Long4Life

Cape Town, South Africa Founded: 2017 • Age: 9 yrs Acquired By Old Mutual Alternatives
Diversified investment management firm

About Long4Life

Long4Life is a Financial Services company based in Cape Town (South Africa) founded in 2017, and was acquired by Old Mutual Alternatives in April 2022. Diversified investment management firm. Long4Life has completed 4 acquisitions, including Chill Beverages, Inhle Beverages and Rage SA. Its focus areas include Asset Management and Diversified. Its competitors include Rand Merchant Bank, STANLIB and Futuregrowth; 1 of its 3 listed competitors has raised funding.

Company details

Long4Life was established in 2017 in Cape Town, South Africa, as a diversified investment management firm. Various asset classes are handled through its operations, with a focus on portfolio management and advisory services. The firms activities are centered in the South African financial sector, where investments are overseen for institutional and individual clients across multiple strategies. Geographic operations remain primarily within South Africa, supporting long-term investment objectives.

  • Headquarters Cape Town, South Africa
  • Stage Acquired
  • Sectors
    Financial Services
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  • Website long4life.co.za
  • Acquired by Old Mutual Alternatives (Apr 2022)
Operational Areas
Key Metrics

Investors in Long4Life

Long4Life has secured backing from 1 investor. Prominent investors backing the company include Old Mutual Alternatives.

All
InvestorDescriptionFounded YearDomainLocation
oldmutualalternatives.com
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Investor details for Long4Life

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Investments & Acquisitions by Long4Life

Long4Life has strategically engaged in corporate development activities, having acquired 4 companies. Notable acquisitions include Chill Beverages, Inhle Beverages and Rage SA.

Acquisitions
Company NameDescriptionDomainLocationFoundedAcquiredAmount
Internet first brand of casual apparel for men and women
ragesa.co.zaJohannesburg, South Africa1996Jun 2018$287.5M
Energy drinks are processed by Chill Beverages in South Africa.
chillbev.co.zaStellenbosch, South Africa2001Nov 2017$33M
Pipeline construction, integrity, and maintenance services are provided.
inhlebev.co.zaNigel, South Africa2003Aug 2017$27.27M
Provider of facials, grooming, nails, and massages
sorbet.co.zaRivonia, South Africa2004Jul 2017β€’β€’β€’β€’
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Complete acquisition details for Long4Life

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Timeline of Long4Life

6 dated milestones of Long4Life across 5 years, from founding to its latest funding, stage changes and deals.

  1. Founded Long4Life is founded.
  2. Acquisition Acquires Sorbet.
  3. Acquisition Acquires Inhle Beverages.
  4. Acquisition Acquires Chill Beverages.
  5. Acquisition Acquires Rage SA.
  6. Exit Acquired by Old Mutual Alternatives.

Competitors of Long4Life

Long4Life has 3 listed competitors in our database, 1 of them funded. They include Rand Merchant Bank, STANLIB and Futuregrowth.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
rmb.co.za1977Johannesburg, South Africa
Corporate advisory services are offered across multiple sectors.
stanlib.com2002Johannesburg, South Africa
Diversified investment management services are offered by STANLIB.
futuregrowth.co.za1994Cape Town, South Africa$25M
Diversified investment management firm
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Detailed competitors of Long4Life

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Frequently Asked Questions about Long4Life

Long4Life was founded in 2017.

Long4Life is headquartered in Cape Town, South Africa. It is registered at Cape Town, Western Cape, South Africa.

Long4Life was established in 2017 in Cape Town, South Africa, as a diversified investment management firm. Various asset classes are handled through its operations, with a focus on portfolio management and advisory services. The firms activities are centered in the South African financial sector, where investments are overseen for institutional and individual clients across multiple strategies. Geographic operations remain primarily within South Africa, supporting long-term investment objectives.

Long4Life's top competitors include Rand Merchant Bank, Futuregrowth and STANLIB.

Long4Life has made 4 acquisitions, including Chill Beverages, Inhle Beverages, and Rage SA.

Long4Life has 1 investor. Key investors include Old Mutual Alternatives.

Yes. Long4Life was acquired by Old Mutual Alternatives in April 2022.

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