Longtail UX

Balmain, Australia Founded: 2013 • Age: 13 yrs
SEO services are provided by Longtail UX from Australia.
Annual revenue - Latest available
Total funding $7.0M 3 rounds
Employees - Tracked headcount
Investors 5 Known backers
Products 3 Services tracked
Competitors 9 Brand Intelligence

About Longtail UX

Longtail UX is a company based in Balmain (Australia) founded in 2013 by Andreas Dzumla and Will Santow. Longtail UX has raised $6.99 million across 3 funding rounds from investors including Investec, W23 and Global Retail Brands Australia. Longtail UX offers products and services including LUX Organic, LUX Paid, and LUX Shopping. Longtail UX operates in a competitive market with competitors including Instapage, Unbounce, Landbot, Leadpages and Fibr, among others.

  • Headquarter Balmain, Australia
  • Founders Andreas Dzumla, Will Santow
  • Sectors
    Technology
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
    *********
Operational Areas
Technology → Marketing, Adtech & Commerce Technology
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $6.99 M (USD)

    in 3 rounds

  • Latest Funding Round
    $2.25 M (USD), Seed

    Aug 14, 2020

  • Investors
    Investec

    & 4 more

  • Employee Count
    Employee Count
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Products & Services of Longtail UX

Longtail UX offers a comprehensive portfolio of products and services, including LUX Organic, LUX Paid, and LUX Shopping.

Primary

Automates organic search pages for longtail keywords and user intent.

Optimizes landing pages for paid advertising campaigns.

Creates customized pages for Google Shopping ads.

People of Longtail UX

Headcount 10-50
Employee Profiles 5
Employee Profiles
People
Kelly Lai
Business Intelligence Analyst
People
Andreas Dzumla
CEO
People
Tom Quant
Front End Developer
People
Keiran Horth
Director

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Funding Insights of Longtail UX

Longtail UX has successfully raised a total of $6.99M across 3 strategic funding rounds. The most recent funding activity was a Seed round of $2.25 million completed in August 2020. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 3
  • Last Round Seed — $2.2M
  • First Round

    (25 Jun 2019)

  • Investors Count 5
Date Amount Transaction Name Valuation Lead Investors Investors
Aug, 2020 Amount Seed - Longtail UX Valuation W23 , GRBA
Mar, 2020 Amount Seed - Longtail UX Valuation Investec
Jun, 2019 Amount Angel Round - Longtail UX Valuation Andrew Bassat , Sean Larcombe

Investors in Longtail UX

Longtail UX has secured backing from 5 investors, including venture fund, institutional, and angel investors. Prominent investors backing the company include Investec, W23 and Global Retail Brands Australia.

All
Venture Fund
Institutional
Angel
Investor Description Founded Year Domain Location
Investments in retail technology start-ups are made by Woolworths-backed W23.
Founded Year Domain Location
Global Retail Brands Australia is engaged in specialty retail of homewares and furnishings.
Founded Year Domain Location
Global banking, investment, and wealth management services are offered worldwide.
Founded Year Domain Location

Investments & Acquisitions by Longtail UX

Investments

Financial Statements - Longtail UX

Longtail Ux Comparisons

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Competitors of Longtail UX

Longtail UX operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Instapage, Unbounce, Landbot, Leadpages and Fibr, among others.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Provider of cloud based website management solutions
domain founded_year HQ Location
Self-serve landing page platform
domain founded_year HQ Location
A no-code platform is utilized for building conversational chatbots.
domain founded_year HQ Location
Cloud-based solutions for landing page development are offered.
domain founded_year HQ Location
Personalized AI-driven landing pages are generated for business marketing.
domain founded_year HQ Location
No-code campaign creation platform is provided for marketing teams.

Latest news on Longtail Ux

Frequently Asked Questions about Longtail UX

Longtail UX was founded in 2013 and raised its 1st funding round 6 years after it was founded.

Longtail UX is headquartered in Balmain, Australia. It is registered at Balmain, New South Wales, Australia.

Andreas Dzumla is the current CEO of Longtail UX. They have also founded this company.

Longtail UX is a funded company, having raised a total of $6.99M across 3 funding rounds to date. The company's 1st funding round was a Angel Round of $1.74M, raised on Jun 25, 2019.

Longtail UX was established in 2013 in Balmain, Australia, as a provider of SEO services. Operations focus on search engine optimization for clients, with co-founders Andreas Dzumla serving as CEO and Will Santow as co-founder. The company operates within the digital marketing sector, delivering targeted SEO solutions from its Australian base. Services emphasize long-tail keyword strategies to enhance online visibility for businesses.

Longtail UX's top competitors include Instapage, Leadpages and Unbounce.

Longtail UX offers LUX Organic, LUX Paid, and LUX Shopping.

Longtail UX has 5 investors. Key investors include Investec, W23, Global Retail Brands Australia, Andrew Bassat, and Sean Larcombe.

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