources.
littleBits's top competitors include Osmo, Sphero and The PocketLab.
littleBits offers Programmable Robots and STEAM Educational Tools.
littleBits has made 1 acquisition, including DIY.org.
littleBits has 15 investors. Key investors include Morgan Stanley, Khosla Ventures, Sphero, Lerer Hippeau, and Fadi Ghandour.
littleBits operates through Sphero Inc..
Yes. littleBits was acquired by Sphero in August 2019.